Conan O’Brien Audience in United States
Conan O’Brien has an estimated audience of 2,857,382 people in United States. 63.5% are female, 36.5% are male, average age 40.8. Top brand affinities: Dax Shepard, Demi Moore, Erin Andrews, Google Maps, Margot Robbie.
Top brand affinities include Dax Shepard, Demi Moore, Erin Andrews, with strongest over-indexing on Dax Shepard (145.85× the country average). Demographically, the Conan O’Brien audience skews more female with an average age of 40.8, and over-indexes on personality traits such as Creativity, Career Orientation.
Category: Music & Radio · Type: Person · Subtype: Comedy
Demographics of Conan O’Brien fans
| Metric | Value |
|---|---|
| Female | 63.5% |
| Male | 36.5% |
| Average age | 40.8 |
| Estimated audience size | 2,857,382 |
Audience persona
The typical Conan O’Brien fan in United States is more female, around 40.8 years old, with strong Creativity tendencies and a notable affinity for Dax Shepard.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dax Shepard | 145.85× | Movies & TV |
| Demi Moore | 59.32× | Movies & TV |
| Erin Andrews | 123.93× | Sports |
| Google Maps | 19.7× | Internet & Social Media |
| Margot Robbie | 44.88× | Movies & TV |
| Diane Keaton | 25.41× | Movies & TV |
| Zac Efron | 38.53× | Movies & TV |
| Aaron Rodgers | 24.7× | Sports |
| Jake Gyllenhaal | 37.37× | Movies & TV |
| Ian Somerhalder | 58.75× | Movies & TV |
| Sharon Osbourne | 39.69× | Movies & TV |
| Tyra Banks | 61.7× | Fashion & Accessoires |
| Alison Brie | 37.81× | Movies & TV |
| Capital One | 11.47× | Business & Career |
| Indeed.com | 11.75× | Business & Career |
| Jared Leto | 30.58× | Movies & TV |
| Anna Kendrick | 31.66× | Movies & TV |
| Natasha Lyonne | 30.95× | Movies & TV |
| CarGurus | 13.4× | Cars & Mobility |
| Nicole Scherzinger | 40.74× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Creativity | OPEN | 1.1 |
| Career Orientation | POWER | 1.09 |
| Mindfulness | BALANCE | 1.08 |
| Indulgence | JOY | 1.08 |
| Community Orientation | OPEN | 1.06 |
| Social Media Usage | JOY | 1.06 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 53.5% |
| Canada | 6.9% |
| United Kingdom | 5.1% |
See Conan O’Brien audiences in other countries
More Comedy audiences in United States
- Nate Bargatze (13,691,710)
- Bill Cosby (10,912,637)
- Freaky Friday (2003 film) (9,928,637)
- Shane Gillis (7,142,700)
- Matt Rife (6,983,621)
How to read this data
Audience size is the estimated number of people in United States who actively search for Conan O’Brien. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.