Conan O’Brien Audience in United States
Conan O’Brien has an estimated audience of 2,857,382 people in United States. 63.5% are female, 36.5% are male, average age 40.8. Top brand affinities: Goop, Grinch, Tifo, Vocal harmony, Kasik.
Top brand affinities include Goop, Grinch, Tifo, with strongest over-indexing on Goop (20.93× the country average). Demographically, the Conan O’Brien audience skews more female with an average age of 40.8, and over-indexes on personality traits such as Creativity, Career Orientation.
Category: Music & Radio · Type: Person · Subtype: Comedy
Demographics of Conan O’Brien fans
| Metric | Value |
|---|---|
| Female | 63.5% |
| Male | 36.5% |
| Average age | 40.8 |
| Estimated audience size | 2,857,382 |
Audience persona
The typical Conan O’Brien fan in United States is more female, around 40.8 years old, with strong Creativity tendencies and a notable affinity for Goop.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Goop | 20.93× | Internet & Social Media |
| Grinch | 11.08× | Movies & TV |
| Tifo | 145.85× | Sports |
| Vocal harmony | 11.01× | Music & Radio |
| Kasik | 28.03× | Travel & Leisure |
| Historic site | 8.9× | Arts & Culture |
| Governor of Michigan | 13.46× | Politics & Society |
| Wok | 11.52× | Food & Beverages |
| Cryptic crossword | 25.41× | Technology & Electronics |
| Hang Seng Index | 20.71× | Business & Career |
| Mathcore | 11.55× | Music & Radio |
| La Jolla | 13.17× | Travel & Leisure |
| Kaytranada | 15.82× | Music & Radio |
| TV Fanatic | 13.9× | Movies & TV |
| Guitarist (magazine) | 14.9× | Music & Radio |
| Hipster | 12.3× | Politics & Society |
| Trinity Evangelical Divinity School | 44.88× | Business & Career |
| headspace | 11.88× | Health |
| Fairy godmother | 9.3× | Literature |
| Gomer Pyle, U.S.M.C. | 32.6× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Creativity | OPEN | 1.1 |
| Career Orientation | POWER | 1.09 |
| Mindfulness | BALANCE | 1.08 |
| Indulgence | JOY | 1.08 |
| Community Orientation | OPEN | 1.06 |
| Social Media Usage | JOY | 1.06 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 53.5% |
| Canada | 6.9% |
| United Kingdom | 5.1% |
See Conan O’Brien audiences in other countries
More Comedy audiences in United States
- Nate Bargatze (13,691,710)
- Bill Cosby (10,912,637)
- Freaky Friday (2003 film) (9,928,637)
- Shane Gillis (7,142,700)
- Matt Rife (6,983,621)
How to read this data
Audience size is the estimated number of people in United States who actively search for Conan O’Brien. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.