Personally identifiable information Audience in United States

Personally identifiable information has an estimated audience of 4,037,201 people in United States. 47.6% are female, 52.4% are male, average age 48.0. Top regions: California, Texas, New York.

The average Personally identifiable information fan in United States is 48.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Demographically, the Personally identifiable information audience skews balanced with an average age of 48.0, and over-indexes on personality traits such as Need for Security, Patriotism.

Category: Internet & Social Media · Type: Topic

Demographics of Personally identifiable information fans

Demographic split for Personally identifiable information audience in United States
MetricValue
Female47.6%
Male52.4%
Average age48.0
Estimated audience size4,037,201

Top regions in United States

Top regions ranked by reach for Personally identifiable information in United States
RegionReachAffinity
California498,3871.12×
Texas348,4511×
New York295,1261.31×
Florida244,2870.89×
Virginia191,8571.95×
Illinois153,3261.14×
Pennsylvania142,1491.05×
Maryland131,2861.89×
Georgia124,2641×
North Carolina119,2660.98×
Ohio116,2870.94×
Washington104,5161.29×
Massachusetts98,7641.24×
New Jersey96,1940.94×
Michigan86,4490.82×
Colorado80,8271.27×
Arizona70,0390.85×
Minnesota67,5551.17×
Tennessee67,3180.83×
Missouri60,9790.94×
Indiana55,0600.75×
Wisconsin53,0430.87×
South Carolina47,4770.78×
Oregon45,3800.98×
Alabama43,7610.78×
Washington, District of Columbia42,8633.53×
Connecticut37,6720.93×
Utah36,7131.02×
Oklahoma35,6050.79×
Kentucky34,6380.68×
Louisiana34,2390.66×
Nevada32,1220.82×
Kansas31,4290.99×
Iowa26,3420.79×
Arkansas23,2250.7×
Hawaii22,6411.3×
Mississippi22,0220.66×
Nebraska17,0210.84×
New Mexico16,8540.83×
Idaho15,7110.78×
New Hampshire15,4600.97×
West Virginia14,8740.79×
Maine12,2910.85×
Rhode Island11,8350.92×
Montana9,4720.85×
Delaware8,4510.76×
South Dakota7,0120.75×
Vermont6,9990.99×
Alaska6,9850.81×
North Dakota5,1210.62×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Personally identifiable information audience
TraitClusterScore
Need for SecurityCONSERVATISM2.99
PatriotismCONSERVATISM1.99
Career OrientationPOWER1.57
Family OrientationCONSERVATISM1.44
Early Adopter MentalityPOWER1.4
LGBTQ+ IdentityOPEN1.35

Worldwide distribution

Worldwide audience distribution share by country for Personally identifiable information
CountryShare
United States22.8%
Germany18.7%
United Kingdom10.3%

See Personally identifiable information audiences in other countries

More Internet & Social Media audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Personally identifiable information. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.