Rascasse Audience Intelligence

Retrofitting Audience in United States

A data profile of the people who buy, follow and care about Retrofitting in United States — modelled from more than twelve digital signal sources. Retrofitting has an estimated audience of 439,555 people in United States.

#11915among Topic in United States#1542in Home & Garden

The average Retrofitting fan in United States is 42.7 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Retrofitting profile in United States.

Audience size
440K
in United States
Gender
29.4%♀
70.6% male
Age
42.7
average years
Country rank
#39450
Topic in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Retrofitting fans

29.4% are female, 70.6% are male, average age 42.7.

Fig. 02

Gender split

29.4%
Female
70.6%
Male
Demographic split for Retrofitting audience in United States
MetricValue
Female29.4%
Male70.6%
Average age42.7
Estimated audience size439,555
Fig. 03

Age distribution

Ø 42.7
average years
Age distribution of the Retrofitting audience in United States
Age bracketShare%
16-1912%
20-2917%
30-3920%
40-4922%
50+28%
Fig. 04

Worldwide distribution

18.7%

of the worldwide Retrofitting audience comes from United States.

Worldwide audience distribution share by country for Retrofitting
CountryShare
United States18.7%
China16.3%
Germany11.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Retrofitting audience in United States is strongest.

Fig. 05

Top regions by affinity

Retrofitting fans by region: top regions in United States
#RegionReachAffinity×
01California~100K2.69×
02Washington~20K1.85×
03Hawaii~3K1.71×
04Oregon~8K1.56×
05Michigan~20K1.54×
06Alaska~1K1.53×
07Idaho~3K1.51×
08Nevada~6K1.40×
09Arizona~10K1.35×
10Utah~5K1.18×
11Montana~1K1.12×
12New Mexico~2K1.08×
13New York~20K1.01×
14New Jersey~10K1.01×
15Arkansas~4K0.99×
16Colorado~7K0.98×
17Washington, District of Columbia~1K0.98×
18Massachusetts~8K0.96×
19New Hampshire~2K0.95×
20Vermont<1K0.93×
21Rhode Island~1K0.92×
22North Dakota<1K0.91×
23Illinois~10K0.90×
24Maine~1K0.90×
25South Dakota<1K0.90×
26Virginia~10K0.89×
27Oklahoma~4K0.89×
28Kansas~3K0.89×
29South Carolina~6K0.86×
30North Carolina~10K0.85×
31Connecticut~4K0.85×
32Delaware~1K0.85×
33Texas~30K0.83×
34Maryland~6K0.83×
35Missouri~6K0.83×
36Nebraska~2K0.83×
37Minnesota~5K0.82×
38West Virginia~2K0.82×
39Georgia~10K0.81×
40Tennessee~7K0.81×
41Florida~20K0.80×
42Pennsylvania~10K0.80×
43Iowa~3K0.79×
44Mississippi~3K0.79×
45Wisconsin~5K0.77×
46Indiana~6K0.76×
47Louisiana~4K0.76×
48Alabama~5K0.75×
49Kentucky~4K0.73×
50Ohio~10K0.72×
Fig. 06

Affinity by region

Affinity by region — Retrofitting, United States
0.72×1.00×2.69×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Home & Garden audiences in United States

See Retrofitting audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Retrofitting. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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