Nail clipper Audience in United States

Nail clipper logo

Nail clipper has an estimated audience of 1,904,114 people in United States. 80.8% are female, 19.2% are male, average age 35.1. Top regions: California, Texas, Florida. Top brand affinities: Pretty Nails, Cricbuzz, Manicure & Pedicure, Nail (fastener), Beauty & Fashion.

The average Nail clipper fan in United States is 35.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Pretty Nails, Cricbuzz, Manicure & Pedicure, with strongest over-indexing on Pretty Nails (21.99× the country average). Demographically, the Nail clipper audience skews more female with an average age of 35.1, and over-indexes on personality traits such as Price Sensitivity, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Beauty & Wellness · Type: Topic · Subtype: Nails

Demographics of Nail clipper fans

Demographic split for Nail clipper audience in United States
MetricValue
Female80.8%
Male19.2%
Average age35.1
Estimated audience size1,904,114

Audience persona

The typical Nail clipper fan in United States is more female, around 35.1 years old, with strong Price Sensitivity tendencies and a notable affinity for Pretty Nails.

Top regions in United States

Top regions ranked by reach for Nail clipper in United States
RegionReachAffinity
California306,0851.46×
Texas200,8961.23×
Florida146,7511.14×
New York140,4101.32×
Illinois74,7091.18×
Pennsylvania67,6291.05×
Georgia58,0170.99×
North Carolina57,6431.01×
Ohio56,7760.97×
New Jersey54,4321.12×
Michigan51,2671.03×
Virginia49,4521.07×
Arizona44,4301.14×
Washington44,0191.15×
Massachusetts43,6161.16×
Maryland37,6201.15×
Indiana34,3010.99×
Tennessee34,0450.89×
Colorado30,3591.01×
Wisconsin28,2140.98×
Minnesota27,5891.01×
Missouri26,9290.88×
South Carolina26,2570.92×
Oregon24,1111.1×
Connecticut23,8971.25×
Alabama22,6900.85×
Nevada22,2021.21×
Louisiana21,9850.9×
Kentucky21,8450.92×
Oklahoma19,6000.93×
Utah15,7840.93×
Kansas14,8670.99×
Arkansas14,4680.92×
Iowa13,5730.87×
Mississippi12,9980.83×
New Mexico10,5931.11×
Hawaii9,4661.16×
Idaho9,3970.98×
Nebraska8,6580.91×
West Virginia6,7840.77×
New Hampshire6,7580.9×
Rhode Island6,3301.04×
Washington, District of Columbia5,8381.02×
Maine5,5410.81×
Delaware5,0970.97×
Montana4,4530.84×
Alaska3,5080.86×
South Dakota3,3360.76×
North Dakota2,8870.74×
Vermont2,7990.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Nail clipper audience
BrandAffinityCategory
Pretty Nails21.99×Beauty & Wellness
Cricbuzz27.89×Sports
Manicure & Pedicure13.65×Beauty & Wellness
Nail (fastener)15.38×Home & Garden
Beauty & Fashion8.3×Beauty & Wellness
Music2.31×Business & Career
Food and drink2.29×Food & Beverages
Sports2.33×Sports
Arts and music2.32×Arts & Culture
Food2.35×Food & Beverages
Nail art6.7×Beauty & Wellness
Entertainment2.34×Movies & TV
Movies2.16×Movies & TV
Live events2.24×Music & Radio
Health And Beauty5.77×Beauty & Wellness
Reading2.1×Literature
Pets2.19×Pets & Animals
Energy3.05×Home & Garden
Parent3.02×Kids & Family
Consumer electronics2.02×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Nail clipper audience
TraitClusterScore
Price SensitivityPREMIUM1.32
CreativityOPEN1.27
PatriotismCONSERVATISM1.19
Quality AwarenessPREMIUM1.19
DIY MentalityTHRILL1.16
IndividualismJOY1.12

Worldwide distribution

Worldwide audience distribution share by country for Nail clipper
CountryShare
United States17.1%
Brazil14.3%
Italy9.4%

See Nail clipper audiences in other countries

More Nails audiences in United States

Frequently asked questions

How many fans does Nail clipper have in United States?

Nail clipper has an estimated audience of 1,904,114 people in United States, concentrated in California and Texas.

What is the gender split and age of Nail clipper fans?

80.8% of Nail clipper fans are female, 19.2% are male, with an average age of 35.1 years.

Which brands do Nail clipper fans like most?

Nail clipper fans show strongest brand affinity for Pretty Nails (21.99×), Cricbuzz (27.89×), and Manicure & Pedicure (13.65×) over the country average.

Where do Nail clipper fans live in United States?

Nail clipper fans in United States are most concentrated in California (reach 306,085), Texas (reach 200,896), and Florida (reach 146,751). These three regions account for the largest share of the active audience.

What other brands do Nail clipper fans also like?

Beyond Nail clipper itself, the audience over-indexes on Cricbuzz (27.89×), Manicure & Pedicure (13.65×), Nail (fastener) (15.38×), and Beauty & Fashion (8.3×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Nail clipper. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.