DJ Quik Audience in United States

DJ Quik logo

DJ Quik has an estimated audience of 306,519 people in United States. 38.9% are female, 61.1% are male, average age 37.3. Top regions: California, Texas, Georgia. Top brand affinities: Guitar Pro, No Escape (1994 film), Ixtapaluca, Cloppenburg, Home construction.

The average DJ Quik fan in United States is 37.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Georgia. Top brand affinities include Guitar Pro, No Escape (1994 film), Ixtapaluca, with strongest over-indexing on Guitar Pro (107.57× the country average). Demographically, the DJ Quik audience skews more male with an average age of 37.3, and over-indexes on personality traits such as Urban Lifestyle, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: EDM

Demographics of DJ Quik fans

Demographic split for DJ Quik audience in United States
MetricValue
Female38.9%
Male61.1%
Average age37.3
Estimated audience size306,519

Audience persona

The typical DJ Quik fan in United States is more male, around 37.3 years old, with strong Urban Lifestyle tendencies and a notable affinity for Guitar Pro.

Top regions in United States

Top regions ranked by reach for DJ Quik in United States
RegionReachAffinity
California102,8403.05×
Texas30,4951.16×
Georgia15,5141.64×
New York14,0470.82×
Florida13,7360.66×
Illinois12,0551.18×
Michigan11,5381.44×
Arizona11,0971.77×
North Carolina10,5321.14×
Ohio10,5241.11×
Louisiana7,7031.95×
Tennessee7,3231.19×
Pennsylvania7,2290.7×
Nevada7,2182.43×
Washington6,9841.14×
Virginia6,9420.93×
Colorado6,4811.34×
Alabama6,3291.48×
Maryland6,2551.19×
Missouri5,7701.17×
Indiana5,6451.01×
New Jersey5,3070.68×
South Carolina4,8301.05×
Wisconsin4,6371.01×
Oklahoma4,1771.23×
Mississippi4,1351.64×
Oregon3,8091.08×
Arkansas3,4111.35×
Kentucky2,9180.76×
Massachusetts2,8310.47×
Minnesota2,7580.63×
New Mexico2,0881.36×
Kansas1,9520.81×
Utah1,8290.67×
Connecticut1,7570.57×
Iowa1,4020.56×
Hawaii1,3981.06×
Washington, District of Columbia1,3381.45×
Nebraska1,1370.74×
Idaho9380.61×
Delaware7340.87×
West Virginia5420.38×
Rhode Island4850.5×
Montana4240.5×
Alaska3790.58×
New Hampshire3350.28×
Maine2800.26×
South Dakota2560.36×
North Dakota2270.36×
Wyoming1970.43×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for DJ Quik audience
BrandAffinityCategory
Guitar Pro107.57×Technology & Electronics
No Escape (1994 film)28.04×Movies & TV
Ixtapaluca41.78×Travel & Leisure
Cloppenburg348.3×Travel & Leisure
Home construction2.22×Home & Garden
Gomer Pyle, U.S.M.C.40.47×Movies & TV
Elsword24.38×Games
3D printing3.64×Technology & Electronics
Magazine (band)7.98×Music & Radio
Pro-Ject4.29×Music & Radio
Justice3×Politics & Society
Anderson Silva (kickboxer)9.31×Sports
Vanuatu17.52×Travel & Leisure
Litter box1.76×Pets & Animals
Preacher (comics)7.34×Literature
Arco Iris14.57×Music & Radio
Google Photos1.72×Technology & Electronics
Iowa River17.59×Travel & Leisure
Buying a House4.59×Home & Garden
Alaskan Husky10.33×Pets & Animals

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by DJ Quik audience
TraitClusterScore
Urban LifestyleOPEN1.72
IndulgenceJOY1.58
ExtroversionTHRILL1.52
Early Adopter MentalityPOWER1.37
Quality AwarenessPREMIUM1.32
Design AffinityPREMIUM1.29

Worldwide distribution

Worldwide audience distribution share by country for DJ Quik
CountryShare
United States80.1%
France2.9%
United Kingdom2.7%

See DJ Quik audiences in other countries

More EDM audiences in United States

Frequently asked questions

How many fans does DJ Quik have in United States?

DJ Quik has an estimated audience of 306,519 people in United States, concentrated in California and Texas.

What is the gender split and age of DJ Quik fans?

38.9% of DJ Quik fans are female, 61.1% are male, with an average age of 37.3 years.

Which brands do DJ Quik fans like most?

DJ Quik fans show strongest brand affinity for Guitar Pro (107.57×), No Escape (1994 film) (28.04×), and Ixtapaluca (41.78×) over the country average.

Where do DJ Quik fans live in United States?

DJ Quik fans in United States are most concentrated in California (reach 102,840), Texas (reach 30,495), and Georgia (reach 15,514). These three regions account for the largest share of the active audience.

What other brands do DJ Quik fans also like?

Beyond DJ Quik itself, the audience over-indexes on No Escape (1994 film) (28.04×), Ixtapaluca (41.78×), Cloppenburg (348.3×), and Home construction (2.22×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for DJ Quik. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.