Rascasse Audience Intelligence

Coolio Audience in United States

A data profile of the people who buy, follow and care about Coolio in United States — modelled from more than twelve digital signal sources. Coolio has an estimated audience of 1,600,738 people in United States.

#110among Hip hop in United States#3327among Person in United States#2007in Music & Radio

The average Coolio fan in United States is 35.7 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Vanilla Ice, Xzibit, Jaden Smith, with strongest over-indexing on Vanilla Ice (103.17× the country average).

Demographically, the Coolio audience skews more male with an average age of 35.7, and over-indexes on personality traits such as Convenience Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Coolio fan in United States is more male, around 35.7 years old, with strong Convenience Orientation tendencies and a notable affinity for Vanilla Ice.

Category: Music & Radio · Type: Person · Subtype: Hip hop

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Coolio profile in United States.

Audience size
1.6M
in United States
Gender
35.6%♀
64.4% male
Age
35.7
average years
Country rank
#16902
Person in United States
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Coolio fans

35.6% are female, 64.4% are male, average age 35.7.

Fig. 02

Gender split

35.6%
Female
64.4%
Male
Demographic split for Coolio audience in United States
MetricValue
Female35.6%
Male64.4%
Average age35.7
Estimated audience size1,600,738
Fig. 03

Age distribution

Ø 35.7
average years
Age distribution of the Coolio audience in United States
Age bracketShare%
16-1925%
20-2921%
30-3924%
40-4920%
50+9%
Fig. 04

Worldwide distribution

52.7%

of the worldwide Coolio audience comes from United States.

Worldwide audience distribution share by country for Coolio
CountryShare
United States52.7%
Germany6.3%
France5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Coolio audience in United States is strongest.

Fig. 05

Top regions by affinity

Coolio fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~20K1.30×
02Louisiana~30K1.27×
03Georgia~60K1.24×
04Alabama~30K1.22×
05Oklahoma~20K1.18×
06North Carolina~60K1.17×
07Ohio~60K1.16×
08South Carolina~30K1.14×
09Missouri~30K1.12×
10Michigan~50K1.11×
11Tennessee~40K1.11×
12Nevada~20K1.11×
13Maryland~30K1.10×
14Arkansas~20K1.10×
15Pennsylvania~60K1.09×
16Kentucky~20K1.09×
17Indiana~30K1.08×
18Delaware~5K1.07×
19New Mexico~9K1.04×
20Texas~100K1.02×
21Virginia~40K1.02×
22Florida~100K1.01×
23Illinois~60K1.01×
24West Virginia~8K1.01×
25Connecticut~20K1.00×
26Kansas~10K0.98×
27Wisconsin~20K0.97×
28Oregon~20K0.97×
29Nebraska~8K0.97×
30Arizona~30K0.96×
31California~200K0.94×
32Washington~30K0.94×
33North Dakota~3K0.94×
34Colorado~20K0.93×
35Minnesota~20K0.93×
36New York~90K0.92×
37New Jersey~40K0.92×
38Montana~4K0.92×
39New Hampshire~6K0.91×
40Iowa~10K0.90×
41Maine~5K0.90×
42Alaska~3K0.90×
43Idaho~7K0.89×
44South Dakota~3K0.89×
45Rhode Island~5K0.88×
46Washington, District of Columbia~4K0.88×
47Massachusetts~30K0.85×
48Hawaii~6K0.78×
49Vermont~2K0.78×
50Utah~10K0.75×
Fig. 06

Affinity by region

Affinity by region — Coolio, United States
0.75×1.00×1.30×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Coolio audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Coolio audience
#·InterestCategoryAffinity×
01XzibitMusic & Radio141.54×
02Warren GMusic & Radio108.77×
03Vanilla IceMusic & Radio103.17×
04Eazy-EMusic & Radio39.18×
05Jaden SmithMovies & TV34.46×
06JamiroquaiMusic & Radio33.75×
07Will.i.amMusic & Radio33.59×
08Tech N9neMusic & Radio31.10×
09Lil PeepMusic & Radio22.22×
10Vegas Golden KnightsSports22.13×
11Method ManMusic & Radio19.48×
12OutkastMusic & Radio19.02×
13LL Cool JMusic & Radio17.86×
14MF DoomMusic & Radio17.21×
15Nipsey HussleMusic & Radio16.63×
1621 SavageMusic & Radio13.35×
17Ice-TMusic & Radio11.59×
18Sharon OsbourneMovies & TV8.55×
19FedExBusiness & Career3.45×
20Mortgage loansBusiness & Career3.03×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Coolio audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Coolio audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.79×
PatriotismCONSERVATISM1.53×
Urban LifestyleOPEN1.47×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Coolio audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.59×
Design AffinityPREMIUM0.66×
Pet OwnershipJOY0.72×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Coolio have in United States?

Coolio has an estimated audience of 1,600,738 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Coolio fans?

35.6% of Coolio fans are female, 64.4% are male, with an average age of 35.7 years.

03

Which brands do Coolio fans like most?

Coolio fans show strongest brand affinity for Vanilla Ice (103.17×), Xzibit (141.54×), and Jaden Smith (34.46×) over the country average.

04

Where do Coolio fans live in United States?

Coolio fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Coolio fans also like?

Beyond Coolio itself, the audience over-indexes on Xzibit (141.54×), Jaden Smith (34.46×), Warren G (108.77×), and Eazy-E (39.18×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Coolio. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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