Tennis Warehouse Audience in United States

Tennis Warehouse logo

Tennis Warehouse has an estimated audience of 1,219,191 people in United States. 55.2% are female, 44.8% are male, average age 36.3. Top regions: California, Texas, Florida. Top brand affinities: Miami Open (tennis), The Championships, Wimbledon, Iga Swiatek, Little Caesars, Wilson Tennis.

The average Tennis Warehouse fan in United States is 36.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Miami Open (tennis), The Championships, Wimbledon, Iga Swiatek, with strongest over-indexing on Miami Open (tennis) (104.55× the country average). Demographically, the Tennis Warehouse audience skews more female with an average age of 36.3, and over-indexes on personality traits such as Luxury Orientation, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Shopping · Type: Website / Newspaper / Magazine · Subtype: Tennis

Demographics of Tennis Warehouse fans

Demographic split for Tennis Warehouse audience in United States
MetricValue
Female55.2%
Male44.8%
Average age36.3
Estimated audience size1,219,191

Audience persona

The typical Tennis Warehouse fan in United States is more female, around 36.3 years old, with strong Luxury Orientation tendencies and a notable affinity for Miami Open (tennis).

Top regions in United States

Top regions ranked by reach for Tennis Warehouse in United States
RegionReachAffinity
California285,0012.13×
Texas125,4701.2×
Florida124,3941.51×
New York83,8411.23×
Georgia79,1272.11×
New Jersey46,5691.5×
North Carolina45,8091.25×
Virginia41,6981.4×
Illinois40,4201×
Pennsylvania35,0250.85×
Washington32,8181.34×
Massachusetts31,8981.33×
Ohio27,5240.73×
Michigan23,7160.74×
Maryland23,4981.12×
South Carolina22,6861.24×
Tennessee21,8810.89×
Arizona21,0080.84×
Indiana17,9830.81×
Colorado17,7930.93×
Connecticut16,3331.34×
Alabama15,9220.93×
Oregon15,3731.1×
Louisiana14,5570.93×
Utah14,3261.31×
Missouri14,2710.73×
Minnesota13,4030.77×
Wisconsin13,0550.71×
Oklahoma11,4370.84×
Nevada11,0300.94×
Kentucky10,7090.7×
Mississippi10,3151.03×
Kansas9,8501.03×
Arkansas9,2510.92×
Hawaii8,2271.57×
Iowa6,4950.65×
New Mexico5,3810.88×
New Hampshire5,1171.07×
Idaho5,0180.82×
Rhode Island4,4791.15×
Washington, District of Columbia4,2661.16×
Maine3,8690.89×
Nebraska3,3430.55×
West Virginia3,0070.53×
Delaware2,7350.81×
Montana2,4400.72×
Vermont1,7080.8×
North Dakota1,3670.55×
Wyoming1,2850.71×
South Dakota1,2360.44×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Tennis Warehouse audience
BrandAffinityCategory
Miami Open (tennis)104.55×Sports
The Championships, Wimbledon40.74×Sports
Iga Swiatek38.89×Sports
Little Caesars11.97×Food & Beverages
Wilson Tennis130.98×Sports
A.S. Roma41.13×Sports
HEAD Tennis125.36×Sports
Synchronized swimming78.06×Sports
International Tennis Federation53.67×Sports
Aryna Sabalenka26.3×Sports
Jannik Sinner19.69×Sports
Novak Djokovic24.34×Sports
Beach tennis75.17×Sports
United States Tennis Association44.13×Sports
Tennis Channel40.44×Sports
Everton F.C.42.85×Sports
David Beckham30.37×Sports
Phil Laak124.74×Sports
Madison Keys34.32×Sports
Roger Federer35.45×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Tennis Warehouse audience
TraitClusterScore
Luxury OrientationPREMIUM1.36
Sports ActivityPOWER1.28
Early Adopter MentalityPOWER1.28
TraditionCONSERVATISM1.27
Quality AwarenessPREMIUM1.22
Community OrientationOPEN1.09

Worldwide distribution

Worldwide audience distribution share by country for Tennis Warehouse
CountryShare
United States38.1%
China8.0%
Italy5.0%

See Tennis Warehouse audiences in other countries

More Tennis audiences in United States

Frequently asked questions

How many fans does Tennis Warehouse have in United States?

Tennis Warehouse has an estimated audience of 1,219,191 people in United States, concentrated in California and Texas.

What is the gender split and age of Tennis Warehouse fans?

55.2% of Tennis Warehouse fans are female, 44.8% are male, with an average age of 36.3 years.

Which brands do Tennis Warehouse fans like most?

Tennis Warehouse fans show strongest brand affinity for Miami Open (tennis) (104.55×), The Championships, Wimbledon (40.74×), and Iga Swiatek (38.89×) over the country average.

Where do Tennis Warehouse fans live in United States?

Tennis Warehouse fans in United States are most concentrated in California (reach 285,001), Texas (reach 125,470), and Florida (reach 124,394). These three regions account for the largest share of the active audience.

What other brands do Tennis Warehouse fans also like?

Beyond Tennis Warehouse itself, the audience over-indexes on The Championships, Wimbledon (40.74×), Iga Swiatek (38.89×), Little Caesars (11.97×), and Wilson Tennis (130.98×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Tennis Warehouse. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.