Missha Audience in United States

Missha has an estimated audience of 320,700 people in United States. 56.0% are female, 44.0% are male, average age 27.7. Top regions: California, Texas, New York.
The average Missha fan in United States is 27.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York.
Category: Beauty & Wellness · Type: Brand · Subtype: Personal care
Demographics of Missha fans
| Metric | Value |
|---|---|
| Female | 56.0% |
| Male | 44.0% |
| Average age | 27.7 |
| Estimated audience size | 320,700 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 80,719 | 2.29× |
| Texas | 54,968 | 1.99× |
| New York | 30,080 | 1.68× |
| Florida | 20,220 | 0.93× |
| New Jersey | 12,852 | 1.58× |
| Illinois | 12,099 | 1.13× |
| Washington | 11,176 | 1.74× |
| Missouri | 11,099 | 2.15× |
| Virginia | 10,284 | 1.32× |
| Georgia | 10,213 | 1.03× |
| Pennsylvania | 9,979 | 0.92× |
| North Carolina | 9,576 | 0.99× |
| Massachusetts | 7,722 | 1.22× |
| Arizona | 6,600 | 1.01× |
| Michigan | 6,278 | 0.75× |
| Maryland | 5,999 | 1.09× |
| Ohio | 5,896 | 0.6× |
| Colorado | 5,594 | 1.11× |
| Nevada | 4,794 | 1.55× |
| Minnesota | 4,536 | 0.99× |
| Tennessee | 4,521 | 0.7× |
| Oregon | 4,449 | 1.21× |
| Indiana | 3,709 | 0.63× |
| Hawaii | 3,277 | 2.38× |
| Wisconsin | 3,198 | 0.66× |
| Mississippi | 2,976 | 1.13× |
| Alabama | 2,643 | 0.59× |
| Connecticut | 2,510 | 0.78× |
| Oklahoma | 2,459 | 0.69× |
| Louisiana | 2,452 | 0.59× |
| Kentucky | 2,358 | 0.59× |
| Utah | 2,352 | 0.82× |
| South Carolina | 2,329 | 0.48× |
| Kansas | 2,158 | 0.85× |
| Arkansas | 1,418 | 0.54× |
| Iowa | 1,366 | 0.52× |
| Washington, District of Columbia | 1,202 | 1.25× |
| Nebraska | 967 | 0.6× |
| New Mexico | 913 | 0.57× |
| New Hampshire | 888 | 0.7× |
| Idaho | 830 | 0.52× |
| West Virginia | 779 | 0.52× |
| Alaska | 717 | 1.05× |
| Maine | 714 | 0.62× |
| Rhode Island | 667 | 0.65× |
| Montana | 625 | 0.7× |
| South Dakota | 617 | 0.83× |
| North Dakota | 601 | 0.91× |
| Wyoming | 581 | 1.22× |
| Vermont | 562 | 1.0× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 16.7% |
| Canada | 3.8% |
| Germany | 2.9% |
See Missha audiences in other countries
More Personal care audiences in United States
- L'Oréal (11,454,506)
- European Wax Center (7,341,928)
- Lush (company) (6,280,438)
- Kiehl's (6,189,279)
- La Roche-Posay (4,521,932)
How to read this data
Audience size is the estimated number of people in United States who actively search for Missha. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.