Rascasse Audience Intelligence

Nissan Navara Audience in United States

A data profile of the people who buy, follow and care about Nissan Navara in United States — modelled from more than twelve digital signal sources. Nissan Navara has an estimated audience of 2,011,163 people in United States.

#101among Car type in United States#78among Car Model in United States#477in Cars & Mobility

The average Nissan Navara fan in United States is 36.2 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Category: Cars & Mobility · Type: Car Model · Subtype: Car type

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Nissan Navara profile in United States.

Audience size
2M
in United States
Gender
27.8%♀
72.2% male
Age
36.2
average years
Country rank
#14166
Car Model in United States
Fig. 01

Search interest · 12-month trend

+33%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Nissan Navara fans

27.8% are female, 72.2% are male, average age 36.2.

Fig. 02

Gender split

27.8%
Female
72.2%
Male
Demographic split for Nissan Navara audience in United States
MetricValue
Female27.8%
Male72.2%
Average age36.2
Estimated audience size2,011,163
Fig. 03

Age distribution

Ø 36.2
average years
Age distribution of the Nissan Navara audience in United States
Age bracketShare%
16-1924%
20-2924%
30-3921%
40-4918%
50+13%
Fig. 04

Worldwide distribution

17.2%

of the worldwide Nissan Navara audience comes from United States.

Worldwide audience distribution share by country for Nissan Navara
CountryShare
United States17.2%
Brazil10.8%
Australia8.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Nissan Navara audience in United States is strongest.

Fig. 05

Top regions by affinity

Nissan Navara fans by region: top regions in United States
#RegionReachAffinity×
01Tennessee~30K1.44×
02Hawaii~6K1.39×
03Louisiana~20K1.30×
04West Virginia~6K1.27×
05Arkansas~10K1.20×
06Alabama~20K1.18×
07Mississippi~10K1.18×
08Idaho~6K1.17×
09Oklahoma~10K1.16×
10Maine~4K1.09×
11Colorado~20K1.07×
12Alaska~2K1.07×
13North Dakota~2K1.07×
14Kansas~8K1.05×
15Missouri~20K1.04×
16Utah~9K1.04×
17Montana~3K1.04×
18South Carolina~20K1.02×
19Kentucky~10K1.02×
20Texas~90K1.01×
21New Hampshire~4K1.01×
22Vermont~2K1.01×
23New Mexico~5K1.00×
24South Dakota~2K1.00×
25Nebraska~5K0.99×
26Florida~70K0.97×
27North Carolina~30K0.97×
28Washington~20K0.96×
29Oregon~10K0.96×
30Arizona~20K0.95×
31Nevada~9K0.95×
32Iowa~8K0.94×
33Georgia~30K0.92×
34Rhode Island~3K0.92×
35Virginia~20K0.91×
36Delaware~3K0.91×
37Indiana~20K0.89×
38Pennsylvania~30K0.88×
39Wisconsin~10K0.88×
40Connecticut~9K0.88×
41Ohio~30K0.84×
42Washington, District of Columbia~3K0.84×
43Maryland~10K0.83×
44Minnesota~10K0.83×
45Massachusetts~20K0.79×
46New Jersey~20K0.76×
47California~80K0.73×
48Michigan~20K0.73×
49Illinois~20K0.71×
50New York~40K0.69×
Fig. 06

Affinity by region

Affinity by region — Nissan Navara, United States
0.69×1.00×1.44×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Nissan Navara. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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