A data profile of the people who buy, follow and care about Undergraduate education in Germany — modelled from more than twelve digital signal sources. Undergraduate education has an estimated audience of 1,393,106 people in Germany.
The average Undergraduate education fan in Germany is 32.0 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Vestibular, Exame Nacional do Ensino Médio, Bachelor of Pharmacy, with strongest over-indexing on Vestibular (34.95× the country average).
Demographically, the Undergraduate education audience skews balanced with an average age of 32.0, and over-indexes on personality traits such as Career Orientation, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Undergraduate education fan in Germany is balanced, around 32.0 years old, with strong Career Orientation tendencies and a notable affinity for Vestibular.
The key figures that characterise the Undergraduate education profile in Germany.
51.5% are female, 48.5% are male, average age 32.0.
| Metric | Value |
|---|---|
| Female | 51.5% |
| Male | 48.5% |
| Average age | 32.0 |
| Estimated audience size | 1,393,106 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 40% | |
| 20-29 | 22% | |
| 30-39 | 16% | |
| 40-49 | 14% | |
| 50+ | 8% |
of the worldwide Undergraduate education audience comes from Germany.
| Country | Share |
|---|---|
| United States | 18.9% |
| Brazil | 16.2% |
| India | 7.1% |
Where the Undergraduate education audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bremen | ~20K | 1.31× | |
| 02 | Saarland | ~20K | 1.16× | |
| 03 | Mecklenburg-Vorpommern | ~30K | 1.04× | |
| 04 | Sachsen-Anhalt | ~40K | 1.02× | |
| 05 | Thüringen | ~40K | 1.01× | |
| 06 | Brandenburg | ~40K | 0.97× | |
| 07 | Rheinland-Pfalz | ~70K | 0.96× | |
| 08 | Berlin | ~60K | 0.94× | |
| 09 | Hamburg | ~30K | 0.94× | |
| 10 | Sachsen | ~60K | 0.93× | |
| 11 | Schleswig-Holstein | ~50K | 0.93× | |
| 12 | Baden-Württemberg | ~200K | 0.88× | |
| 13 | Bayern | ~200K | 0.86× | |
| 14 | Niedersachsen | ~100K | 0.86× | |
| 15 | Hessen | ~90K | 0.86× | |
| 16 | Nordrhein-Westfalen | ~200K | 0.81× |
The strongest cross-interests of the Undergraduate education audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Vestibular | Health | 34.95× | ||
| 02 | Exame Nacional do Ensino Médio | Business & Career | 33.98× | ||
| 03 | Bachelor of Information Technology | Business & Career | 30.35× | ||
| 04 | Bachelor of Business Management | Business & Career | 27.88× | ||
| 05 | Bachelor of Pharmacy | Business & Career | 27.22× | ||
| 06 | Bachelor of Science | Business & Career | 22.98× | ||
| 07 | Master of International Business | Business & Career | 22.52× | ||
| 08 | Business education | Business & Career | 17.94× | ||
| 09 | Liberal arts education | Business & Career | 14.50× | ||
| 10 | Bachelor's degree or higher | Business & Career | 11.80× | ||
| 11 | Study abroad | Business & Career | 10.74× | ||
| 12 | International education | Business & Career | 10.70× | ||
| 13 | Fachhochschule | Business & Career | 9.16× | ||
| 14 | International student | Business & Career | 8.63× | ||
| 15 | Business school | Business & Career | 8.43× | ||
| 16 | Institute of technology | Business & Career | 7.61× | ||
| 17 | Postgraduate education | Business & Career | 7.10× | ||
| 18 | Master of Business Administration | Business & Career | 6.95× | ||
| 19 | Bachelor's degree | Business & Career | 5.90× | ||
| 20 | High school | Business & Career | 5.32× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 2.40× | |
| Risk Appetite | THRILL | 1.85× | |
| Community Orientation | OPEN | 1.84× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.61× | |
| DIY Mentality | THRILL | 0.65× | |
| Indulgence | JOY | 0.82× |
Undergraduate education has an estimated audience of 1,393,106 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
51.5% of Undergraduate education fans are female, 48.5% are male, with an average age of 32.0 years.
Undergraduate education fans show strongest brand affinity for Vestibular (34.95×), Exame Nacional do Ensino Médio (33.98×), and Bachelor of Pharmacy (27.22×) over the country average.
Undergraduate education fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~200K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Undergraduate education itself, the audience over-indexes on Exame Nacional do Ensino Médio (33.98×), Bachelor of Pharmacy (27.22×), Master of International Business (22.52×), and Bachelor of Science (22.98×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Undergraduate education. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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