A data profile of the people who buy, follow and care about Robert Wagner in United States — modelled from more than twelve digital signal sources. Robert Wagner has an estimated audience of 1,421,827 people in United States.
The average Robert Wagner fan in United States is 32.3 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Rip Curl, Moto Guzzi, Piaggio, with strongest over-indexing on Rip Curl (3.18× the country average).
Demographically, the Robert Wagner audience skews more male with an average age of 32.3, and over-indexes on personality traits such as Patriotism, Luxury Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 4 brand affinities and 50 regions tracked by Rascasse.
The typical Robert Wagner fan in United States is more male, around 32.3 years old, with strong Patriotism tendencies and a notable affinity for Rip Curl.
The key figures that characterise the Robert Wagner profile in United States.
41.8% are female, 58.2% are male, average age 32.3.
| Metric | Value |
|---|---|
| Female | 41.8% |
| Male | 58.2% |
| Average age | 32.3 |
| Estimated audience size | 1,421,827 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 36% | |
| 20-29 | 24% | |
| 30-39 | 19% | |
| 40-49 | 14% | |
| 50+ | 7% |
Where the Robert Wagner audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Missouri | ~30K | 1.20× | |
| 02 | Michigan | ~40K | 1.19× | |
| 03 | Oregon | ~20K | 1.17× | |
| 04 | Pennsylvania | ~50K | 1.16× | |
| 05 | Ohio | ~50K | 1.16× | |
| 06 | Wisconsin | ~20K | 1.13× | |
| 07 | New Hampshire | ~6K | 1.13× | |
| 08 | Maine | ~5K | 1.12× | |
| 09 | Rhode Island | ~5K | 1.12× | |
| 10 | Indiana | ~30K | 1.11× | |
| 11 | Idaho | ~7K | 1.11× | |
| 12 | West Virginia | ~7K | 1.11× | |
| 13 | Arizona | ~30K | 1.09× | |
| 14 | Tennessee | ~30K | 1.09× | |
| 15 | Oklahoma | ~20K | 1.09× | |
| 16 | Kentucky | ~20K | 1.07× | |
| 17 | Montana | ~4K | 1.07× | |
| 18 | Delaware | ~4K | 1.07× | |
| 19 | Illinois | ~50K | 1.06× | |
| 20 | Minnesota | ~20K | 1.06× | |
| 21 | New Jersey | ~40K | 1.05× | |
| 22 | Arkansas | ~10K | 1.05× | |
| 23 | Iowa | ~10K | 1.05× | |
| 24 | Connecticut | ~10K | 1.04× | |
| 25 | Alabama | ~20K | 1.03× | |
| 26 | South Carolina | ~20K | 1.02× | |
| 27 | Kansas | ~10K | 1.02× | |
| 28 | Nebraska | ~7K | 1.00× | |
| 29 | Florida | ~90K | 0.99× | |
| 30 | Washington | ~30K | 0.99× | |
| 31 | Mississippi | ~10K | 0.99× | |
| 32 | New York | ~70K | 0.97× | |
| 33 | Nevada | ~10K | 0.97× | |
| 34 | Colorado | ~20K | 0.95× | |
| 35 | Massachusetts | ~20K | 0.93× | |
| 36 | North Carolina | ~40K | 0.92× | |
| 37 | Louisiana | ~20K | 0.92× | |
| 38 | New Mexico | ~6K | 0.92× | |
| 39 | South Dakota | ~3K | 0.92× | |
| 40 | North Dakota | ~3K | 0.92× | |
| 41 | Maryland | ~20K | 0.89× | |
| 42 | Vermont | ~2K | 0.89× | |
| 43 | Virginia | ~30K | 0.87× | |
| 44 | California | ~100K | 0.86× | |
| 45 | Georgia | ~30K | 0.84× | |
| 46 | Utah | ~10K | 0.83× | |
| 47 | Alaska | ~2K | 0.83× | |
| 48 | Texas | ~90K | 0.79× | |
| 49 | Hawaii | ~4K | 0.78× | |
| 50 | Washington, District of Columbia | ~3K | 0.64× |
The strongest cross-interests of the Robert Wagner audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Rip Curl | Fashion & Accessoires | 3.18× | ||
| 02 | Moto Guzzi | Cars & Mobility | 2.86× | ||
| 03 | Piaggio | Cars & Mobility | 2.86× | ||
| 04 | Wizz Air | Travel & Leisure | 2.36× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.14× | |
| Luxury Orientation | PREMIUM | 1.13× | |
| Indulgence | JOY | 1.12× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 0.89× | |
| Creativity | OPEN | 0.91× | |
| Spirituality | BALANCE | 0.94× |
Robert Wagner has an estimated audience of 1,421,827 people in United States, concentrated in California and Texas.
41.8% of Robert Wagner fans are female, 58.2% are male, with an average age of 32.3 years.
Robert Wagner fans show strongest brand affinity for Rip Curl (3.18×), Moto Guzzi (2.86×), and Piaggio (2.86×) over the country average.
Robert Wagner fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and Florida (reach ~90K). These three regions account for the largest share of the active audience.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Robert Wagner. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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