Naughty by Nature Audience in United States

Naughty by Nature logo

Naughty by Nature has an estimated audience of 307,067 people in United States. 44.1% are female, 55.9% are male, average age 41.5. Top regions: California, New York, Texas. Top brand affinities: Guitar Pro, Magazine (band), Dog breed, Home construction, Whataburger.

The average Naughty by Nature fan in United States is 41.5 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Guitar Pro, Magazine (band), Dog breed, with strongest over-indexing on Guitar Pro (63.28× the country average). Demographically, the Naughty by Nature audience skews more male with an average age of 41.5, and over-indexes on personality traits such as Tradition, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Band

Demographics of Naughty by Nature fans

Demographic split for Naughty by Nature audience in United States
MetricValue
Female44.1%
Male55.9%
Average age41.5
Estimated audience size307,067

Audience persona

The typical Naughty by Nature fan in United States is more male, around 41.5 years old, with strong Tradition tendencies and a notable affinity for Guitar Pro.

Top regions in United States

Top regions ranked by reach for Naughty by Nature in United States
RegionReachAffinity
California36,7561.09×
New York23,1611.35×
Texas22,8090.86×
Florida18,7550.9×
New Jersey16,2142.08×
Pennsylvania14,0661.36×
Georgia12,5661.33×
North Carolina12,4091.34×
Illinois10,6831.04×
Ohio10,0321.06×
Virginia9,2641.24×
Maryland8,9941.7×
Michigan8,1211.01×
Massachusetts7,0641.17×
South Carolina6,1611.33×
Tennessee5,9600.97×
Indiana5,2210.93×
Washington5,1160.83×
Missouri4,948
Arizona4,9060.78×
Louisiana4,8661.23×
Colorado4,4080.91×
Alabama4,272
Connecticut4,2361.38×
Kentucky3,6460.95×
Wisconsin3,6230.78×
Minnesota3,3170.75×
Oregon3,3060.94×
Nevada3,2641.1×
Oklahoma3,0050.88×
Mississippi2,7271.08×
Arkansas2,0650.82×
West Virginia1,9491.36×
Iowa1,7890.71×
Utah1,7790.65×
Kansas1,7030.7×
New Mexico1,3580.88×
Hawaii1,2800.97×
Washington, District of Columbia1,2281.33×
New Hampshire1,1450.95×
Rhode Island1,1181.14×
Delaware1,0771.27×
Nebraska1,0240.66×
Idaho1,0190.66×
Maine8530.78×
Montana5650.66×
Alaska4370.67×
Vermont4140.77×
South Dakota4020.57×
North Dakota3410.54×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Naughty by Nature audience
BrandAffinityCategory
Guitar Pro63.28×Technology & Electronics
Magazine (band)10.83×Music & Radio
Dog breed1.57×Pets & Animals
Home construction1.79×Home & Garden
Whataburger2.11×Food & Beverages
Ixtapaluca20×Travel & Leisure
Elsword17.03×Games
3D printing2.25×Technology & Electronics
Vanuatu17.81×Travel & Leisure
Kodiak, Alaska7.07×Travel & Leisure
Graham Greene4.91×Literature
Litter box1.66×Pets & Animals
Google Photos1.81×Technology & Electronics
Solitaire Journey20×Games
Alaskan Husky9.65×Pets & Animals
Mortgage insurance2.6×Business & Career
No Escape (1994 film)6.37×Movies & TV
Motorhome stopover33.57×Travel & Leisure
Justice1.59×Politics & Society
Nick Jr. (Australia)4.91×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Naughty by Nature audience
TraitClusterScore
TraditionCONSERVATISM1.33
LGBTQ+ IdentityOPEN1.32
ExtroversionTHRILL1.3
Urban LifestyleOPEN1.27
IndulgenceJOY1.27
Early Adopter MentalityPOWER1.25

Worldwide distribution

Worldwide audience distribution share by country for Naughty by Nature
CountryShare
United States60.2%
Japan10.9%
Germany4.0%

See Naughty by Nature audiences in other countries

More Band audiences in United States

Frequently asked questions

How many fans does Naughty by Nature have in United States?

Naughty by Nature has an estimated audience of 307,067 people in United States, concentrated in California and New York.

What is the gender split and age of Naughty by Nature fans?

44.1% of Naughty by Nature fans are female, 55.9% are male, with an average age of 41.5 years.

Which brands do Naughty by Nature fans like most?

Naughty by Nature fans show strongest brand affinity for Guitar Pro (63.28×), Magazine (band) (10.83×), and Dog breed (1.57×) over the country average.

Where do Naughty by Nature fans live in United States?

Naughty by Nature fans in United States are most concentrated in California (reach 36,756), New York (reach 23,161), and Texas (reach 22,809). These three regions account for the largest share of the active audience.

What other brands do Naughty by Nature fans also like?

Beyond Naughty by Nature itself, the audience over-indexes on Magazine (band) (10.83×), Dog breed (1.57×), Home construction (1.79×), and Whataburger (2.11×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Naughty by Nature. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.