A data profile of the people who buy, follow and care about Institute of technology in Germany — modelled from more than twelve digital signal sources. Institute of technology has an estimated audience of 3,162,449 people in Germany.
The average Institute of technology fan in Germany is 42.5 years old, balanced, and lives primarily in Bayern.
The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg.
Top brand affinities include Bookselling, Hugendubel, Nature, with strongest over-indexing on Bookselling (5.34× the country average).
Demographically, the Institute of technology audience skews balanced with an average age of 42.5, and over-indexes on personality traits such as Career Orientation, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Institute of technology fan in Germany is balanced, around 42.5 years old, with strong Career Orientation tendencies and a notable affinity for Bookselling.
The key figures that characterise the Institute of technology profile in Germany.
52.6% are female, 47.4% are male, average age 42.5.
| Metric | Value |
|---|---|
| Female | 52.6% |
| Male | 47.4% |
| Average age | 42.5 |
| Estimated audience size | 3,162,449 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 16% | |
| 30-39 | 24% | |
| 40-49 | 27% | |
| 50+ | 23% |
of the worldwide Institute of technology audience comes from Germany.
| Country | Share |
|---|---|
| United States | 30.6% |
| United Kingdom | 8.4% |
| Germany | 5.0% |
Where the Institute of technology audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Berlin | ~300K | 2.15× | |
| 02 | Bayern | ~800K | 1.48× | |
| 03 | Hessen | ~400K | 1.46× | |
| 04 | Sachsen | ~200K | 0.97× | |
| 05 | Brandenburg | ~90K | 0.97× | |
| 06 | Nordrhein-Westfalen | ~600K | 0.94× | |
| 07 | Baden-Württemberg | ~400K | 0.91× | |
| 08 | Hamburg | ~60K | 0.91× | |
| 09 | Niedersachsen | ~300K | 0.90× | |
| 10 | Saarland | ~30K | 0.88× | |
| 11 | Rheinland-Pfalz | ~100K | 0.87× | |
| 12 | Bremen | ~20K | 0.86× | |
| 13 | Thüringen | ~60K | 0.77× | |
| 14 | Schleswig-Holstein | ~80K | 0.74× | |
| 15 | Sachsen-Anhalt | ~60K | 0.72× | |
| 16 | Mecklenburg-Vorpommern | ~40K | 0.68× |
The strongest cross-interests of the Institute of technology audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Universities in the United Kingdom | Business & Career | 20.03× | ||
| 02 | General practitioner | Health | 10.84× | ||
| 03 | Student exchange program | Business & Career | 10.04× | ||
| 04 | International school | Business & Career | 8.66× | ||
| 05 | Undergraduate education | Business & Career | 7.61× | ||
| 06 | Big data | Business & Career | 7.34× | ||
| 07 | Data science | Business & Career | 6.43× | ||
| 08 | Bookselling | Literature | 5.34× | ||
| 09 | Master of Business Administration | Business & Career | 4.74× | ||
| 10 | Duolingo | Business & Career | 4.70× | ||
| 11 | Python (programming language) | Technology & Electronics | 4.55× | ||
| 12 | Apprenticeship | Business & Career | 4.39× | ||
| 13 | Hugendubel | Shopping | 3.88× | ||
| 14 | Political science | Business & Career | 3.83× | ||
| 15 | Tour de France | Sports | 3.03× | ||
| 16 | Nature | Home & Garden | 2.71× | ||
| 17 | Ryanair | Travel & Leisure | 2.40× | ||
| 18 | Vacations | Travel & Leisure | 2.26× | ||
| 19 | Commerzbank | Business & Career | 1.94× | ||
| 20 | Family | Kids & Family | 1.90× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 2.12× | |
| Risk Appetite | THRILL | 1.94× | |
| Early Adopter Mentality | POWER | 1.89× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.74× | |
| Healthy Lifestyle | BALANCE | 0.87× | |
| DIY Mentality | THRILL | 0.88× |
Institute of technology has an estimated audience of 3,162,449 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
52.6% of Institute of technology fans are female, 47.4% are male, with an average age of 42.5 years.
Institute of technology fans show strongest brand affinity for Bookselling (5.34×), Hugendubel (3.88×), and Nature (2.71×) over the country average.
Institute of technology fans in Germany are most concentrated in Bayern (reach ~800K), Nordrhein-Westfalen (reach ~600K), and Baden-Württemberg (reach ~400K). These three regions account for the largest share of the active audience.
Beyond Institute of technology itself, the audience over-indexes on Hugendubel (3.88×), Nature (2.71×), Student exchange program (10.04×), and General practitioner (10.84×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Institute of technology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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