Rascasse Audience Intelligence

Sugar Ray Audience in United States

A data profile of the people who buy, follow and care about Sugar Ray in United States — modelled from more than twelve digital signal sources. Sugar Ray has an estimated audience of 648,425 people in United States.

#442among Band in United States#7403among Person in United States#4291in Music & Radio

The average Sugar Ray fan in United States is 40.2 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Christopher Walken, Waterworld, Goo Goo Dolls, with strongest over-indexing on Christopher Walken (52.32× the country average).

Demographically, the Sugar Ray audience skews balanced with an average age of 40.2, and over-indexes on personality traits such as Convenience Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Sugar Ray fan in United States is balanced, around 40.2 years old, with strong Convenience Orientation tendencies and a notable affinity for Christopher Walken.

Category: Music & Radio · Type: Person · Subtype: Band

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Sugar Ray profile in United States.

Audience size
648K
in United States
Gender
49.5%♀
50.5% male
Age
40.2
average years
Country rank
#31338
Person in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Sugar Ray fans

49.5% are female, 50.5% are male, average age 40.2.

Fig. 02

Gender split

49.5%
Female
50.5%
Male
Demographic split for Sugar Ray audience in United States
MetricValue
Female49.5%
Male50.5%
Average age40.2
Estimated audience size648,425
Fig. 03

Age distribution

Ø 40.2
average years
Age distribution of the Sugar Ray audience in United States
Age bracketShare%
16-1917%
20-2917%
30-3921%
40-4929%
50+17%
Fig. 04

Worldwide distribution

63.6%

of the worldwide Sugar Ray audience comes from United States.

Worldwide audience distribution share by country for Sugar Ray
CountryShare
United States63.6%
United Kingdom9.1%
Canada4.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sugar Ray audience in United States is strongest.

Fig. 05

Top regions by affinity

Sugar Ray fans by region: top regions in United States
#RegionReachAffinity×
01Alabama~10K1.55×
02Kentucky~10K1.47×
03Wyoming~1K1.46×
04Idaho~4K1.43×
05South Dakota~2K1.39×
06Michigan~20K1.22×
07Washington~10K1.17×
08Indiana~10K1.16×
09Nevada~7K1.16×
10New Hampshire~3K1.15×
11Arizona~10K1.14×
12Pennsylvania~20K1.13×
13Massachusetts~10K1.10×
14Nebraska~3K1.10×
15Maryland~10K1.09×
16Maine~2K1.09×
17California~70K1.08×
18Oregon~7K1.08×
19Ohio~20K1.06×
20Montana~2K1.04×
21Alaska~1K1.03×
22South Carolina~9K1.02×
23Connecticut~6K0.99×
24Utah~5K0.99×
25North Carolina~20K0.98×
26Missouri~9K0.98×
27Colorado~9K0.98×
28Oklahoma~7K0.98×
29New Mexico~3K0.98×
30Illinois~20K0.95×
31Rhode Island~2K0.95×
32Tennessee~10K0.92×
33Iowa~4K0.91×
34Kansas~4K0.91×
35North Dakota~1K0.91×
36West Virginia~3K0.90×
37Florida~40K0.89×
38Hawaii~2K0.89×
39Wisconsin~8K0.88×
40Texas~40K0.87×
41Arkansas~4K0.87×
42New York~30K0.85×
43Minnesota~7K0.84×
44Washington, District of Columbia~2K0.84×
45Delaware~1K0.84×
46Louisiana~6K0.83×
47Virginia~10K0.81×
48Georgia~10K0.75×
49Mississippi~3K0.71×
50New Jersey~10K0.69×
Fig. 06

Affinity by region

Affinity by region — Sugar Ray, United States
0.69×1.00×1.55×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Sugar Ray audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Sugar Ray audience
#·InterestCategoryAffinity×
01WaterworldMovies & TV68.72×
02Felicity JonesMovies & TV63.10×
03Last.fmMusic & Radio60.14×
04Goo Goo DollsMusic & Radio53.33×
05Christopher WalkenMovies & TV52.32×
06Dire StraitsMusic & Radio42.56×
07R.E.M.Music & Radio39.05×
08Alan TuringPolitics & Society34.21×
09AudioslaveMusic & Radio32.11×
10Patricia ArquetteMovies & TV30.38×
11PixiesMusic & Radio28.00×
12Master PMusic & Radio27.05×
13Jay LenoMovies & TV24.56×
14Olivia MunnMovies & TV23.30×
15SoundgardenMusic & Radio23.10×
16Dumb and DumberMovies & TV20.65×
17Joe WalshMusic & Radio20.09×
18Stone Temple PilotsMusic & Radio19.63×
19Anna FarisMovies & TV14.14×
20Diane KeatonMovies & TV7.90×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Sugar Ray audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Sugar Ray audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.68×
PatriotismCONSERVATISM1.43×
TravellingTHRILL1.41×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Sugar Ray audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.73×
DIY MentalityTHRILL0.74×
Healthy LifestyleBALANCE0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Sugar Ray have in United States?

Sugar Ray has an estimated audience of 648,425 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Sugar Ray fans?

49.5% of Sugar Ray fans are female, 50.5% are male, with an average age of 40.2 years.

03

Which brands do Sugar Ray fans like most?

Sugar Ray fans show strongest brand affinity for Christopher Walken (52.32×), Waterworld (68.72×), and Goo Goo Dolls (53.33×) over the country average.

04

Where do Sugar Ray fans live in United States?

Sugar Ray fans in United States are most concentrated in California (reach ~70K), Texas (reach ~40K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Sugar Ray fans also like?

Beyond Sugar Ray itself, the audience over-indexes on Waterworld (68.72×), Goo Goo Dolls (53.33×), Felicity Jones (63.1×), and Patricia Arquette (30.38×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Sugar Ray. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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