Institute of technology Audience in Germany
Institute of technology has an estimated audience of 3,162,449 people in Germany. 52.6% are female, 47.4% are male, average age 42.5. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Gil Ofarim, Cocktail, Progressive rock, Škoda Kodiaq, Stradivarius.
The average Institute of technology fan in Germany is 42.5 years old, balanced, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Gil Ofarim, Cocktail, Progressive rock, with strongest over-indexing on Gil Ofarim (2.05× the country average). Demographically, the Institute of technology audience skews balanced with an average age of 42.5, and over-indexes on personality traits such as Sustainability, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Institute of technology fans
| Metric | Value |
|---|---|
| Female | 52.6% |
| Male | 47.4% |
| Average age | 42.5 |
| Estimated audience size | 3,162,449 |
Audience persona
The typical Institute of technology fan in Germany is balanced, around 42.5 years old, with strong Sustainability tendencies and a notable affinity for Gil Ofarim.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 786,870 | 1.55× |
| Nordrhein-Westfalen | 664,747 | 0.96× |
| Baden-Württemberg | 400,573 | 0.93× |
| Hessen | 330,568 | 1.37× |
| Berlin | 329,677 | 2.33× |
| Niedersachsen | 280,581 | 0.91× |
| Sachsen | 149,479 | 0.96× |
| Rheinland-Pfalz | 136,102 | 0.86× |
| Brandenburg | 91,974 | 0.94× |
| Schleswig-Holstein | 82,733 | 0.73× |
| Hamburg | 65,854 | 0.92× |
| Thüringen | 57,341 | 0.71× |
| Sachsen-Anhalt | 55,776 | 0.68× |
| Mecklenburg-Vorpommern | 36,696 | 0.61× |
| Saarland | 30,791 | 0.79× |
| Bremen | 20,095 | 0.74× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Gil Ofarim | 2.05× | Music & Radio |
| Cocktail | 1.73× | Food & Beverages |
| Progressive rock | 2.13× | Music & Radio |
| Škoda Kodiaq | 2.58× | Cars & Mobility |
| Stradivarius | 1.97× | Shopping |
| CAC 40 | 1.64× | Business & Career |
| Eden Lake | 5.07× | Movies & TV |
| Product design | 1.63× | Business & Career |
| Natural rubber | 2× | Cars & Mobility |
| Home Delivery | 1.93× | Food & Beverages |
| Necktie | 3.52× | Fashion & Accessoires |
| Curcuma | 3.01× | Food & Beverages |
| JDSU | 1.83× | Business & Career |
| Graham Greene (actor) | 2.13× | |
| Gründerzeit | 2.86× | Politics & Society |
| Volvo V60 | 2.42× | Cars & Mobility |
| San Gil | 2.14× | Travel & Leisure |
| Catania | 4.32× | Travel & Leisure |
| Theocracy | 5× | Music & Radio |
| Information technology consulting | 1.99× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 2.05 |
| Career Orientation | POWER | 2.01 |
| Early Adopter Mentality | POWER | 1.88 |
| Risk Appetite | THRILL | 1.58 |
| Community Orientation | OPEN | 1.43 |
| Urban Lifestyle | OPEN | 1.4 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 30.7% |
| United Kingdom | 8.4% |
| Germany | 5.0% |
See Institute of technology audiences in other countries
- Institute of technology — United States
- Institute of technology — United Kingdom
- Institute of technology — France
- Institute of technology — Italy
- Institute of technology — Spain
- Institute of technology — Brazil
- Institute of technology — Japan
- Institute of technology — South Korea
- Institute of technology — India
More Business & Career audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Institute of technology have in Germany?
Institute of technology has an estimated audience of 3,162,449 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Institute of technology fans?
52.6% of Institute of technology fans are female, 47.4% are male, with an average age of 42.5 years.
Which brands do Institute of technology fans like most?
Institute of technology fans show strongest brand affinity for Gil Ofarim (2.05×), Cocktail (1.73×), and Progressive rock (2.13×) over the country average.
Where do Institute of technology fans live in Germany?
Institute of technology fans in Germany are most concentrated in Bayern (reach 786,870), Nordrhein-Westfalen (reach 664,747), and Baden-Württemberg (reach 400,573). These three regions account for the largest share of the active audience.
What other brands do Institute of technology fans also like?
Beyond Institute of technology itself, the audience over-indexes on Cocktail (1.73×), Progressive rock (2.13×), Škoda Kodiaq (2.58×), and Stradivarius (1.97×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Institute of technology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.