Smash Mouth Audience in United States

Smash Mouth logo

Smash Mouth has an estimated audience of 645,649 people in United States. 53.8% are female, 46.2% are male, average age 39.3. Top regions: California, Texas, Florida. Top brand affinities: Dog breed, JibJab, Celtic mythology, Home construction, Combat sport.

The average Smash Mouth fan in United States is 39.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Dog breed, JibJab, Celtic mythology, with strongest over-indexing on Dog breed (4.01× the country average). Demographically, the Smash Mouth audience skews balanced with an average age of 39.3, and over-indexes on personality traits such as Early Adopter Mentality, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Rock

Demographics of Smash Mouth fans

Demographic split for Smash Mouth audience in United States
MetricValue
Female53.8%
Male46.2%
Average age39.3
Estimated audience size645,649

Audience persona

The typical Smash Mouth fan in United States is balanced, around 39.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Dog breed.

Top regions in United States

Top regions ranked by reach for Smash Mouth in United States
RegionReachAffinity
California73,2771.03×
Texas45,7250.82×
Florida41,3660.95×
New York28,1940.78×
Michigan20,5671.22×
Pennsylvania20,5630.95×
Illinois19,4920.91×
Ohio18,6630.94×
North Carolina15,8090.81×
Georgia14,6100.73×
Washington14,5081.12×
Tennessee13,2721.02×
Arizona13,2421×
Oregon13,0591.76×
Virginia11,9730.76×
New Jersey11,8150.72×
Indiana11,4450.97×
Colorado10,9851.08×
Massachusetts10,6930.84×
Missouri10,6021.02×
Minnesota10,2741.11×
Wisconsin9,7951.01×
South Carolina9,3120.96×
Maryland8,0400.72×
Kentucky7,9400.98×
Alabama7,6400.85×
Iowa7,0841.33×
Oklahoma7,0570.98×
Nevada6,1190.98×
Louisiana6,1100.73×
Kansas6,0941.2×
Utah5,5180.95×
Connecticut5,2140.81×
Idaho4,8331.49×
Arkansas4,7240.89×
South Dakota3,5222.36×
Mississippi3,3380.63×
Nebraska3,2661.01×
New Mexico2,9470.91×
New Hampshire2,6551.04×
Delaware2,6351.48×
West Virginia2,6120.87×
Montana2,5611.43×
Maine2,3771.03×
Hawaii1,7900.64×
Rhode Island1,6430.8×
North Dakota1,3511.02×
Washington, District of Columbia1,2880.66×
Alaska1,2810.93×
Vermont9410.83×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Smash Mouth audience
BrandAffinityCategory
Dog breed4.01×Pets & Animals
JibJab18.59×Internet & Social Media
Celtic mythology21.42×Arts & Culture
Home construction2.31×Home & Garden
Combat sport1.98×Sports
Elsword20×Games
Heavy metal bass22.17×Music & Radio
Panama3.57×Travel & Leisure
Nationality2.03×Politics & Society
Tezz6.33×Movies & TV
Guayabera25.46×Fashion & Accessoires
Alaska1.51×Travel & Leisure
Historic site3.67×Arts & Culture
Winemaking3.72×Food & Beverages
Home staging3.75×Home & Garden
JDSU2.17×Business & Career
3D printing1.7×Technology & Electronics
Racing1.64×Cars & Mobility
Arnold Palmer3.86×Sports
Magazine (band)3.92×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Smash Mouth audience
TraitClusterScore
Early Adopter MentalityPOWER1.44
Urban LifestyleOPEN1.35
ExtroversionTHRILL1.29
SpiritualityBALANCE1.26
LGBTQ+ IdentityOPEN1.26
MindfulnessBALANCE1.21

Worldwide distribution

Worldwide audience distribution share by country for Smash Mouth
CountryShare
United States56.1%
Canada8.6%
United Kingdom6.1%

See Smash Mouth audiences in other countries

More Rock audiences in United States

Frequently asked questions

How many fans does Smash Mouth have in United States?

Smash Mouth has an estimated audience of 645,649 people in United States, concentrated in California and Texas.

What is the gender split and age of Smash Mouth fans?

53.8% of Smash Mouth fans are female, 46.2% are male, with an average age of 39.3 years.

Which brands do Smash Mouth fans like most?

Smash Mouth fans show strongest brand affinity for Dog breed (4.01×), JibJab (18.59×), and Celtic mythology (21.42×) over the country average.

Where do Smash Mouth fans live in United States?

Smash Mouth fans in United States are most concentrated in California (reach 73,277), Texas (reach 45,725), and Florida (reach 41,366). These three regions account for the largest share of the active audience.

What other brands do Smash Mouth fans also like?

Beyond Smash Mouth itself, the audience over-indexes on JibJab (18.59×), Celtic mythology (21.42×), Home construction (2.31×), and Combat sport (1.98×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Smash Mouth. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.