La Roche-Posay Audience in United States

La Roche-Posay logo

La Roche-Posay has an estimated audience of 4,521,931 people in United States. 79.7% are female, 20.3% are male, average age 37.3. Top regions: California, Texas, Florida. Top brand affinities: Papyrus, Kiehl's, Longchamp, Indoor tanning lotion, The UPS Store.

The average La Roche-Posay fan in United States is 37.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Papyrus, Kiehl's, Longchamp, with strongest over-indexing on Papyrus (11.09× the country average). Demographically, the La Roche-Posay audience skews more female with an average age of 37.3, and over-indexes on personality traits such as Indulgence, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Beauty & Wellness · Type: Brand · Subtype: Personal care

Demographics of La Roche-Posay fans

Demographic split for La Roche-Posay audience in United States
MetricValue
Female79.7%
Male20.3%
Average age37.3
Estimated audience size4,521,931

Audience persona

The typical La Roche-Posay fan in United States is more female, around 37.3 years old, with strong Indulgence tendencies and a notable affinity for Papyrus.

Top regions in United States

Top regions ranked by reach for La Roche-Posay in United States
RegionReachAffinity
California672,2611.35×
Texas542,5961.4×
Florida400,2931.31×
New York365,9131.45×
Illinois185,0151.23×
Georgia177,0171.27×
New Jersey164,0551.43×
North Carolina158,9201.17×
Pennsylvania155,9681.02×
Virginia132,9361.21×
Ohio129,9120.93×
Michigan115,0430.97×
Massachusetts114,7281.29×
Tennessee101,3131.12×
Arizona100,2301.09×
Maryland95,6451.23×
Washington91,2681.01×
Indiana78,7890.95×
South Carolina73,9621.09×
Louisiana73,3641.26×
Colorado66,6480.94×
Alabama66,4661.05×
Missouri64,4400.88×
Minnesota57,4660.89×
Wisconsin57,2700.84×
Kentucky56,8181×
Connecticut54,2481.2×
Oklahoma48,0200.96×
Nevada47,9451.1×
Oregon44,6630.86×
Mississippi40,6271.09×
Arkansas36,3720.98×
Kansas34,5810.97×
Utah33,6800.83×
Iowa31,9170.86×
New Mexico20,0330.88×
Nebraska19,8230.87×
Hawaii18,2330.94×
Idaho16,2780.72×
New Hampshire15,2960.86×
Rhode Island15,0801.05×
West Virginia15,0280.71×
Washington, District of Columbia14,3791.06×
Maine12,7140.78×
Delaware11,6340.93×
Montana8,0740.64×
South Dakota7,7690.74×
North Dakota6,5640.71×
Alaska6,2400.65×
Vermont5,3710.68×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for La Roche-Posay audience
BrandAffinityCategory
Papyrus11.09×Politics & Society
Kiehl's20.27×Beauty & Wellness
Longchamp28.64×Fashion & Accessoires
Indoor tanning lotion29.25×Beauty & Wellness
The UPS Store6.25×Shopping
Rubbermaid35.45×Home & Garden
Tatcha37.25×Beauty & Wellness
Banana Republic8.5×Fashion & Accessoires
Caitlin Clark9.9×Sports
Personal care5.69×Health
Shu Uemura35.7×Beauty & Wellness
Tory Burch9.23×Fashion & Accessoires
Lip balm12.63×Beauty & Wellness
Tree Hut39.14×Fashion & Accessoires
Lancôme12.44×Beauty & Wellness
Eyelash curler38.35×Beauty & Wellness
Midtown Manhattan9.16×Travel & Leisure
Moroccanoil33.47×Health
Blush34.62×Beauty & Wellness
Balenciaga8.73×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by La Roche-Posay audience
TraitClusterScore
IndulgenceJOY2.23
SustainabilityBALANCE2.16
Luxury OrientationPREMIUM1.86
Price SensitivityPREMIUM1.83
Pet OwnershipJOY1.8
Design AffinityPREMIUM1.78

Worldwide distribution

Worldwide audience distribution share by country for La Roche-Posay
CountryShare
United States12.7%
Brazil12.3%
France5.2%

See La Roche-Posay audiences in other countries

More Personal care audiences in United States

Frequently asked questions

How many fans does La Roche-Posay have in United States?

La Roche-Posay has an estimated audience of 4,521,931 people in United States, concentrated in California and Texas.

What is the gender split and age of La Roche-Posay fans?

79.7% of La Roche-Posay fans are female, 20.3% are male, with an average age of 37.3 years.

Which brands do La Roche-Posay fans like most?

La Roche-Posay fans show strongest brand affinity for Papyrus (11.09×), Kiehl's (20.27×), and Longchamp (28.64×) over the country average.

Where do La Roche-Posay fans live in United States?

La Roche-Posay fans in United States are most concentrated in California (reach 672,261), Texas (reach 542,596), and Florida (reach 400,293). These three regions account for the largest share of the active audience.

What other brands do La Roche-Posay fans also like?

Beyond La Roche-Posay itself, the audience over-indexes on Kiehl's (20.27×), Longchamp (28.64×), Indoor tanning lotion (29.25×), and The UPS Store (6.25×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for La Roche-Posay. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.