Rascasse Audience Intelligence

Andrew Luck Audience in United States

A data profile of the people who buy, follow and care about Andrew Luck in United States — modelled from more than twelve digital signal sources. Andrew Luck has an estimated audience of 1,180,134 people in United States.

#340among American football in United States#4514among Person in United States#1949in Sports

The average Andrew Luck fan in United States is 45.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Eli Manning, Peyton Manning, Aaron Rodgers, with strongest over-indexing on Eli Manning (248.18× the country average).

Demographically, the Andrew Luck audience skews more male with an average age of 45.2, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Andrew Luck fan in United States is more male, around 45.2 years old, with strong Patriotism tendencies and a notable affinity for Eli Manning.

Category: Sports · Type: Person · Subtype: American football

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Andrew Luck profile in United States.

Audience size
1.2M
in United States
Gender
21.5%♀
78.5% male
Age
45.2
average years
Country rank
#21117
Person in United States
Fig. 01

Search interest · 12-month trend

-48%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Andrew Luck fans

21.5% are female, 78.5% are male, average age 45.2.

Fig. 02

Gender split

21.5%
Female
78.5%
Male
Demographic split for Andrew Luck audience in United States
MetricValue
Female21.5%
Male78.5%
Average age45.2
Estimated audience size1,180,134
Fig. 03

Age distribution

Ø 45.2
average years
Age distribution of the Andrew Luck audience in United States
Age bracketShare%
16-1912%
20-2913%
30-3915%
40-4919%
50+40%
Fig. 04

Worldwide distribution

93.7%

of the worldwide Andrew Luck audience comes from United States.

Worldwide audience distribution share by country for Andrew Luck
CountryShare
United States93.7%
Germany1.5%
United Kingdom0.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Andrew Luck audience in United States is strongest.

Fig. 05

Top regions by affinity

Andrew Luck fans by region: top regions in United States
#RegionReachAffinity×
01Indiana~70K3.04×
02Pennsylvania~50K1.24×
03Washington, District of Columbia~5K1.19×
04Ohio~40K1.15×
05Illinois~50K1.13×
06Iowa~10K1.13×
07West Virginia~7K1.11×
08Massachusetts~30K1.09×
09Maryland~20K1.07×
10Colorado~20K1.07×
11Kentucky~20K1.07×
12Kansas~10K1.07×
13Missouri~20K1.06×
14New Jersey~30K1.05×
15Virginia~30K1.05×
16Wisconsin~20K1.04×
17Minnesota~20K1.03×
18South Dakota~3K1.03×
19Nebraska~6K1.02×
20Hawaii~6K1.02×
21North Dakota~3K1.02×
22Connecticut~10K1.01×
23Tennessee~30K0.99×
24Rhode Island~4K0.98×
25Delaware~3K0.98×
26California~100K0.97×
27Louisiana~20K0.97×
28North Carolina~40K0.96×
29Michigan~30K0.95×
30New Hampshire~5K0.95×
31Mississippi~10K0.94×
32Montana~3K0.94×
33New York~70K0.93×
34Texas~100K0.92×
35Washington~20K0.92×
36South Carolina~20K0.92×
37Alabama~20K0.88×
38Utah~10K0.88×
39Idaho~6K0.88×
40Georgia~30K0.86×
41Oklahoma~10K0.86×
42Arkansas~9K0.85×
43Oregon~10K0.83×
44Florida~70K0.82×
45Nevada~10K0.82×
46Maine~4K0.82×
47Arizona~20K0.80×
48Vermont~2K0.79×
49New Mexico~5K0.75×
50Alaska~2K0.74×
Fig. 06

Affinity by region

Affinity by region — Andrew Luck, United States
0.74×1.00×3.04×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Andrew Luck audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Andrew Luck audience
#·InterestCategoryAffinity×
01Eli ManningSports248.18×
02Peyton ManningSports116.17×
03Cam NewtonSports68.58×
04Erin AndrewsSports58.25×
05Russell WilsonSports54.19×
06Aaron RodgersSports41.63×
07DeMar DeRozanSports36.23×
08Dak PrescottSports25.90×
09Western DigitalTechnology & Electronics25.70×
10Josh DuhamelFashion & Accessoires20.00×
11Sophia BushMovies & TV20.00×
12Rose McGowanMovies & TV20.00×
13Tobias HarrisSports20.00×
14Seth GreenMovies & TV17.72×
15Magic JohnsonSports13.03×
16San Francisco 49ersSports11.33×
17Indiana PacersSports9.97×
18Sports IllustratedSports9.38×
19Indianapolis ColtsSports7.11×
20Capital OneBusiness & Career3.46×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Andrew Luck audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Andrew Luck audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.59×
IndividualismJOY1.45×
Need for SecurityCONSERVATISM1.38×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Andrew Luck audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.66×
CreativityOPEN0.67×
Luxury OrientationPREMIUM0.67×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Andrew Luck have in United States?

Andrew Luck has an estimated audience of 1,180,134 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Andrew Luck fans?

21.5% of Andrew Luck fans are female, 78.5% are male, with an average age of 45.2 years.

03

Which brands do Andrew Luck fans like most?

Andrew Luck fans show strongest brand affinity for Eli Manning (248.18×), Peyton Manning (116.17×), and Aaron Rodgers (41.63×) over the country average.

04

Where do Andrew Luck fans live in United States?

Andrew Luck fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Andrew Luck fans also like?

Beyond Andrew Luck itself, the audience over-indexes on Peyton Manning (116.17×), Aaron Rodgers (41.63×), Russell Wilson (54.19×), and Cam Newton (68.58×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

More American football audiences in United States

See Andrew Luck audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Andrew Luck. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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