Rascasse Audience Intelligence

Prince Harry Audience in United States

A data profile of the people who buy, follow and care about Prince Harry in United States — modelled from more than twelve digital signal sources. Prince Harry has an estimated audience of 4,877,812 people in United States.

#2among Nobility in United States#755among Person in United States#439in Politics & Society

The average Prince Harry fan in United States is 43.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Meghan Markle, Catherine, Duchess of Cambridge, Robert Redford, with strongest over-indexing on Meghan Markle (24.48× the country average).

Demographically, the Prince Harry audience skews more female with an average age of 43.2, and over-indexes on personality traits such as Spirituality, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Prince Harry fan in United States is more female, around 43.2 years old, with strong Spirituality tendencies and a notable affinity for Meghan Markle.

Category: Politics & Society · Type: Person · Subtype: Nobility

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Prince Harry profile in United States.

Audience size
4.9M
in United States
Gender
87.8%♀
12.2% male
Age
43.2
average years
Country rank
#6854
Person in United States
Fig. 01

Search interest · 12-month trend

-40%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Prince Harry fans

87.8% are female, 12.2% are male, average age 43.2.

Fig. 02

Gender split

87.8%
Female
12.2%
Male
Demographic split for Prince Harry audience in United States
MetricValue
Female87.8%
Male12.2%
Average age43.2
Estimated audience size4,877,812
Fig. 03

Age distribution

Ø 43.2
average years
Age distribution of the Prince Harry audience in United States
Age bracketShare%
16-1915%
20-2914%
30-3916%
40-4922%
50+32%
Fig. 04

Worldwide distribution

28.2%

of the worldwide Prince Harry audience comes from United States.

Worldwide audience distribution share by country for Prince Harry
CountryShare
United States28.2%
United Kingdom15.7%
New Zealand6.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Prince Harry audience in United States is strongest.

Fig. 05

Top regions by affinity

Prince Harry fans by region: top regions in United States
#RegionReachAffinity×
01Maine~30K1.35×
02Massachusetts~100K1.34×
03Connecticut~70K1.31×
04Vermont~10K1.30×
05Washington~100K1.22×
06Virginia~200K1.20×
07New Hampshire~30K1.19×
08Maryland~100K1.14×
09Illinois~200K1.13×
10Oregon~70K1.13×
11Hawaii~30K1.13×
12Rhode Island~20K1.13×
13Arizona~100K1.11×
14New Jersey~200K1.10×
15Minnesota~90K1.10×
16Pennsylvania~200K1.09×
17Alabama~80K1.09×
18Washington, District of Columbia~20K1.09×
19Wisconsin~90K1.08×
20North Carolina~200K1.07×
21Tennessee~100K1.07×
22Georgia~200K1.06×
23New York~300K1.04×
24Ohio~200K1.03×
25Mississippi~50K1.00×
26Michigan~100K0.99×
27South Carolina~80K0.99×
28Florida~400K0.97×
29Missouri~90K0.97×
30Indiana~100K0.96×
31Alaska~10K0.96×
32California~600K0.95×
33Iowa~40K0.95×
34Colorado~80K0.94×
35Montana~10K0.90×
36Louisiana~60K0.89×
37Kentucky~60K0.89×
38Arkansas~40K0.89×
39New Mexico~20K0.89×
40Delaware~10K0.89×
41Oklahoma~50K0.83×
42Kansas~40K0.83×
43West Virginia~20K0.83×
44Texas~400K0.82×
45Utah~40K0.80×
46Idaho~20K0.78×
47Nevada~40K0.77×
48Nebraska~20K0.77×
49South Dakota~9K0.72×
50North Dakota~8K0.71×
Fig. 06

Affinity by region

Affinity by region — Prince Harry, United States
0.71×1.00×1.35×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Prince Harry audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Prince Harry audience
#·InterestCategoryAffinity×
01Meghan MarkleFashion & Accessoires24.48×
02Queen Elizabeth The Queen MotherPolitics & Society24.40×
03Dax ShepardMovies & TV19.81×
04Conan O’BrienMusic & Radio19.81×
05Catherine, Duchess of CambridgePolitics & Society17.68×
06Charles, Prince of WalesPolitics & Society17.52×
07British Royal FamilyPolitics & Society15.45×
08Buckingham PalaceTravel & Leisure13.23×
09Royal familyPolitics & Society11.81×
10Monarchy of the United KingdomPolitics & Society9.33×
11Robert RedfordMovies & TV9.24×
12Elizabeth TaylorMovies & TV8.80×
13Dick Van DykeMovies & TV5.21×
14GownFashion & Accessoires4.45×
15The Gilded AgeMovies & TV4.35×
16Savannah GuthrieMovies & TV3.94×
17Mitch McConnellPolitics & Society2.99×
18Local newsNews2.81×
19MSNNews2.74×
20Food and drinkFood & Beverages1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Prince Harry audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Prince Harry audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.52×
Community OrientationOPEN1.39×
CreativityOPEN1.37×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Prince Harry audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.53×
Early Adopter MentalityPOWER0.67×
ExtroversionTHRILL0.74×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Prince Harry have in United States?

Prince Harry has an estimated audience of 4,877,812 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Prince Harry fans?

87.8% of Prince Harry fans are female, 12.2% are male, with an average age of 43.2 years.

03

Which brands do Prince Harry fans like most?

Prince Harry fans show strongest brand affinity for Meghan Markle (24.48×), Catherine, Duchess of Cambridge (17.68×), and Robert Redford (9.24×) over the country average.

04

Where do Prince Harry fans live in United States?

Prince Harry fans in United States are most concentrated in California (reach ~600K), Texas (reach ~400K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Prince Harry fans also like?

Beyond Prince Harry itself, the audience over-indexes on Catherine, Duchess of Cambridge (17.68×), Robert Redford (9.24×), British Royal Family (15.45×), and Dax Shepard (19.81×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Prince Harry. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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