Rascasse Audience Intelligence

Pâtisserie Audience in United States

A data profile of the people who buy, follow and care about Pâtisserie in United States — modelled from more than twelve digital signal sources. Pâtisserie has an estimated audience of 2,078,160 people in United States.

#6199among Topic in United States#838in Food & Beverages

The average Pâtisserie fan in United States is 35.4 years old, more female, and lives primarily in Virginia.

The audience is concentrated in Virginia, California, New York.

Category: Food & Beverages · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Pâtisserie profile in United States.

Audience size
2.1M
in United States
Gender
73.1%♀
26.9% male
Age
35.4
average years
Country rank
#13828
Topic in United States
Fig. 01

Search interest · 12-month trend

+14%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Pâtisserie fans

73.1% are female, 26.9% are male, average age 35.4.

Fig. 02

Gender split

73.1%
Female
26.9%
Male
Demographic split for Pâtisserie audience in United States
MetricValue
Female73.1%
Male26.9%
Average age35.4
Estimated audience size2,078,160
Fig. 03

Age distribution

Ø 35.4
average years
Age distribution of the Pâtisserie audience in United States
Age bracketShare%
16-1927%
20-2924%
30-3919%
40-4918%
50+12%
Fig. 04

Worldwide distribution

6.9%

of the worldwide Pâtisserie audience comes from United States.

Worldwide audience distribution share by country for Pâtisserie
CountryShare
France21.6%
Japan8.1%
United States6.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Pâtisserie audience in United States is strongest.

Fig. 05

Top regions by affinity

Pâtisserie fans by region: top regions in United States
#RegionReachAffinity×
01Virginia~300K6.60×
02Wyoming~9K2.89×
03New York~300K2.56×
04Washington, District of Columbia~10K1.59×
05Hawaii~10K1.58×
06California~300K1.44×
07Oregon~30K1.36×
08Kansas~20K1.33×
09Washington~60K1.32×
10Nevada~30K1.29×
11Michigan~60K1.19×
12Massachusetts~50K1.16×
13New Hampshire~9K1.10×
14Minnesota~30K1.05×
15Colorado~30K1.04×
16Vermont~4K1.03×
17Oklahoma~20K1.02×
18Connecticut~20K0.98×
19Arizona~40K0.97×
20New Jersey~50K0.96×
21Texas~200K0.94×
22Maryland~30K0.90×
23Nebraska~9K0.89×
24South Dakota~4K0.88×
25Idaho~9K0.84×
26Maine~6K0.84×
27North Carolina~50K0.82×
28Rhode Island~5K0.82×
29Alaska~4K0.80×
30Missouri~30K0.79×
31Illinois~50K0.78×
32Pennsylvania~50K0.76×
33Utah~10K0.75×
34Wisconsin~20K0.72×
35Florida~100K0.70×
36Kentucky~20K0.70×
37Montana~4K0.70×
38South Carolina~20K0.68×
39New Mexico~7K0.68×
40Delaware~4K0.68×
41Ohio~40K0.66×
42Tennessee~30K0.66×
43Iowa~10K0.66×
44Georgia~40K0.64×
45Arkansas~10K0.64×
46Louisiana~20K0.63×
47West Virginia~6K0.60×
48Alabama~20K0.59×
49Indiana~20K0.58×
50Mississippi~10K0.56×
Fig. 06

Affinity by region

Affinity by region — Pâtisserie, United States
0.56×1.00×6.60×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Pâtisserie. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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