John Stockton Audience in United States

John Stockton has an estimated audience of 648,205 people in United States. 34.3% are female, 65.7% are male, average age 33.8. Top regions: California, Texas, Florida. Top brand affinities: Bill Russell, Jesse Williams, Karl Malone, Tim Duncan, Enter the Dragon.

The average John Stockton fan in United States is 33.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Bill Russell, Jesse Williams, Karl Malone, with strongest over-indexing on Bill Russell (689.83× the country average). Demographically, the John Stockton audience skews more male with an average age of 33.8, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person

Demographics of John Stockton fans

Demographic split for John Stockton audience in United States
MetricValue
Female34.3%
Male65.7%
Average age33.8
Estimated audience size648,205

Audience persona

The typical John Stockton fan in United States is more male, around 33.8 years old, with strong Luxury Orientation tendencies and a notable affinity for Bill Russell.

Top regions in United States

Top regions ranked by reach for John Stockton in United States
RegionReachAffinity
California94,8361.33×
Texas58,0831.04×
Florida41,3850.94×
New York40,0841.11×
Georgia25,6211.28×
Illinois22,8671.06×
Pennsylvania22,4111.03×
North Carolina21,4331.1×
Ohio19,9171×
Washington18,6001.43×
Michigan17,6241.04×
New Jersey16,3120.99×
Virginia16,2241.03×
Utah14,1302.43×
Massachusetts13,4831.06×
Maryland13,0061.17×
Tennessee12,8970.99×
Indiana12,3471.04×
Arizona11,0350.83×
Missouri10,1150.97×
Colorado9,9270.97×
Louisiana9,7501.17×
South Carolina9,7131×
Minnesota8,6720.93×
Wisconsin8,5050.87×
Kentucky8,0640.99×
Oregon7,9671.07×
Oklahoma6,8450.95×
Alabama6,6770.74×
Nevada6,5401.04×
Connecticut6,4420.99×
Mississippi5,7051.07×
Arkansas5,2830.99×
Kansas4,5240.89×
Iowa4,3750.82×
Idaho4,0951.26×
Nebraska2,6870.83×
Hawaii2,4770.89×
New Mexico2,4390.75×
West Virginia2,2950.76×
Washington, District of Columbia2,2481.15×
New Hampshire1,9710.77×
Rhode Island1,8520.9×
Maine1,8510.8×
Montana1,6920.94×
Delaware1,5700.88×
South Dakota1,1200.75×
Alaska1,0650.77×
North Dakota1,0630.8×
Vermont7720.68×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for John Stockton audience
BrandAffinityCategory
Bill Russell689.83×Sports
Jesse Williams231.91×Movies & TV
Karl Malone164.67×Sports
Tim Duncan160.12×Sports
Enter the Dragon269.86×Movies & TV
Larry Bird66.67×Sports
Kareem Abdul-Jabbar88.58×Sports
Luka Dončić38.36×Sports
Charles Barkley58.03×Sports
Giannis Antetokounmpo31.91×Sports
Wilt Chamberlain56.6×Sports
Dennis Rodman45.2×Sports
DeMar DeRozan70.06×Sports
Ghost Rider161.96×Movies & TV
Carmelo Anthony29.9×Sports
Magic Johnson37.71×Sports
Florida Lottery15.97×Games
Eli Manning29.93×Sports
Aaron Judge15.69×Sports
Dirk Nowitzki40.2×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by John Stockton audience
TraitClusterScore
Luxury OrientationPREMIUM2.32
Risk AppetiteTHRILL1.94
LGBTQ+ IdentityOPEN1.29
Early Adopter MentalityPOWER1.28
Convenience OrientationPREMIUM1.2
Social Media UsageJOY1.18

Worldwide distribution

Worldwide audience distribution share by country for John Stockton
CountryShare
United States67.7%
Canada6.2%
Germany4.2%

See John Stockton audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does John Stockton have in United States?

John Stockton has an estimated audience of 648,205 people in United States, concentrated in California and Texas.

What is the gender split and age of John Stockton fans?

34.3% of John Stockton fans are female, 65.7% are male, with an average age of 33.8 years.

Which brands do John Stockton fans like most?

John Stockton fans show strongest brand affinity for Bill Russell (689.83×), Jesse Williams (231.91×), and Karl Malone (164.67×) over the country average.

Where do John Stockton fans live in United States?

John Stockton fans in United States are most concentrated in California (reach 94,836), Texas (reach 58,083), and Florida (reach 41,385). These three regions account for the largest share of the active audience.

What other brands do John Stockton fans also like?

Beyond John Stockton itself, the audience over-indexes on Jesse Williams (231.91×), Karl Malone (164.67×), Tim Duncan (160.12×), and Enter the Dragon (269.86×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for John Stockton. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.