Rascasse Audience Intelligence

Ghost Rider Audience in United States

A data profile of the people who buy, follow and care about Ghost Rider in United States — modelled from more than twelve digital signal sources. Ghost Rider has an estimated audience of 255,354 people in United States.

#468among Fictional Character in United States#9331in Movies & TV

The average Ghost Rider fan in United States is 32.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Paul Bettany, Future Diary, Cappadonna, with strongest over-indexing on Paul Bettany (280.07× the country average).

Demographically, the Ghost Rider audience skews more female with an average age of 32.9, and over-indexes on personality traits such as Sustainability, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Ghost Rider fan in United States is more female, around 32.9 years old, with strong Sustainability tendencies and a notable affinity for Paul Bettany.

Category: Movies & TV · Type: Fictional Character

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ghost Rider profile in United States.

Audience size
255K
in United States
Gender
57.6%♀
42.4% male
Age
32.9
average years
Country rank
#52316
Fictional Character in United States
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ghost Rider fans

57.6% are female, 42.4% are male, average age 32.9.

Fig. 02

Gender split

57.6%
Female
42.4%
Male
Demographic split for Ghost Rider audience in United States
MetricValue
Female57.6%
Male42.4%
Average age32.9
Estimated audience size255,354
Fig. 03

Age distribution

Ø 32.9
average years
Age distribution of the Ghost Rider audience in United States
Age bracketShare%
16-1938%
20-2919%
30-3917%
40-4917%
50+9%
Fig. 04

Worldwide distribution

9.3%

of the worldwide Ghost Rider audience comes from United States.

Worldwide audience distribution share by country for Ghost Rider
CountryShare
United States9.3%
Canada6.6%
Australia4.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ghost Rider audience in United States is strongest.

Fig. 05

Top regions by affinity

Ghost Rider fans by region: top regions in United States
#RegionReachAffinity×
01Arizona~7K1.33×
02New Mexico~2K1.32×
03Oklahoma~4K1.31×
04West Virginia~2K1.26×
05Texas~30K1.25×
06Alabama~4K1.22×
07Arkansas~3K1.21×
08Kentucky~4K1.20×
09California~30K1.19×
10Nevada~3K1.19×
11Mississippi~3K1.17×
12Alaska<1K1.15×
13Tennessee~6K1.14×
14Utah~3K1.14×
15Louisiana~4K1.10×
16Kansas~2K1.10×
17Indiana~5K1.09×
18Idaho~1K1.09×
19Missouri~5K1.08×
20Wyoming<1K1.06×
21Georgia~9K1.05×
22North Carolina~8K1.03×
23Ohio~8K0.99×
24Nebraska~1K0.99×
25South Carolina~4K0.98×
26Iowa~2K0.98×
27Colorado~4K0.97×
28South Dakota<1K0.97×
29North Dakota<1K0.97×
30Florida~20K0.96×
31Oregon~3K0.96×
32Montana<1K0.96×
33Pennsylvania~8K0.94×
34Michigan~6K0.94×
35Washington~5K0.94×
36Illinois~8K0.91×
37Virginia~6K0.90×
38Maine<1K0.86×
39Maryland~4K0.85×
40Delaware<1K0.84×
41Wisconsin~3K0.83×
42Connecticut~2K0.83×
43Hawaii<1K0.83×
44New Hampshire<1K0.81×
45New York~10K0.80×
46Rhode Island<1K0.80×
47New Jersey~5K0.79×
48Minnesota~3K0.77×
49Massachusetts~4K0.69×
50Washington, District of Columbia<1K0.62×
Fig. 06

Affinity by region

Affinity by region — Ghost Rider, United States
0.62×1.00×1.33×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ghost Rider audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ghost Rider audience
#·InterestCategoryAffinity×
01CappadonnaMusic & Radio790.61×
02SymphonixMusic & Radio732.66×
03Alice MunroLiterature615.05×
04Inspectah DeckMusic & Radio609.74×
05Future DiaryLiterature467.00×
06Souls of MischiefMusic & Radio370.07×
07Freedom FightersGames369.91×
08Mac DreMusic & Radio308.60×
09Paul BettanyMovies & TV280.07×
10Nate DoggMusic & Radio265.09×
11DJ QuikMusic & Radio222.70×
12KuruptMusic & Radio187.52×
13Too $hortMusic & Radio128.55×
14KOINMovies & TV105.11×
15Warren GMusic & Radio100.92×
16Chicken RunMovies & TV99.52×
17BristolTravel & Leisure94.68×
18John StocktonSports93.23×
19Cellular (film)Movies & TV67.09×
20E-40Music & Radio61.14×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ghost Rider audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Ghost Rider audience · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE2.83×
Career OrientationPOWER2.65×
Pet OwnershipJOY1.68×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Ghost Rider audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.44×
MindfulnessBALANCE0.61×
Family OrientationCONSERVATISM0.71×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Ghost Rider have in United States?

Ghost Rider has an estimated audience of 255,354 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Ghost Rider fans?

57.6% of Ghost Rider fans are female, 42.4% are male, with an average age of 32.9 years.

03

Which brands do Ghost Rider fans like most?

Ghost Rider fans show strongest brand affinity for Paul Bettany (280.07×), Future Diary (467×), and Cappadonna (790.61×) over the country average.

04

Where do Ghost Rider fans live in United States?

Ghost Rider fans in United States are most concentrated in California (reach ~30K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Ghost Rider fans also like?

Beyond Ghost Rider itself, the audience over-indexes on Future Diary (467×), Cappadonna (790.61×), Nate Dogg (265.09×), and Inspectah Deck (609.74×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in United States

See Ghost Rider audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Ghost Rider. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →