A data profile of the people who buy, follow and care about Smash (tennis) in United States — modelled from more than twelve digital signal sources. Smash (tennis) has an estimated audience of 878,027 people in United States.
The average Smash (tennis) fan in United States is 34.2 years old, more male, and lives primarily in New York.
The audience is concentrated in New York, California, Texas.
The key figures that characterise the Smash (tennis) profile in United States.
40.3% are female, 59.7% are male, average age 34.2.
| Metric | Value |
|---|---|
| Female | 40.3% |
| Male | 59.7% |
| Average age | 34.2 |
| Estimated audience size | 878,027 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 18% | |
| 20-29 | 31% | |
| 30-39 | 32% | |
| 40-49 | 19% | |
| 50+ | 0% |
Where the Smash (tennis) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New York | ~100K | 2.69× | |
| 02 | Massachusetts | ~30K | 1.97× | |
| 03 | New Jersey | ~30K | 1.58× | |
| 04 | Iowa | ~10K | 1.39× | |
| 05 | Louisiana | ~20K | 1.38× | |
| 06 | Nebraska | ~6K | 1.31× | |
| 07 | Washington, District of Columbia | ~3K | 1.26× | |
| 08 | Hawaii | ~4K | 1.13× | |
| 09 | Nevada | ~9K | 1.10× | |
| 10 | California | ~100K | 1.09× | |
| 11 | Virginia | ~20K | 1.09× | |
| 12 | Washington | ~20K | 1.09× | |
| 13 | Connecticut | ~9K | 1.09× | |
| 14 | Oklahoma | ~10K | 1.07× | |
| 15 | Rhode Island | ~3K | 1.07× | |
| 16 | Florida | ~60K | 1.03× | |
| 17 | Maryland | ~10K | 1.02× | |
| 18 | Arkansas | ~7K | 0.98× | |
| 19 | Pennsylvania | ~30K | 0.97× | |
| 20 | North Carolina | ~20K | 0.96× | |
| 21 | Illinois | ~30K | 0.95× | |
| 22 | Minnesota | ~10K | 0.94× | |
| 23 | Utah | ~7K | 0.93× | |
| 24 | Oregon | ~9K | 0.92× | |
| 25 | Alabama | ~10K | 0.91× | |
| 26 | Alaska | ~2K | 0.91× | |
| 27 | Texas | ~70K | 0.90× | |
| 28 | Delaware | ~2K | 0.90× | |
| 29 | Mississippi | ~6K | 0.89× | |
| 30 | North Dakota | ~2K | 0.88× | |
| 31 | Michigan | ~20K | 0.87× | |
| 32 | Missouri | ~10K | 0.87× | |
| 33 | Kansas | ~6K | 0.87× | |
| 34 | New Hampshire | ~3K | 0.87× | |
| 35 | Indiana | ~10K | 0.86× | |
| 36 | Maine | ~3K | 0.86× | |
| 37 | Vermont | ~1K | 0.86× | |
| 38 | Idaho | ~4K | 0.85× | |
| 39 | Georgia | ~20K | 0.84× | |
| 40 | Ohio | ~20K | 0.84× | |
| 41 | Arizona | ~10K | 0.84× | |
| 42 | New Mexico | ~4K | 0.84× | |
| 43 | Tennessee | ~10K | 0.83× | |
| 44 | Colorado | ~10K | 0.83× | |
| 45 | Kentucky | ~9K | 0.81× | |
| 46 | South Carolina | ~10K | 0.80× | |
| 47 | Wisconsin | ~10K | 0.80× | |
| 48 | West Virginia | ~3K | 0.80× | |
| 49 | Montana | ~2K | 0.80× | |
| 50 | South Dakota | ~2K | 0.77× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Smash (tennis). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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