Rascasse Audience Intelligence

Música popular brasileira Audience in United States

A data profile of the people who buy, follow and care about Música popular brasileira in United States — modelled from more than twelve digital signal sources. Música popular brasileira has an estimated audience of 2,558,813 people in United States.

#5561among Topic in United States#1232in Music & Radio

The average Música popular brasileira fan in United States is 31.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Category: Music & Radio · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Música popular brasileira profile in United States.

Audience size
2.6M
in United States
Gender
58.3%♀
41.7% male
Age
31.9
average years
Country rank
#11705
Topic in United States
Fig. 01

Search interest · 12-month trend

+27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Música popular brasileira fans

58.3% are female, 41.7% are male, average age 31.9.

Fig. 02

Gender split

58.3%
Female
41.7%
Male
Demographic split for Música popular brasileira audience in United States
MetricValue
Female58.3%
Male41.7%
Average age31.9
Estimated audience size2,558,813
Fig. 03

Age distribution

Ø 31.9
average years
Age distribution of the Música popular brasileira audience in United States
Age bracketShare%
16-1939%
20-2923%
30-3917%
40-4913%
50+8%
Fig. 04

Worldwide distribution

9.2%

of the worldwide Música popular brasileira audience comes from United States.

Worldwide audience distribution share by country for Música popular brasileira
CountryShare
Brazil52.7%
United States9.2%
Portugal6.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Música popular brasileira audience in United States is strongest.

Fig. 05

Top regions by affinity

Música popular brasileira fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~70K3.09×
02Vermont~6K1.30×
03Maine~10K1.27×
04Washington~60K1.22×
05Massachusetts~60K1.14×
06California~300K1.13×
07Oregon~30K1.13×
08New Hampshire~10K1.12×
09Montana~8K1.10×
10Connecticut~30K1.08×
11Idaho~10K1.07×
12New York~200K1.06×
13Minnesota~40K1.05×
14Hawaii~10K1.05×
15Maryland~50K1.04×
16New Jersey~70K1.03×
17Pennsylvania~90K1.02×
18Virginia~60K1.02×
19Colorado~40K1.02×
20Washington, District of Columbia~8K1.02×
21Utah~20K1.00×
22Rhode Island~8K1.00×
23Illinois~80K0.95×
24Delaware~7K0.95×
25West Virginia~10K0.94×
26Tennessee~50K0.93×
27Wisconsin~40K0.93×
28Kansas~20K0.93×
29North Carolina~70K0.91×
30New Mexico~10K0.91×
31Alaska~5K0.91×
32Missouri~40K0.90×
33Michigan~60K0.89×
34Arizona~50K0.89×
35Nevada~20K0.88×
36Florida~200K0.87×
37Ohio~70K0.87×
38South Dakota~5K0.87×
39North Dakota~5K0.86×
40South Carolina~30K0.84×
41Louisiana~30K0.84×
42Oklahoma~20K0.84×
43Iowa~20K0.83×
44Arkansas~20K0.82×
45Nebraska~10K0.82×
46Texas~200K0.81×
47Georgia~60K0.81×
48Kentucky~30K0.81×
49Alabama~30K0.78×
50Indiana~40K0.77×
Fig. 06

Affinity by region

Affinity by region — Música popular brasileira, United States
0.77×1.00×3.09×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Música popular brasileira. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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