Texas Department of State Health Services Audience in United States

Texas Department of State Health Services logo

Texas Department of State Health Services has an estimated audience of 409,107 people in United States. 59.4% are female, 40.6% are male, average age 44.1. Top regions: Texas, California, Florida. Top brand affinities: Nebraska, Jack White, Lebanese cuisine, Lindsey Shaw, Jumia.

The average Texas Department of State Health Services fan in United States is 44.1 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Nebraska, Jack White, Lebanese cuisine, with strongest over-indexing on Nebraska (1.85× the country average). Demographically, the Texas Department of State Health Services audience skews more female with an average age of 44.1, and over-indexes on personality traits such as Need for Security, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: NGO / Political Party

Demographics of Texas Department of State Health Services fans

Demographic split for Texas Department of State Health Services audience in United States
MetricValue
Female59.4%
Male40.6%
Average age44.1
Estimated audience size409,107

Audience persona

The typical Texas Department of State Health Services fan in United States is more female, around 44.1 years old, with strong Need for Security tendencies and a notable affinity for Nebraska.

Top regions in United States

Top regions ranked by reach for Texas Department of State Health Services in United States
RegionReachAffinity
Texas306,83120.49×
California18,6610.41×
Florida11,8640.43×
New York10,1610.44×
Louisiana6,7621.28×
Illinois6,5620.48×
Oklahoma6,5231.44×
Georgia6,2420.5×
Virginia6,2160.62×
Washington5,4750.67×
North Carolina4,7710.39×
Arkansas4,3311.28×
Colorado4,2850.66×
Pennsylvania4,2500.31×
Tennessee4,2280.52×
Ohio4,2010.33×
Arizona4,1370.5×
Missouri4,0330.61×
New Mexico3,1011.51×
Maryland3,0610.44×
Michigan2,8110.26×
Wisconsin2,7960.45×
Minnesota2,7420.47×
New Jersey2,6170.25×
Massachusetts2,5930.32×
Mississippi2,5350.75×
Indiana2,5280.34×
Alabama2,5020.44×
Kansas2,0820.65×
Kentucky2,0010.39×
South Carolina1,9080.31×
Oregon1,9070.41×
Nevada1,5460.39×
Washington, District of Columbia1,3671.11×
Iowa1,3410.4×
Utah1,3270.36×
Connecticut1,0380.25×
Nebraska9740.47×
West Virginia9660.51×
Alaska9641.1×
Idaho8920.43×
Hawaii8520.48×
Montana8400.74×
South Dakota8290.88×
North Dakota8080.96×
New Hampshire7960.49×
Wyoming7811.29×
Rhode Island7690.59×
Maine7680.52×
Vermont7561.05×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Texas Department of State Health Services audience
BrandAffinityCategory
Nebraska1.85×Travel & Leisure
Jack White2.12×Movies & TV
Lebanese cuisine2.09×Food & Beverages
Lindsey Shaw1.51×Movies & TV
Jumia2.42×Fashion & Accessoires
Isabela (province)1.8×
Barclays Center1.54×Sports
Jorja Fox1.63×Movies & TV
Gulf Air2.88×Travel & Leisure
I-Witness4.23×Movies & TV
Cachaça1.68×Food & Beverages
James Stewart, Jr.1.92×Sports
Flattop grill1.52×Home & Garden
AppNexus1.72×Business & Career
Computer literacy1.89×Business & Career
Droop-E2.09×Music & Radio
Alexandr Dolgopolov4.05×Sports
Cacciucco1.96×Food & Beverages
Tabriz1.59×Travel & Leisure
Buddy – The Buddy Holly Story2.2×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Texas Department of State Health Services audience
TraitClusterScore
Need for SecurityCONSERVATISM1.13
SpiritualityBALANCE1.11
Convenience OrientationPREMIUM1.01
Family OrientationCONSERVATISM0.99
Price SensitivityPREMIUM0.97
Social Media UsageJOY0.95

Worldwide distribution

Worldwide audience distribution share by country for Texas Department of State Health Services
CountryShare
United States99.9%
Germany0.0%
Italy0.0%

See Texas Department of State Health Services audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Texas Department of State Health Services have in United States?

Texas Department of State Health Services has an estimated audience of 409,107 people in United States, concentrated in Texas and California.

What is the gender split and age of Texas Department of State Health Services fans?

59.4% of Texas Department of State Health Services fans are female, 40.6% are male, with an average age of 44.1 years.

Which brands do Texas Department of State Health Services fans like most?

Texas Department of State Health Services fans show strongest brand affinity for Nebraska (1.85×), Jack White (2.12×), and Lebanese cuisine (2.09×) over the country average.

Where do Texas Department of State Health Services fans live in United States?

Texas Department of State Health Services fans in United States are most concentrated in Texas (reach 306,831), California (reach 18,661), and Florida (reach 11,864). These three regions account for the largest share of the active audience.

What other brands do Texas Department of State Health Services fans also like?

Beyond Texas Department of State Health Services itself, the audience over-indexes on Jack White (2.12×), Lebanese cuisine (2.09×), Lindsey Shaw (1.51×), and Jumia (2.42×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Texas Department of State Health Services. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.