The Last Kingdom Audience in United States

The Last Kingdom logo

The Last Kingdom has an estimated audience of 1,065,557 people in United States. 47.7% are female, 52.3% are male, average age 41.7. Top regions: California, Texas, Florida.

The average The Last Kingdom fan in United States is 41.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of The Last Kingdom fans

Demographic split for The Last Kingdom audience in United States
MetricValue
Female47.7%
Male52.3%
Average age41.7
Estimated audience size1,065,557

Top regions in United States

Top regions ranked by reach for The Last Kingdom in United States
RegionReachAffinity
California105,2160.9×
Texas94,0951.03×
Florida79,8241.11×
New York52,1410.88×
Pennsylvania34,6350.97×
North Carolina32,8291.02×
Georgia32,6560.99×
Ohio31,7090.97×
Illinois31,1520.88×
Michigan27,5250.99×
Virginia26,4261.02×
Arizona25,5211.17×
Tennessee24,5831.15×
New Jersey23,7780.88×
Washington23,5651.1×
Massachusetts19,7190.94×
Indiana18,2280.94×
Missouri17,6481.03×
Alabama17,5061.18×
Colorado17,4891.04×
Maryland16,6080.91×
South Carolina15,9410.99×
Kentucky15,4501.16×
Wisconsin14,7600.92×
Louisiana14,7361.07×
Minnesota14,5550.95×
Oklahoma13,8771.17×
Oregon13,3441.09×
Utah10,4821.1×
Connecticut10,4270.98×
Arkansas10,0251.14×
Nevada8,8780.86×
Mississippi8,8551.01×
Kansas8,2550.98×
Iowa7,7650.88×
Idaho6,3831.19×
West Virginia5,3731.08×
New Mexico4,8390.91×
Nebraska4,6800.88×
New Hampshire4,5121.07×
Maine4,2011.1×
Hawaii4,0820.89×
Montana3,3881.15×
Rhode Island3,2300.95×
Alaska2,9071.28×
Delaware2,4290.83×
Washington, District of Columbia2,4010.75×
South Dakota2,0670.84×
North Dakota1,8810.86×
Vermont1,6820.9×

Worldwide distribution

Worldwide audience distribution share by country for The Last Kingdom
CountryShare
United States17.1%
Spain6.5%
United Kingdom6.0%

See The Last Kingdom audiences in other countries

More TV series audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for The Last Kingdom. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.