Bristol Audience in United States

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Bristol has an estimated audience of 1,179,728 people in United States. 58.3% are female, 41.7% are male, average age 38.9. Top regions: California, New York, Texas. Top brand affinities: Grace Slick, Goop, Governor of Michigan, Wok, Alaska.

The average Bristol fan in United States is 38.9 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Grace Slick, Goop, Governor of Michigan, with strongest over-indexing on Grace Slick (19.6× the country average). Demographically, the Bristol audience skews more female with an average age of 38.9, and over-indexes on personality traits such as Luxury Orientation, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Department store

Demographics of Bristol fans

Demographic split for Bristol audience in United States
MetricValue
Female58.3%
Male41.7%
Average age38.9
Estimated audience size1,179,728

Audience persona

The typical Bristol fan in United States is more female, around 38.9 years old, with strong Luxury Orientation tendencies and a notable affinity for Grace Slick.

Top regions in United States

Top regions ranked by reach for Bristol in United States
RegionReachAffinity
California92,4610.71×
New York70,7161.07×
Texas58,0840.57×
Florida57,6790.72×
Missouri48,4802.55×
Connecticut47,7114.03×
Pennsylvania45,1391.14×
Tennessee43,9701.86×
Virginia40,1331.4×
Illinois34,8640.89×
Massachusetts31,9951.38×
New Jersey28,2280.94×
North Carolina26,7110.75×
Ohio24,3860.67×
Georgia21,8420.6×
Wisconsin20,0701.13×
Indiana18,5530.86×
Kansas18,2061.96×
Washington17,9340.76×
Michigan17,1820.56×
Rhode Island16,3674.36×
Kentucky14,9231.01×
Colorado13,7670.74×
Arizona13,5220.56×
Maryland12,7120.63×
Alabama11,0070.67×
South Carolina10,9250.62×
Minnesota9,4350.56×
Oregon9,2530.68×
Louisiana7,7340.51×
New Hampshire7,5261.62×
Vermont7,3143.53×
Utah6,2920.6×
Oklahoma6,2770.48×
Nevada5,5340.49×
Maine5,3821.27×
Iowa4,9740.51×
Arkansas4,7900.49×
Mississippi4,1590.43×
West Virginia4,0210.73×
Washington, District of Columbia3,9301.11×
New Mexico2,9080.49×
Nebraska2,8560.48×
Hawaii2,6860.53×
Idaho2,6530.45×
Delaware1,6650.51×
South Dakota1,5410.57×
Montana1,5090.46×
Alaska1,4680.58×
North Dakota9520.39×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bristol audience
BrandAffinityCategory
Grace Slick19.6×Music & Radio
Goop9.99×Internet & Social Media
Governor of Michigan13.01×Politics & Society
Wok9.79×Food & Beverages
Alaska2.45×Travel & Leisure
Kikar HaShabbat23.27×News
Vocal harmony6.14×Music & Radio
Google Home8.63×Technology & Electronics
Hipster12.63×Politics & Society
Grinch5.15×Movies & TV
headspace11.68×Health
Hibachi9.44×Food & Beverages
Cherish (group)12.13×Music & Radio
Captain America (1990 film)4.49×Movies & TV
Gift registry12.09×Kids & Family
Cloppenburg158.02×Travel & Leisure
Jesse Plemons3.13×Movies & TV
The Gruffalo (film)15.24×Movies & TV
No Escape (1994 film)9.37×Movies & TV
Fairy godmother5.83×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bristol audience
TraitClusterScore
Luxury OrientationPREMIUM1.4
ExtroversionTHRILL1.29
Early Adopter MentalityPOWER1.29
Community OrientationOPEN1.27
DIY MentalityTHRILL1.19
Career OrientationPOWER1.14

Worldwide distribution

Worldwide audience distribution share by country for Bristol
CountryShare
United Kingdom59.5%
United States12.9%
Australia2.1%

See Bristol audiences in other countries

More Department store audiences in United States

Frequently asked questions

How many fans does Bristol have in United States?

Bristol has an estimated audience of 1,179,728 people in United States, concentrated in California and New York.

What is the gender split and age of Bristol fans?

58.3% of Bristol fans are female, 41.7% are male, with an average age of 38.9 years.

Which brands do Bristol fans like most?

Bristol fans show strongest brand affinity for Grace Slick (19.6×), Goop (9.99×), and Governor of Michigan (13.01×) over the country average.

Where do Bristol fans live in United States?

Bristol fans in United States are most concentrated in California (reach 92,461), New York (reach 70,716), and Texas (reach 58,084). These three regions account for the largest share of the active audience.

What other brands do Bristol fans also like?

Beyond Bristol itself, the audience over-indexes on Goop (9.99×), Governor of Michigan (13.01×), Wok (9.79×), and Alaska (2.45×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bristol. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.