Rascasse Audience Intelligence

Marshawn Lynch Audience in United States

A data profile of the people who buy, follow and care about Marshawn Lynch in United States — modelled from more than twelve digital signal sources. Marshawn Lynch has an estimated audience of 2,751,751 people in United States.

#170among American football in United States#1770among Person in United States#978in Sports

The average Marshawn Lynch fan in United States is 38.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Eli Manning, Peyton Manning, Tessa Thompson, with strongest over-indexing on Eli Manning (94.58× the country average).

Demographically, the Marshawn Lynch audience skews more male with an average age of 38.3, and over-indexes on personality traits such as Family Orientation, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Marshawn Lynch fan in United States is more male, around 38.3 years old, with strong Family Orientation tendencies and a notable affinity for Eli Manning.

Category: Sports · Type: Person · Subtype: American football

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Marshawn Lynch profile in United States.

Audience size
2.8M
in United States
Gender
27.0%♀
73.0% male
Age
38.3
average years
Country rank
#11034
Person in United States
Fig. 01

Search interest · 12-month trend

+111%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Marshawn Lynch fans

27.0% are female, 73.0% are male, average age 38.3.

Fig. 02

Gender split

27.0%
Female
73.0%
Male
Demographic split for Marshawn Lynch audience in United States
MetricValue
Female27.0%
Male73.0%
Average age38.3
Estimated audience size2,751,751
Fig. 03

Age distribution

Ø 38.3
average years
Age distribution of the Marshawn Lynch audience in United States
Age bracketShare%
16-1924%
20-2919%
30-3920%
40-4917%
50+21%
Fig. 04

Worldwide distribution

86.3%

of the worldwide Marshawn Lynch audience comes from United States.

Worldwide audience distribution share by country for Marshawn Lynch
CountryShare
United States86.3%
Canada5.1%
United Kingdom2.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Marshawn Lynch audience in United States is strongest.

Fig. 05

Top regions by affinity

Marshawn Lynch fans by region: top regions in United States
#RegionReachAffinity×
01Washington~100K2.84×
02Nevada~30K1.37×
03Oregon~30K1.30×
04California~300K1.26×
05Maryland~50K1.16×
06Georgia~80K1.14×
07Idaho~10K1.11×
08Washington, District of Columbia~8K1.10×
09Louisiana~30K1.09×
10Hawaii~10K1.09×
11South Carolina~40K1.08×
12Montana~7K1.08×
13Alaska~5K1.06×
14Mississippi~20K1.05×
15Virginia~60K1.03×
16Alabama~30K1.03×
17North Carolina~70K1.02×
18Texas~200K1.01×
19Ohio~70K1.00×
20Missouri~40K1.00×
21Delaware~6K1.00×
22Pennsylvania~80K0.99×
23Arizona~50K0.99×
24Colorado~40K0.98×
25Michigan~60K0.97×
26Kansas~20K0.97×
27Illinois~70K0.96×
28Tennessee~40K0.94×
29New Mexico~10K0.94×
30Arkansas~20K0.93×
31Oklahoma~20K0.91×
32Indiana~40K0.90×
33Wisconsin~30K0.90×
34Kentucky~30K0.90×
35Massachusetts~40K0.88×
36Minnesota~30K0.88×
37Nebraska~10K0.88×
38New York~100K0.87×
39Iowa~20K0.87×
40North Dakota~4K0.87×
41New Jersey~50K0.86×
42Florida~100K0.85×
43Connecticut~20K0.84×
44South Dakota~5K0.84×
45Utah~20K0.83×
46West Virginia~9K0.83×
47Rhode Island~6K0.83×
48New Hampshire~7K0.78×
49Vermont~3K0.75×
50Maine~6K0.73×
Fig. 06

Affinity by region

Affinity by region — Marshawn Lynch, United States
0.73×1.00×2.84×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Marshawn Lynch audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Marshawn Lynch audience
#·InterestCategoryAffinity×
01Eli ManningSports94.58×
02Peyton ManningSports44.83×
03Tessa ThompsonMovies & TV41.94×
04Russell WilsonSports24.66×
05Cam NewtonSports24.12×
06Keke PalmerMovies & TV20.09×
07Dak PrescottSports18.25×
08Aaron RodgersSports12.99×
09Cincinnati BengalsSports12.52×
10New York JetsSports12.48×
11Indianapolis ColtsSports12.32×
12Tampa Bay BuccaneersSports11.78×
13Buffalo BillsSports11.11×
14Miami DolphinsSports11.07×
15Seattle SeahawksSports10.75×
16Minnesota VikingsSports10.32×
17Cleveland BrownsSports9.92×
18Denver BroncosSports9.78×
19Green Bay PackersSports8.23×
20Pittsburgh SteelersSports7.78×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Marshawn Lynch audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Marshawn Lynch audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM1.89×
Career OrientationPOWER1.45×
IndulgenceJOY1.43×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Marshawn Lynch audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.70×
Design AffinityPREMIUM0.73×
MindfulnessBALANCE0.75×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Marshawn Lynch have in United States?

Marshawn Lynch has an estimated audience of 2,751,751 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Marshawn Lynch fans?

27.0% of Marshawn Lynch fans are female, 73.0% are male, with an average age of 38.3 years.

03

Which brands do Marshawn Lynch fans like most?

Marshawn Lynch fans show strongest brand affinity for Eli Manning (94.58×), Peyton Manning (44.83×), and Tessa Thompson (41.94×) over the country average.

04

Where do Marshawn Lynch fans live in United States?

Marshawn Lynch fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Marshawn Lynch fans also like?

Beyond Marshawn Lynch itself, the audience over-indexes on Peyton Manning (44.83×), Tessa Thompson (41.94×), Russell Wilson (24.66×), and Buffalo Bills (11.11×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More American football audiences in United States

See Marshawn Lynch audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Marshawn Lynch. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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