Strategy video game Audience in United States
Strategy video game has an estimated audience of 12,065,048 people in United States. 33.7% are female, 66.3% are male, average age 30.9. Top regions: California, Texas, Florida.
The average Strategy video game fan in United States is 30.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Demographically, the Strategy video game audience skews more male with an average age of 30.9, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality.
Demographics of Strategy video game fans
| Metric | Value |
|---|---|
| Female | 33.7% |
| Male | 66.3% |
| Average age | 30.9 |
| Estimated audience size | 12,065,048 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 900,438 | 0.68× |
| Texas | 823,129 | 0.79× |
| Florida | 575,344 | 0.7× |
| New York | 486,898 | 0.72× |
| Pennsylvania | 379,704 | 0.93× |
| Ohio | 376,665 | 1.01× |
| Illinois | 361,792 | 0.9× |
| North Carolina | 342,079 | 0.94× |
| Michigan | 334,942 | 1.06× |
| Washington | 309,294 | 1.28× |
| Georgia | 305,586 | 0.82× |
| Virginia | 304,807 | 1.04× |
| Indiana | 251,352 | 1.14× |
| Missouri | 225,722 | 1.16× |
| Tennessee | 219,678 | 0.91× |
| Massachusetts | 211,230 | 0.89× |
| Colorado | 200,209 | 1.05× |
| Wisconsin | 199,057 | 1.1× |
| Arizona | 195,733 | 0.79× |
| New Jersey | 191,483 | 0.62× |
| Minnesota | 179,721 | 1.04× |
| Kentucky | 176,746 | 1.17× |
| Maryland | 174,672 | 0.84× |
| Oregon | 169,943 | 1.23× |
| Oklahoma | 158,770 | 1.19× |
| Alabama | 143,809 | 0.85× |
| South Carolina | 143,058 | 0.79× |
| Utah | 133,978 | 1.24× |
| Louisiana | 114,538 | 0.74× |
| Kansas | 111,936 | 1.18× |
| Iowa | 104,097 | 1.05× |
| Nevada | 100,910 | 0.86× |
| Arkansas | 98,474 | 0.99× |
| Connecticut | 83,682 | 0.69× |
| Idaho | 77,652 | 1.28× |
| New Hampshire | 63,172 | 1.33× |
| Mississippi | 62,913 | 0.63× |
| West Virginia | 61,830 | 1.1× |
| Nebraska | 59,864 | 0.99× |
| Maine | 55,064 | 1.27× |
| New Mexico | 49,626 | 0.82× |
| Alaska | 40,386 | 1.56× |
| North Dakota | 37,219 | 1.5× |
| Hawaii | 37,089 | 0.72× |
| Montana | 36,576 | 1.09× |
| South Dakota | 33,978 | 1.22× |
| Rhode Island | 29,516 | 0.77× |
| Delaware | 28,195 | 0.85× |
| Wyoming | 28,009 | 1.57× |
| Washington, District of Columbia | 25,447 | 0.7× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.93 |
| Early Adopter Mentality | POWER | 1.32 |
| Patriotism | CONSERVATISM | 1.3 |
| Family Orientation | CONSERVATISM | 1.18 |
| Social Media Usage | JOY | 1.11 |
| Extroversion | THRILL | 0.97 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 16.3% |
| China | 11.6% |
| Japan | 8.3% |
See Strategy video game audiences in other countries
More Games audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Strategy video game. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.