Eli Manning Audience in United States

Eli Manning logo

Eli Manning has an estimated audience of 2,670,916 people in United States. 17.0% are female, 83.0% are male, average age 42.0. Top regions: Texas, California, New York. Top brand affinities: Peyton Manning, Andrew Luck, A. J. Green, Jason Taylor (American football), Jay Cutler (American football).

The average Eli Manning fan in United States is 42.0 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, New York. Top brand affinities include Peyton Manning, Andrew Luck, A. J. Green, with strongest over-indexing on Peyton Manning (174.62× the country average). Demographically, the Eli Manning audience skews more male with an average age of 42.0, and over-indexes on personality traits such as Social Media Usage, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: American football

Demographics of Eli Manning fans

Demographic split for Eli Manning audience in United States
MetricValue
Female17.0%
Male83.0%
Average age42.0
Estimated audience size2,670,916

Audience persona

The typical Eli Manning fan in United States is more male, around 42.0 years old, with strong Social Media Usage tendencies and a notable affinity for Peyton Manning.

Top regions in United States

Top regions ranked by reach for Eli Manning in United States
RegionReachAffinity
Texas258,4861.13×
California227,7920.78×
New York226,4581.52×
Florida169,5850.94×
New Jersey137,7162.03×
Pennsylvania113,7471.26×
Georgia91,5881.11×
Illinois88,2340.99×
North Carolina86,9181.08×
Ohio83,8671.02×
Michigan78,7611.13×
Virginia75,2771.16×
Tennessee70,6051.32×
Maryland59,7241.3×
Indiana54,4301.12×
Louisiana51,9011.51×
Massachusetts50,7530.96×
Missouri45,2641.05×
Colorado41,5850.99×
South Carolina41,0311.02×
Washington40,8710.76×
Mississippi40,3421.83×
Arizona40,2440.74×
Alabama37,9411.02×
Connecticut37,5011.4×
Kentucky34,1801.02×
Wisconsin33,9660.85×
Minnesota33,8990.89×
Oklahoma27,0970.91×
Kansas22,6291.08×
Arkansas21,3680.97×
Iowa20,2770.92×
Oregon19,7480.65×
Nevada19,5090.76×
Utah16,0250.67×
Nebraska11,9290.89×
West Virginia10,7230.86×
Washington, District of Columbia10,0721.25×
New Mexico9,4060.7×
Delaware9,3391.27×
Idaho9,2610.69×
Hawaii8,3020.72×
New Hampshire8,1910.78×
Rhode Island7,6780.9×
Maine7,0120.73×
Montana5,3880.73×
South Dakota4,7660.77×
North Dakota4,4190.81×
Vermont3,8400.82×
Alaska2,9210.51×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Eli Manning audience
BrandAffinityCategory
Peyton Manning174.62×Sports
Andrew Luck248.18×Sports
A. J. Green285.85×Sports
Jason Taylor (American football)231.01×
Jay Cutler (American football)176.66×Sports
Aqib Talib381.71×Sports
Brook Lopez166.71×Sports
Alex Smith224.11×Sports
Dak Prescott59.46×Sports
Aaron Rodgers32.27×Sports
National Football League on television44.15×Sports
National Football League Most Valuable Player Award236.64×Sports
Marshawn Lynch94.58×Sports
National Football League Kickoff game264.22×Sports
DeSean Jackson170.13×Sports
Training camp (National Football League)203.14×Sports
Russell Wilson40.28×Sports
Chris Bosh115.53×Sports
National Football League preseason117.71×Sports
Cam Newton57.25×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Eli Manning audience
TraitClusterScore
Social Media UsageJOY1.16
Need for SecurityCONSERVATISM1.14
Risk AppetiteTHRILL1.11
Career OrientationPOWER1.04
Early Adopter MentalityPOWER1.02
PatriotismCONSERVATISM0.99

Worldwide distribution

Worldwide audience distribution share by country for Eli Manning
CountryShare
United States82.8%
Canada3.7%
United Kingdom2.0%

See Eli Manning audiences in other countries

More American football audiences in United States

Frequently asked questions

How many fans does Eli Manning have in United States?

Eli Manning has an estimated audience of 2,670,916 people in United States, concentrated in Texas and California.

What is the gender split and age of Eli Manning fans?

17.0% of Eli Manning fans are female, 83.0% are male, with an average age of 42.0 years.

Which brands do Eli Manning fans like most?

Eli Manning fans show strongest brand affinity for Peyton Manning (174.62×), Andrew Luck (248.18×), and A. J. Green (285.85×) over the country average.

Where do Eli Manning fans live in United States?

Eli Manning fans in United States are most concentrated in Texas (reach 258,486), California (reach 227,792), and New York (reach 226,458). These three regions account for the largest share of the active audience.

What other brands do Eli Manning fans also like?

Beyond Eli Manning itself, the audience over-indexes on Andrew Luck (248.18×), A. J. Green (285.85×), Jason Taylor (American football) (231.01×), and Jay Cutler (American football) (176.66×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Eli Manning. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.