Rascasse Audience Intelligence

Strategy video game Audience in Germany

A data profile of the people who buy, follow and care about Strategy video game in Germany — modelled from more than twelve digital signal sources. Strategy video game has an estimated audience of 3,085,645 people in Germany.

#1258among Topic in Germany#54in Games

The average Strategy video game fan in Germany is 30.5 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Borussia Dortmund, FC Bayern Munich, FIFA World Cup, with strongest over-indexing on Borussia Dortmund (1.93× the country average).

Demographically, the Strategy video game audience skews more male with an average age of 30.5, and over-indexes on personality traits such as Early Adopter Mentality, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Strategy video game fan in Germany is more male, around 30.5 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Borussia Dortmund.

Category: Games · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Strategy video game profile in Germany.

Audience size
3.1M
in Germany
Gender
30.8%♀
69.2% male
Age
30.5
average years
Country rank
#2040
Topic in Germany
Fig. 01

Search interest · 12-month trend

+19%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Strategy video game fans

30.8% are female, 69.2% are male, average age 30.5.

Fig. 02

Gender split

30.8%
Female
69.2%
Male
Demographic split for Strategy video game audience in Germany
MetricValue
Female30.8%
Male69.2%
Average age30.5
Estimated audience size3,085,645
Fig. 03

Age distribution

Ø 30.5
average years
Age distribution of the Strategy video game audience in Germany
Age bracketShare%
16-1945%
20-2920%
30-3916%
40-4911%
50+7%
Fig. 04

Worldwide distribution

4.2%

of the worldwide Strategy video game audience comes from Germany.

Worldwide audience distribution share by country for Strategy video game
CountryShare
United States16.3%
China11.6%
Japan8.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Strategy video game audience in Germany is strongest.

Fig. 05

Top regions by affinity

Strategy video game fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen~200K1.21×
02Sachsen-Anhalt~100K1.21×
03Mecklenburg-Vorpommern~70K1.12×
04Brandenburg~100K1.11×
05Niedersachsen~300K1.10×
06Schleswig-Holstein~100K1.07×
07Thüringen~80K1.05×
08Bremen~30K1.04×
09Saarland~40K1.00×
10Hamburg~70K0.99×
11Nordrhein-Westfalen~600K0.93×
12Rheinland-Pfalz~100K0.91×
13Berlin~100K0.88×
14Bayern~400K0.84×
15Baden-Württemberg~300K0.79×
16Hessen~200K0.76×
Fig. 06

Affinity by region

Affinity by region — Strategy video game, Germany
0.76×1.00×1.21×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Strategy video game audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Strategy video game audience
#·InterestCategoryAffinity×
01Epic GamesGames3.55×
02RetrogamingGames3.29×
03EA Sports FCGames2.38×
04PC gameGames2.28×
05One PieceMovies & TV2.25×
06FortniteGames2.23×
07Manuel NeuerSports2.14×
08Adventure gameGames2.11×
09Role-playing gamesGames2.07×
10RB LeipzigSports2.01×
11Borussia DortmundSports1.93×
12Eintracht FrankfurtSports1.80×
13Premier LeagueSports1.80×
14SV Werder BremenSports1.64×
15Online gamesGames1.64×
16FIFA World CupSports1.63×
17FC Bayern MunichSports1.60×
18Harry PotterMovies & TV1.53×
19VfB StuttgartSports1.51×
20BundesligaSports1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Strategy video game audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Strategy video game audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.93×
Urban LifestyleOPEN0.84×
Risk AppetiteTHRILL0.81×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Strategy video game audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.39×
SpiritualityBALANCE0.44×
IndulgenceJOY0.45×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Strategy video game have in Germany?

Strategy video game has an estimated audience of 3,085,645 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Strategy video game fans?

30.8% of Strategy video game fans are female, 69.2% are male, with an average age of 30.5 years.

03

Which brands do Strategy video game fans like most?

Strategy video game fans show strongest brand affinity for Borussia Dortmund (1.93×), FC Bayern Munich (1.6×), and FIFA World Cup (1.63×) over the country average.

04

Where do Strategy video game fans live in Germany?

Strategy video game fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~600K), Bayern (reach ~400K), and Baden-Württemberg (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Strategy video game fans also like?

Beyond Strategy video game itself, the audience over-indexes on FC Bayern Munich (1.6×), FIFA World Cup (1.63×), Harry Potter (1.53×), and Bundesliga (1.5×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Games audiences in Germany

See Strategy video game audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Strategy video game. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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