Rascasse Audience Intelligence

Xzibit Audience in United States

A data profile of the people who buy, follow and care about Xzibit in United States — modelled from more than twelve digital signal sources. Xzibit has an estimated audience of 452,282 people in United States.

The average Xzibit fan in United States is 39.1 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Taboo (rapper), Ice-T, Sway (rapper), with strongest over-indexing on Taboo (rapper) (246.89× the country average).

Demographically, the Xzibit audience skews balanced with an average age of 39.1, and over-indexes on personality traits such as Spirituality, DIY Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Xzibit fan in United States is balanced, around 39.1 years old, with strong Spirituality tendencies and a notable affinity for Taboo (rapper).

Category: Music & Radio · Type: Person · Subtype: Hip hop

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Xzibit profile in United States.

Audience size
452K
in United States
Gender
47.7%
52.3% male
Age
39.1
average years
Country rank
#38829
Person in United States
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Xzibit fans

47.7% are female, 52.3% are male, average age 39.1.

Fig. 02

Gender split

47.7%
Female
52.3%
Male
Demographic split for Xzibit audience in United States
MetricValue
Female47.7%
Male52.3%
Average age39.1
Estimated audience size452,282
Fig. 03

Age distribution

Ø 39.1
average years
Age distribution of the Xzibit audience in United States
Age bracketShare%
16-1921%
20-2917%
30-3921%
40-4920%
50+20%
Fig. 04

Worldwide distribution

36.1%

of the worldwide Xzibit audience comes from United States.

Worldwide audience distribution share by country for Xzibit
CountryShare
United States36.1%
Germany6.9%
United Kingdom4.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Xzibit audience in United States is strongest.

Fig. 05

Top regions by affinity

Xzibit fans by region: top regions in United States
#RegionReachAffinity×
01New Mexico~4K1.64×
02Nevada~7K1.61×
03California~70K1.37×
04Mississippi~5K1.28×
05Louisiana~8K1.27×
06Georgia~20K1.18×
07Maryland~9K1.15×
08Michigan~10K1.14×
09South Carolina~8K1.12×
10Arizona~10K1.11×
11Alabama~7K1.11×
12Oklahoma~6K1.11×
13Delaware~1K1.08×
14Missouri~8K1.07×
15Arkansas~4K1.07×
16North Carolina~10K1.04×
17Tennessee~10K1.03×
18Oregon~5K1.02×
19Kansas~4K1.01×
20Washington, District of Columbia~1K1.01×
21Ohio~10K1.00×
22Indiana~9K1.00×
23Texas~40K0.99×
24Virginia~10K0.99×
25Colorado~7K0.99×
26Washington~9K0.98×
27Kentucky~6K0.97×
28Montana~1K0.96×
29Illinois~10K0.95×
30Nebraska~2K0.94×
31West Virginia~2K0.94×
32Alaska<1K0.93×
33New York~20K0.92×
34Pennsylvania~10K0.92×
35Wisconsin~6K0.92×
36Connecticut~4K0.92×
37North Dakota<1K0.91×
38Rhode Island~1K0.90×
39Florida~30K0.89×
40Idaho~2K0.89×
41Hawaii~2K0.89×
42Iowa~3K0.88×
43Minnesota~6K0.86×
44New Jersey~10K0.85×
45Massachusetts~8K0.85×
46New Hampshire~2K0.85×
47South Dakota<1K0.85×
48Maine~1K0.84×
49Vermont<1K0.83×
50Utah~3K0.80×
Fig. 06

Affinity by region

Affinity by region — Xzibit, United States
0.80×1.00×1.64×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Xzibit audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Xzibit audience
#·InterestCategoryAffinity×
01Sway (rapper)Music & Radio268.32×
02Taboo (rapper)Music & Radio246.89×
03Nate DoggMusic & Radio166.90×
04KuruptMusic & Radio149.41×
05CoolioMusic & Radio141.54×
06Ice-TMusic & Radio136.15×
07DJ QuikMusic & Radio134.04×
08Tichina ArnoldMovies & TV122.85×
09KnockaroundFashion & Accessoires111.85×
10Warren GMusic & Radio87.44×
11Eazy-EMusic & Radio84.65×
12G-UnitMusic & Radio80.58×
13MC LyteMusic & Radio63.83×
14Cam'ronMusic & Radio62.89×
15Big PunMusic & Radio60.19×
16Ty PenningtonFashion & Accessoires56.67×
17WC (rapper)Music & Radio46.95×
18Cheek (rapper)Music & Radio44.79×
19N.W.AMusic & Radio41.62×
20DiddyMusic & Radio20.46×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Xzibit audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Xzibit audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.62×
DIY MentalityTHRILL1.62×
Community OrientationOPEN1.56×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Xzibit audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY1.07×
Healthy LifestyleBALANCE1.13×
Luxury OrientationPREMIUM1.13×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Xzibit have in United States?

Xzibit has an estimated audience of 452,282 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Xzibit fans?

47.7% of Xzibit fans are female, 52.3% are male, with an average age of 39.1 years.

03

Which brands do Xzibit fans like most?

Xzibit fans show strongest brand affinity for Taboo (rapper) (246.89×), Ice-T (136.15×), and Sway (rapper) (268.32×) over the country average.

04

Where do Xzibit fans live in United States?

Xzibit fans in United States are most concentrated in California (reach ~70K), Texas (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Xzibit fans also like?

Beyond Xzibit itself, the audience over-indexes on Ice-T (136.15×), Sway (rapper) (268.32×), Coolio (141.54×), and Tichina Arnold (122.85×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Xzibit. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →