Rascasse Audience Intelligence

Undergraduate education Audience in United States

A data profile of the people who buy, follow and care about Undergraduate education in United States — modelled from more than twelve digital signal sources. Undergraduate education has an estimated audience of 14,155,866 people in United States.

#1669among Topic in United States#255in Business & Career

The average Undergraduate education fan in United States is 39.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Undergraduate education profile in United States.

Audience size
14.2M
in United States
Gender
57.8%♀
42.2% male
Age
39.2
average years
Country rank
#2478
Topic in United States
Fig. 01

Search interest · 12-month trend

-48%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Undergraduate education fans

57.8% are female, 42.2% are male, average age 39.2.

Fig. 02

Gender split

57.8%
Female
42.2%
Male
Demographic split for Undergraduate education audience in United States
MetricValue
Female57.8%
Male42.2%
Average age39.2
Estimated audience size14,155,866
Fig. 03

Age distribution

Ø 39.2
average years
Age distribution of the Undergraduate education audience in United States
Age bracketShare%
16-1922%
20-2918%
30-3917%
40-4923%
50+20%
Fig. 04

Worldwide distribution

18.9%

of the worldwide Undergraduate education audience comes from United States.

Worldwide audience distribution share by country for Undergraduate education
CountryShare
United States18.9%
Brazil16.2%
India7.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Undergraduate education audience in United States is strongest.

Fig. 05

Top regions by affinity

Undergraduate education fans by region: top regions in United States
#RegionReachAffinity×
01Wyoming~30K1.40×
02Alaska~40K1.30×
03North Dakota~40K1.29×
04South Dakota~40K1.21×
05Delaware~50K1.18×
06Rhode Island~50K1.17×
07Hawaii~70K1.15×
08Maine~60K1.15×
09New Hampshire~60K1.13×
10New Mexico~80K1.10×
11Washington, District of Columbia~50K1.10×
12Nebraska~80K1.08×
13West Virginia~70K1.07×
14Idaho~70K1.04×
15Mississippi~100K1.02×
16Kansas~100K1.01×
17Arkansas~100K1.00×
18Kentucky~200K0.99×
19Iowa~100K0.99×
20Montana~40K0.99×
21Oklahoma~200K0.98×
22Louisiana~200K0.97×
23Utah~100K0.97×
24Connecticut~100K0.96×
25Nevada~100K0.96×
26Oregon~200K0.94×
27Indiana~200K0.93×
28Alabama~200K0.93×
29South Carolina~200K0.92×
30Missouri~200K0.91×
31Wisconsin~200K0.91×
32Minnesota~200K0.91×
33Tennessee~300K0.89×
34Maryland~200K0.89×
35Colorado~200K0.89×
36Arizona~300K0.88×
37Washington~200K0.87×
38Massachusetts~200K0.87×
39Michigan~300K0.86×
40Ohio~400K0.85×
41New Jersey~300K0.85×
42Virginia~300K0.85×
43Georgia~400K0.84×
44North Carolina~400K0.84×
45Pennsylvania~400K0.82×
46Illinois~400K0.81×
47California~1M0.79×
48Florida~700K0.74×
49New York~600K0.74×
50Texas~800K0.70×
Fig. 06

Affinity by region

Affinity by region — Undergraduate education, United States
0.70×1.00×1.40×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Undergraduate education. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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