Rascasse Audience Intelligence

Rafael Amaya Audience in United States

A data profile of the people who buy, follow and care about Rafael Amaya in United States — modelled from more than twelve digital signal sources. Rafael Amaya has an estimated audience of 311,575 people in United States.

#2992among Actor Actress or TV Star in United States#11845among Person in United States#8598in Movies & TV

The average Rafael Amaya fan in United States is 40.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Benicio del Toro, Angelique Boyer, Sebastián Rulli, with strongest over-indexing on Benicio del Toro (79.87× the country average).

Demographically, the Rafael Amaya audience skews more female with an average age of 40.0, and over-indexes on personality traits such as Price Sensitivity, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Rafael Amaya fan in United States is more female, around 40.0 years old, with strong Price Sensitivity tendencies and a notable affinity for Benicio del Toro.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Rafael Amaya profile in United States.

Audience size
312K
in United States
Gender
58.4%♀
41.6% male
Age
40.0
average years
Country rank
#47388
Person in United States
Fig. 01

Search interest · 12-month trend

+66%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Rafael Amaya fans

58.4% are female, 41.6% are male, average age 40.0.

Fig. 02

Gender split

58.4%
Female
41.6%
Male
Demographic split for Rafael Amaya audience in United States
MetricValue
Female58.4%
Male41.6%
Average age40.0
Estimated audience size311,575
Fig. 03

Age distribution

Ø 40.0
average years
Age distribution of the Rafael Amaya audience in United States
Age bracketShare%
16-1912%
20-2920%
30-3929%
40-4927%
50+13%
Fig. 04

Worldwide distribution

42.1%

of the worldwide Rafael Amaya audience comes from United States.

Worldwide audience distribution share by country for Rafael Amaya
CountryShare
Mexico44.9%
United States42.1%
Spain3.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Rafael Amaya audience in United States is strongest.

Fig. 05

Top regions by affinity

Rafael Amaya fans by region: top regions in United States
#RegionReachAffinity×
01Texas~80K3.30×
02California~90K2.96×
03Arizona~20K2.93×
04New Mexico~3K2.24×
05Nevada~6K2.18×
06Florida~30K1.82×
07Illinois~20K1.73×
08New Jersey~10K1.43×
09Colorado~6K1.40×
10Utah~3K1.25×
11New York~20K1.24×
12Maryland~6K1.18×
13Kansas~3K1.16×
14Oregon~4K1.13×
15Oklahoma~3K1.11×
16Georgia~9K1.09×
17Nebraska~2K1.09×
18North Carolina~9K1.06×
19Washington~6K1.02×
20Connecticut~3K0.98×
21Rhode Island<1K0.98×
22Vermont<1K0.93×
23Arkansas~2K0.92×
24Idaho~1K0.92×
25Alaska<1K0.88×
26Delaware<1K0.87×
27North Dakota<1K0.87×
28South Dakota<1K0.86×
29Indiana~4K0.84×
30Alabama~3K0.84×
31Montana<1K0.84×
32Iowa~2K0.83×
33Maine<1K0.83×
34Tennessee~5K0.82×
35West Virginia~1K0.82×
36New Hampshire<1K0.80×
37South Carolina~3K0.79×
38Louisiana~3K0.79×
39Hawaii<1K0.79×
40Virginia~5K0.78×
41Massachusetts~4K0.78×
42Washington, District of Columbia<1K0.78×
43Wisconsin~3K0.75×
44Mississippi~2K0.74×
45Kentucky~2K0.71×
46Minnesota~3K0.70×
47Pennsylvania~6K0.63×
48Missouri~3K0.60×
49Michigan~4K0.52×
50Ohio~4K0.49×
Fig. 06

Affinity by region

Affinity by region — Rafael Amaya, United States
0.49×1.00×3.30×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Rafael Amaya audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Rafael Amaya audience
#·InterestCategoryAffinity×
01Sebastián RulliMovies & TV83.99×
02Benicio del ToroMovies & TV79.87×
03ScotiabankBusiness & Career75.78×
04Maite PerroniMovies & TV74.72×
05Angelique BoyerMovies & TV65.97×
06CantinflasMovies & TV63.90×
07Paulina RubioMusic & Radio61.67×
08Karla SouzaMovies & TV58.62×
09Julio IglesiasMusic & Radio54.10×
10Kate del CastilloMovies & TV52.19×
11Ricardo ArjonaMusic & Radio43.18×
12Club LeónSports43.03×
13Eiza GonzálezMovies & TV33.09×
14Michelle RodriguezMovies & TV32.53×
15Eva LongoriaMovies & TV28.94×
16FIFA Club World CupSports26.32×
17Prison BreakMovies & TV22.52×
18Antonio BanderasMovies & TV21.99×
19Zoe SaldanaMovies & TV13.06×
20Web serverTechnology & Electronics12.15×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Rafael Amaya audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Rafael Amaya audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM2.23×
SpiritualityBALANCE2.09×
Convenience OrientationPREMIUM1.84×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Rafael Amaya audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.61×
Early Adopter MentalityPOWER0.63×
IndividualismJOY0.67×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Rafael Amaya have in United States?

Rafael Amaya has an estimated audience of 311,575 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Rafael Amaya fans?

58.4% of Rafael Amaya fans are female, 41.6% are male, with an average age of 40.0 years.

03

Which brands do Rafael Amaya fans like most?

Rafael Amaya fans show strongest brand affinity for Benicio del Toro (79.87×), Angelique Boyer (65.97×), and Sebastián Rulli (83.99×) over the country average.

04

Where do Rafael Amaya fans live in United States?

Rafael Amaya fans in United States are most concentrated in California (reach ~90K), Texas (reach ~80K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Rafael Amaya fans also like?

Beyond Rafael Amaya itself, the audience over-indexes on Angelique Boyer (65.97×), Sebastián Rulli (83.99×), Cantinflas (63.9×), and Eva Longoria (28.94×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Actor Actress or TV Star audiences in United States

See Rafael Amaya audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Rafael Amaya. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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