Rascasse Audience Intelligence

Peyton Manning Audience in United States

A data profile of the people who buy, follow and care about Peyton Manning in United States — modelled from more than twelve digital signal sources. Peyton Manning has an estimated audience of 4,024,884 people in United States.

#118among American football in United States#1009among Person in United States#701in Sports

The average Peyton Manning fan in United States is 43.8 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Eli Manning, Jason Taylor (American football), Joe Flacco, with strongest over-indexing on Eli Manning (134.91× the country average).

Demographically, the Peyton Manning audience skews more male with an average age of 43.8, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Peyton Manning fan in United States is more male, around 43.8 years old, with strong Patriotism tendencies and a notable affinity for Eli Manning.

Category: Sports · Type: Person · Subtype: American football

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Peyton Manning profile in United States.

Audience size
4M
in United States
Gender
25.2%♀
74.8% male
Age
43.8
average years
Country rank
#8017
Person in United States
Fig. 01

Search interest · 12-month trend

-35%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Peyton Manning fans

25.2% are female, 74.8% are male, average age 43.8.

Fig. 02

Gender split

25.2%
Female
74.8%
Male
Demographic split for Peyton Manning audience in United States
MetricValue
Female25.2%
Male74.8%
Average age43.8
Estimated audience size4,024,884
Fig. 03

Age distribution

Ø 43.8
average years
Age distribution of the Peyton Manning audience in United States
Age bracketShare%
16-1914%
20-2914%
30-3917%
40-4922%
50+34%
Fig. 04

Worldwide distribution

76.6%

of the worldwide Peyton Manning audience comes from United States.

Worldwide audience distribution share by country for Peyton Manning
CountryShare
United States76.6%
United Kingdom3.3%
Canada2.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Peyton Manning audience in United States is strongest.

Fig. 05

Top regions by affinity

Peyton Manning fans by region: top regions in United States
#RegionReachAffinity×
01Tennessee~200K2.01×
02Indiana~200K2.01×
03Colorado~100K1.79×
04Mississippi~50K1.36×
05Louisiana~70K1.32×
06Kansas~40K1.19×
07Kentucky~60K1.16×
08Nebraska~20K1.16×
09Alabama~70K1.10×
10Iowa~40K1.10×
11Wyoming~7K1.10×
12Missouri~80K1.09×
13Arkansas~40K1.08×
14Ohio~100K1.07×
15Maryland~80K1.06×
16Texas~400K1.03×
17Pennsylvania~100K1.03×
18Georgia~100K1.03×
19Michigan~100K1.03×
20Oklahoma~50K1.03×
21South Dakota~10K1.02×
22North Carolina~100K0.99×
23South Carolina~60K0.99×
24Montana~10K0.99×
25West Virginia~20K0.96×
26North Dakota~8K0.96×
27Illinois~100K0.95×
28Virginia~100K0.94×
29Minnesota~60K0.91×
30New Mexico~20K0.90×
31Idaho~20K0.89×
32Washington, District of Columbia~10K0.89×
33Wisconsin~60K0.88×
34Delaware~10K0.88×
35New Jersey~90K0.87×
36Florida~200K0.84×
37Massachusetts~70K0.84×
38Arizona~70K0.83×
39Connecticut~40K0.82×
40Utah~30K0.81×
41New Hampshire~10K0.80×
42Rhode Island~10K0.79×
43Washington~70K0.78×
44Nevada~30K0.78×
45New York~200K0.77×
46Oregon~40K0.76×
47Maine~10K0.76×
48Hawaii~10K0.74×
49California~300K0.72×
50Alaska~6K0.70×
Fig. 06

Affinity by region

Affinity by region — Peyton Manning, United States
0.70×1.00×2.01×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Peyton Manning audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Peyton Manning audience
#·InterestCategoryAffinity×
01National Football League Kickoff gameSports211.00×
02Jason Taylor (American football)Person207.46×
03National Football League Most Valuable Player AwardSports202.49×
04National Football League preseasonSports181.09×
05Jay Cutler (American football)Sports147.10×
06Eli ManningSports134.91×
07Training camp (National Football League)Sports121.02×
08Andrew LuckSports116.17×
09Joe FlaccoSports83.21×
10Mike McCarthy (American football)Sports79.43×
11Randy MossSports73.09×
12Cam NewtonSports53.54×
13Jon GrudenSports52.18×
14Marshawn LynchSports44.83×
15Philip RiversSports44.46×
16Bill BelichickSports32.29×
17National Football League on televisionSports30.09×
18Dak PrescottSports26.05×
19Russell WilsonSports23.50×
20Aaron RodgersSports22.49×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Peyton Manning audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Peyton Manning audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.77×
Convenience OrientationPREMIUM1.50×
Family OrientationCONSERVATISM1.44×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Peyton Manning audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.82×
Luxury OrientationPREMIUM0.86×
SustainabilityBALANCE0.88×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Peyton Manning have in United States?

Peyton Manning has an estimated audience of 4,024,884 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Peyton Manning fans?

25.2% of Peyton Manning fans are female, 74.8% are male, with an average age of 43.8 years.

03

Which brands do Peyton Manning fans like most?

Peyton Manning fans show strongest brand affinity for Eli Manning (134.91×), Jason Taylor (American football) (207.46×), and Joe Flacco (83.21×) over the country average.

04

Where do Peyton Manning fans live in United States?

Peyton Manning fans in United States are most concentrated in Texas (reach ~400K), California (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Peyton Manning fans also like?

Beyond Peyton Manning itself, the audience over-indexes on Jason Taylor (American football) (207.46×), Joe Flacco (83.21×), National Football League preseason (181.09×), and Jay Cutler (American football) (147.1×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More American football audiences in United States

See Peyton Manning audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Peyton Manning. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →