Rascasse Audience Intelligence

KOIN Audience in United States

A data profile of the people who buy, follow and care about KOIN in United States — modelled from more than twelve digital signal sources. KOIN has an estimated audience of 488,201 people in United States.

#415among TV Channel in United States#6911in Movies & TV

The average KOIN fan in United States is 38.6 years old, more female, and lives primarily in Oregon.

The audience is concentrated in Oregon, Washington, California.

Top brand affinities include Jesse Williams, Enter the Dragon, Google Books, with strongest over-indexing on Jesse Williams (439.57× the country average).

Demographically, the KOIN audience skews more female with an average age of 38.6, and over-indexes on personality traits such as Patriotism, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical KOIN fan in United States is more female, around 38.6 years old, with strong Patriotism tendencies and a notable affinity for Jesse Williams.

Category: Movies & TV · Type: TV Channel

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the KOIN profile in United States.

Audience size
488K
in United States
Gender
63.4%♀
36.6% male
Age
38.6
average years
Country rank
#37189
TV Channel in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of KOIN

63.4% are female, 36.6% are male, average age 38.6.

Fig. 02

Gender split

63.4%
Female
36.6%
Male
Demographic split for KOIN audience in United States
MetricValue
Female63.4%
Male36.6%
Average age38.6
Estimated audience size488,201
Fig. 03

Age distribution

Ø 38.6
average years
Age distribution of the KOIN audience in United States
Age bracketShare%
16-1921%
20-2920%
30-3920%
40-4922%
50+18%
Fig. 04

Worldwide distribution

47.1%

of the worldwide KOIN audience comes from United States.

Worldwide audience distribution share by country for KOIN
CountryShare
United States47.1%
Brazil10.6%
Indonesia8.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the KOIN audience in United States is strongest.

Fig. 05

Top regions by affinity

KOIN fans by region: top regions in United States
#RegionReachAffinity×
01Oregon~200K41.62×
02Washington~40K3.75×
03Idaho~2K0.96×
04Rhode Island~1K0.81×
05Delaware~1K0.81×
06Vermont<1K0.81×
07West Virginia~2K0.80×
08New Hampshire~2K0.80×
09Montana~1K0.80×
10Mississippi~3K0.79×
11South Dakota<1K0.79×
12Maine~1K0.74×
13Alaska<1K0.65×
14Iowa~3K0.64×
15Nebraska~2K0.64×
16North Dakota<1K0.64×
17Kentucky~4K0.60×
18Connecticut~3K0.60×
19Oklahoma~3K0.58×
20Alabama~4K0.57×
21Louisiana~4K0.57×
22Hawaii~1K0.57×
23Kansas~2K0.56×
24Washington, District of Columbia<1K0.56×
25Indiana~5K0.53×
26Arkansas~2K0.51×
27Maryland~4K0.49×
28South Carolina~4K0.48×
29New Mexico~1K0.48×
30Wisconsin~3K0.45×
31Missouri~3K0.44×
32Arizona~4K0.41×
33Massachusetts~4K0.40×
34New Jersey~5K0.39×
35Nevada~2K0.39×
36Michigan~5K0.38×
37North Carolina~5K0.36×
38Tennessee~4K0.36×
39Pennsylvania~6K0.35×
40Utah~2K0.35×
41Georgia~5K0.33×
42Ohio~5K0.33×
43Minnesota~2K0.32×
44Virginia~3K0.29×
45Colorado~2K0.27×
46Illinois~4K0.22×
47California~10K0.20×
48Florida~6K0.17×
49New York~5K0.17×
50Texas~6K0.15×
Fig. 06

Affinity by region

Affinity by region — KOIN, United States
0.15×1.00×41.62×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the KOIN audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for KOIN audience
#·InterestCategoryAffinity×
01Enter the DragonMovies & TV487.77×
02Jesse WilliamsMovies & TV439.57×
03Google BooksLiterature152.27×
04Ghost RiderMovies & TV105.11×
05Rosie O'DonnellMovies & TV88.60×
06LavazzaFood & Beverages38.16×
07NC State Wolfpack men's basketballSports27.13×
08Trish StratusFashion & Accessoires20.64×
09Bray WyattSports20.00×
10Kung Fu HustleMovies & TV20.00×
11The Middle (TV series)Movies & TV18.88×
12Florida LotteryGames15.63×
13Alexa BlissSports14.50×
14Toni ColletteMovies & TV11.84×
15Nail clipperBeauty & Wellness11.77×
16Steven SeagalMovies & TV10.59×
17Vikings (TV series)Movies & TV10.04×
18Meg RyanMovies & TV8.26×
19Boy GeorgeMusic & Radio8.09×
20Chuck NorrisMovies & TV7.73×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the KOIN audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by KOIN audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.33×
Community OrientationOPEN1.85×
Quality AwarenessPREMIUM1.47×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by KOIN audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.79×
ExtroversionTHRILL0.82×
TraditionCONSERVATISM0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does KOIN have in United States?

KOIN has an estimated audience of 488,201 people in United States, concentrated in Oregon and Washington.

02

What is the gender split and age of KOIN fans?

63.4% of KOIN fans are female, 36.6% are male, with an average age of 38.6 years.

03

Which brands do KOIN fans like most?

KOIN fans show strongest brand affinity for Jesse Williams (439.57×), Enter the Dragon (487.77×), and Google Books (152.27×) over the country average.

04

Where do KOIN fans live in United States?

KOIN fans in United States are most concentrated in Oregon (reach ~200K), Washington (reach ~40K), and California (reach ~10K). These three regions account for the largest share of the active audience.

05

What other brands do KOIN fans also like?

Beyond KOIN itself, the audience over-indexes on Enter the Dragon (487.77×), Google Books (152.27×), Rosie O'Donnell (88.6×), and Florida Lottery (15.63×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in United States

See KOIN audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for KOIN. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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