A data profile of the people who buy, follow and care about John Stockton in United States — modelled from more than twelve digital signal sources. John Stockton has an estimated audience of 615,230 people in United States.
The average John Stockton fan in United States is 33.8 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Bill Russell, Larry Bird, Kareem Abdul-Jabbar, with strongest over-indexing on Bill Russell (539.54× the country average).
Demographically, the John Stockton audience skews more male with an average age of 33.8, and over-indexes on personality traits such as Convenience Orientation, Career Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical John Stockton fan in United States is more male, around 33.8 years old, with strong Convenience Orientation tendencies and a notable affinity for Bill Russell.
The key figures that characterise the John Stockton profile in United States.
34.3% are female, 65.7% are male, average age 33.8.
| Metric | Value |
|---|---|
| Female | 34.3% |
| Male | 65.7% |
| Average age | 33.8 |
| Estimated audience size | 615,230 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 38% | |
| 20-29 | 18% | |
| 30-39 | 16% | |
| 40-49 | 14% | |
| 50+ | 14% |
Where the John Stockton audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Utah | ~20K | 3.06× | |
| 02 | Idaho | ~5K | 1.65× | |
| 03 | Washington | ~20K | 1.55× | |
| 04 | California | ~80K | 1.17× | |
| 05 | Georgia | ~20K | 1.16× | |
| 06 | Montana | ~2K | 1.14× | |
| 07 | Louisiana | ~9K | 1.12× | |
| 08 | Maryland | ~10K | 1.10× | |
| 09 | Washington, District of Columbia | ~2K | 1.10× | |
| 10 | Mississippi | ~6K | 1.07× | |
| 11 | Oregon | ~8K | 1.05× | |
| 12 | North Carolina | ~20K | 1.02× | |
| 13 | Indiana | ~10K | 1.02× | |
| 14 | New York | ~40K | 1.01× | |
| 15 | Nevada | ~6K | 1.00× | |
| 16 | Arkansas | ~5K | 1.00× | |
| 17 | Illinois | ~20K | 0.99× | |
| 18 | Kentucky | ~8K | 0.99× | |
| 19 | Michigan | ~20K | 0.98× | |
| 20 | Massachusetts | ~10K | 0.98× | |
| 21 | Oklahoma | ~7K | 0.98× | |
| 22 | Pennsylvania | ~20K | 0.97× | |
| 23 | Virginia | ~20K | 0.97× | |
| 24 | Connecticut | ~6K | 0.97× | |
| 25 | Ohio | ~20K | 0.96× | |
| 26 | Alaska | ~1K | 0.96× | |
| 27 | New Jersey | ~20K | 0.95× | |
| 28 | Tennessee | ~10K | 0.95× | |
| 29 | South Carolina | ~9K | 0.95× | |
| 30 | Texas | ~50K | 0.94× | |
| 31 | Missouri | ~10K | 0.93× | |
| 32 | Hawaii | ~3K | 0.91× | |
| 33 | Delaware | ~2K | 0.91× | |
| 34 | Colorado | ~9K | 0.90× | |
| 35 | Minnesota | ~8K | 0.90× | |
| 36 | Rhode Island | ~2K | 0.90× | |
| 37 | North Dakota | ~1K | 0.89× | |
| 38 | Kansas | ~4K | 0.88× | |
| 39 | Florida | ~40K | 0.87× | |
| 40 | Wisconsin | ~8K | 0.86× | |
| 41 | Nebraska | ~3K | 0.86× | |
| 42 | Alabama | ~8K | 0.85× | |
| 43 | South Dakota | ~1K | 0.85× | |
| 44 | Iowa | ~4K | 0.84× | |
| 45 | West Virginia | ~3K | 0.84× | |
| 46 | Maine | ~2K | 0.83× | |
| 47 | Arizona | ~10K | 0.82× | |
| 48 | New Hampshire | ~2K | 0.80× | |
| 49 | Vermont | <1K | 0.78× | |
| 50 | New Mexico | ~3K | 0.77× |
The strongest cross-interests of the John Stockton audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Bill Russell | Sports | 539.54× | ||
| 02 | Kareem Abdul-Jabbar | Sports | 294.46× | ||
| 03 | Larry Bird | Sports | 249.59× | ||
| 04 | Jesse Williams | Movies & TV | 204.64× | ||
| 05 | Enter the Dragon | Movies & TV | 195.27× | ||
| 06 | Wilt Chamberlain | Sports | 190.25× | ||
| 07 | DeMar DeRozan | Sports | 151.37× | ||
| 08 | Charles Barkley | Sports | 123.27× | ||
| 09 | Dennis Rodman | Sports | 103.59× | ||
| 10 | Ghost Rider | Movies & TV | 93.23× | ||
| 11 | Magic Johnson | Sports | 88.40× | ||
| 12 | Luka Dončić | Sports | 81.60× | ||
| 13 | Tim Duncan | Sports | 79.39× | ||
| 14 | Giannis Antetokounmpo | Sports | 54.47× | ||
| 15 | Karl Malone | Sports | 34.33× | ||
| 16 | Klay Thompson | Sports | 28.16× | ||
| 17 | Eli Manning | Sports | 27.94× | ||
| 18 | Kyrie Irving | Sports | 25.93× | ||
| 19 | Carmelo Anthony | Sports | 16.89× | ||
| 20 | Florida Lottery | Games | 15.87× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.59× | |
| Career Orientation | POWER | 1.28× | |
| Spirituality | BALANCE | 1.24× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.70× | |
| DIY Mentality | THRILL | 0.70× | |
| Pet Ownership | JOY | 0.73× |
John Stockton has an estimated audience of 615,230 people in United States, concentrated in California and Texas.
34.3% of John Stockton fans are female, 65.7% are male, with an average age of 33.8 years.
John Stockton fans show strongest brand affinity for Bill Russell (539.54×), Larry Bird (249.59×), and Kareem Abdul-Jabbar (294.46×) over the country average.
John Stockton fans in United States are most concentrated in California (reach ~80K), Texas (reach ~50K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.
Beyond John Stockton itself, the audience over-indexes on Larry Bird (249.59×), Kareem Abdul-Jabbar (294.46×), Wilt Chamberlain (190.25×), and Jesse Williams (204.64×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for John Stockton. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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