Rascasse Audience Intelligence

Smash Mouth Audience in United States

A data profile of the people who buy, follow and care about Smash Mouth in United States — modelled from more than twelve digital signal sources. Smash Mouth has an estimated audience of 638,942 people in United States.

#230among Rock in United States#7481among Person in United States#4329in Music & Radio

The average Smash Mouth fan in United States is 39.3 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Nelly Furtado, Goo Goo Dolls, Brandi Carlile, with strongest over-indexing on Nelly Furtado (43.95× the country average).

Demographically, the Smash Mouth audience skews balanced with an average age of 39.3, and over-indexes on personality traits such as Convenience Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Smash Mouth fan in United States is balanced, around 39.3 years old, with strong Convenience Orientation tendencies and a notable affinity for Nelly Furtado.

Category: Music & Radio · Type: Person · Subtype: Rock

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Smash Mouth profile in United States.

Audience size
639K
in United States
Gender
53.8%♀
46.2% male
Age
39.3
average years
Country rank
#31621
Person in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Smash Mouth fans

53.8% are female, 46.2% are male, average age 39.3.

Fig. 02

Gender split

53.8%
Female
46.2%
Male
Demographic split for Smash Mouth audience in United States
MetricValue
Female53.8%
Male46.2%
Average age39.3
Estimated audience size638,942
Fig. 03

Age distribution

Ø 39.3
average years
Age distribution of the Smash Mouth audience in United States
Age bracketShare%
16-1917%
20-2918%
30-3923%
40-4929%
50+13%
Fig. 04

Worldwide distribution

55.7%

of the worldwide Smash Mouth audience comes from United States.

Worldwide audience distribution share by country for Smash Mouth
CountryShare
United States55.7%
Canada8.3%
Brazil6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Smash Mouth audience in United States is strongest.

Fig. 05

Top regions by affinity

Smash Mouth fans by region: top regions in United States
#RegionReachAffinity×
01South Dakota~3K1.96×
02West Virginia~5K1.61×
03Iowa~8K1.58×
04Oregon~10K1.57×
05Montana~3K1.51×
06Idaho~4K1.32×
07North Dakota~2K1.31×
08Vermont~1K1.30×
09Delaware~2K1.27×
10Kansas~6K1.14×
11Michigan~20K1.13×
12Missouri~10K1.07×
13Oklahoma~8K1.07×
14Nevada~7K1.07×
15Maine~2K1.07×
16Washington~10K1.06×
17Wisconsin~10K1.05×
18New Hampshire~3K1.04×
19Tennessee~10K1.02×
20Minnesota~9K1.00×
21Pennsylvania~20K0.99×
22Colorado~10K0.98×
23Arkansas~5K0.98×
24Nebraska~3K0.98×
25Alaska~1K0.97×
26Alabama~9K0.96×
27Indiana~10K0.95×
28Kentucky~8K0.95×
29Ohio~20K0.94×
30California~70K0.93×
31Arizona~10K0.93×
32Utah~5K0.93×
33Illinois~20K0.92×
34New Mexico~3K0.92×
35Florida~40K0.91×
36South Carolina~8K0.87×
37Rhode Island~2K0.85×
38Virginia~10K0.84×
39Massachusetts~10K0.81×
40Connecticut~5K0.81×
41Texas~40K0.79×
42North Carolina~20K0.79×
43Louisiana~6K0.76×
44New York~30K0.73×
45Maryland~8K0.73×
46Mississippi~4K0.72×
47Hawaii~2K0.72×
48Washington, District of Columbia~1K0.71×
49Georgia~10K0.69×
50New Jersey~10K0.69×
Fig. 06

Affinity by region

Affinity by region — Smash Mouth, United States
0.69×1.00×1.96×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Smash Mouth audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Smash Mouth audience
#·InterestCategoryAffinity×
01Nelly FurtadoMusic & Radio43.95×
02No DoubtMusic & Radio38.65×
03Hawkers Co.Fashion & Accessoires38.56×
04Debbie GibsonMusic & Radio36.02×
05Master PMusic & Radio35.62×
06Jeff BeckMusic & Radio35.16×
07Goo Goo DollsMusic & Radio33.16×
08Human Rights WatchPolitics & Society32.66×
09PixiesMusic & Radio31.91×
10Humanoid robotTechnology & Electronics29.83×
11TimbalandMusic & Radio29.06×
12Brandi CarlileMusic & Radio23.82×
13Method ManMusic & Radio21.17×
14Joe WalshMusic & Radio20.40×
15Simon HelbergMovies & TV20.00×
16James TaylorMusic & Radio16.78×
17Turkish AirlinesTravel & Leisure14.51×
18James FrancoMovies & TV14.15×
19Pizza HutFood & Beverages3.59×
20SubwayFood & Beverages3.00×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Smash Mouth audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Smash Mouth audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.69×
PatriotismCONSERVATISM1.57×
SpiritualityBALANCE1.46×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Smash Mouth audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.62×
CreativityOPEN0.78×
Sports ActivityPOWER0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Smash Mouth have in United States?

Smash Mouth has an estimated audience of 638,942 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Smash Mouth fans?

53.8% of Smash Mouth fans are female, 46.2% are male, with an average age of 39.3 years.

03

Which brands do Smash Mouth fans like most?

Smash Mouth fans show strongest brand affinity for Nelly Furtado (43.95×), Goo Goo Dolls (33.16×), and Brandi Carlile (23.82×) over the country average.

04

Where do Smash Mouth fans live in United States?

Smash Mouth fans in United States are most concentrated in California (reach ~70K), Texas (reach ~40K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Smash Mouth fans also like?

Beyond Smash Mouth itself, the audience over-indexes on Goo Goo Dolls (33.16×), Brandi Carlile (23.82×), No Doubt (38.65×), and Debbie Gibson (36.02×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Rock audiences in United States

See Smash Mouth audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Smash Mouth. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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