Streetball Audience in United States
Streetball has an estimated audience of 596,002 people in United States. 18.5% are female, 81.5% are male, average age 31.2. Top regions: California, Texas, Florida.
The average Streetball fan in United States is 31.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Demographically, the Streetball audience skews more male with an average age of 31.2, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite.
Category: Sports · Type: Topic · Subtype: Sport
Demographics of Streetball fans
| Metric | Value |
|---|---|
| Female | 18.5% |
| Male | 81.5% |
| Average age | 31.2 |
| Estimated audience size | 596,002 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 38,419 | 0.59× |
| Texas | 29,978 | 0.59× |
| Florida | 26,977 | 0.67× |
| New York | 25,516 | 0.77× |
| Georgia | 15,230 | 0.83× |
| North Carolina | 13,051 | 0.73× |
| Illinois | 12,936 | 0.65× |
| Michigan | 10,910 | 0.7× |
| Pennsylvania | 10,646 | 0.53× |
| Tennessee | 10,526 | 0.88× |
| Virginia | 9,759 | 0.67× |
| Ohio | 9,685 | 0.53× |
| New Jersey | 9,225 | 0.61× |
| Maryland | 8,091 | 0.79× |
| Alabama | 8,063 | 0.97× |
| Arizona | 7,777 | 0.64× |
| Massachusetts | 6,918 | 0.59× |
| Washington | 6,753 | 0.56× |
| Louisiana | 6,416 | 0.83× |
| Indiana | 6,330 | 0.58× |
| Mississippi | 6,134 | 1.25× |
| Kentucky | 5,862 | 0.78× |
| South Carolina | 5,367 | 0.6× |
| Missouri | 5,064 | 0.53× |
| Colorado | 4,779 | 0.51× |
| Oklahoma | 4,075 | 0.62× |
| Wisconsin | 4,038 | 0.45× |
| Oregon | 3,999 | 0.59× |
| Arkansas | 3,847 | 0.78× |
| Minnesota | 3,833 | 0.45× |
| Kansas | 3,577 | 0.76× |
| West Virginia | 3,574 | 1.29× |
| Alaska | 3,567 | 2.8× |
| Utah | 3,508 | 0.66× |
| Idaho | 3,301 | 1.1× |
| Hawaii | 3,153 | 1.23× |
| Iowa | 3,134 | 0.64× |
| Connecticut | 3,120 | 0.52× |
| Montana | 3,110 | 1.88× |
| South Dakota | 3,069 | 2.23× |
| North Dakota | 2,988 | 2.44× |
| New Hampshire | 2,945 | 1.25× |
| Wyoming | 2,892 | 3.27× |
| Nebraska | 2,884 | 0.96× |
| New Mexico | 2,869 | 0.96× |
| Nevada | 2,860 | 0.5× |
| Rhode Island | 2,844 | 1.5× |
| Maine | 2,842 | 1.33× |
| Vermont | 2,797 | 2.67× |
| Delaware | 2,547 | 1.55× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 3.17 |
| Risk Appetite | THRILL | 2.1 |
| Early Adopter Mentality | POWER | 1.76 |
| LGBTQ+ Identity | OPEN | 1.35 |
| Sports Activity | POWER | 1.24 |
| Patriotism | CONSERVATISM | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 23.5% |
| Japan | 10.5% |
| Italy | 10.5% |
See Streetball audiences in other countries
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How to read this data
Audience size is the estimated number of people in United States who actively search for Streetball. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.