Rascasse Audience Intelligence

Data science Audience in Germany

A data profile of the people who buy, follow and care about Data science in Germany — modelled from more than twelve digital signal sources. Data science has an estimated audience of 1,217,750 people in Germany.

#171among Field of study in Germany#2758among Topic in Germany#500in Business & Career

The average Data science fan in Germany is 35.4 years old, more male, and lives primarily in Hessen.

The audience is concentrated in Hessen, Nordrhein-Westfalen, Bayern.

Top brand affinities include Objective-C, Electric vehicle conversion, Gemini, with strongest over-indexing on Objective-C (60.65× the country average).

Demographically, the Data science audience skews more male with an average age of 35.4, and over-indexes on personality traits such as Need for Security, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Data science fan in Germany is more male, around 35.4 years old, with strong Need for Security tendencies and a notable affinity for Objective-C.

Category: Business & Career · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Data science profile in Germany.

Audience size
1.2M
in Germany
Gender
39.5%♀
60.5% male
Age
35.4
average years
Country rank
#5424
Topic in Germany
Fig. 01

Search interest · 12-month trend

+56%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Data science fans

39.5% are female, 60.5% are male, average age 35.4.

Fig. 02

Gender split

39.5%
Female
60.5%
Male
Demographic split for Data science audience in Germany
MetricValue
Female39.5%
Male60.5%
Average age35.4
Estimated audience size1,217,750
Fig. 03

Age distribution

Ø 35.4
average years
Age distribution of the Data science audience in Germany
Age bracketShare%
16-1927%
20-2925%
30-3920%
40-4915%
50+14%
Fig. 04

Worldwide distribution

4.5%

of the worldwide Data science audience comes from Germany.

Worldwide audience distribution share by country for Data science
CountryShare
United States20.9%
India12.2%
United Kingdom4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Data science audience in Germany is strongest.

Fig. 05

Top regions by affinity

Data science fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~900K14.20×
02Thüringen~30K0.82×
03Bremen~7K0.71×
04Nordrhein-Westfalen~200K0.70×
05Schleswig-Holstein~30K0.67×
06Saarland~10K0.67×
07Baden-Württemberg~100K0.66×
08Niedersachsen~80K0.66×
09Rheinland-Pfalz~40K0.63×
10Berlin~30K0.63×
11Hamburg~20K0.63×
12Bayern~100K0.62×
13Sachsen-Anhalt~20K0.61×
14Brandenburg~20K0.60×
15Mecklenburg-Vorpommern~10K0.58×
16Sachsen~30K0.51×
Fig. 06

Affinity by region

Affinity by region — Data science, Germany
0.51×1.00×14.20×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Data science audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Data science audience
#·InterestCategoryAffinity×
01Cambridge Judge Business SchoolBusiness & Career66.35×
02Objective-CTechnology & Electronics60.65×
03Electric vehicle conversionCars & Mobility36.16×
04Information scienceBusiness & Career25.51×
05Data analysisTechnology & Electronics23.81×
06Internet privacyTechnology & Electronics17.55×
07Big dataBusiness & Career16.19×
08Electric vehicle networkCars & Mobility15.88×
09SAP SETechnology & Electronics15.71×
10Python (programming language)Technology & Electronics15.46×
11Night ClubMusic & Radio14.87×
12MySQLTechnology & Electronics14.11×
13DataBusiness & Career13.87×
14Application programming interfaceTechnology & Electronics12.95×
15Node.jsTechnology & Electronics11.20×
16GeminiTechnology & Electronics11.03×
17DatabaseTechnology & Electronics10.14×
18GrokTechnology & Electronics9.86×
19C++Technology & Electronics9.78×
20Software engineeringBusiness & Career8.04×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Data science audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Data science audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM6.19×
Career OrientationPOWER3.29×
Early Adopter MentalityPOWER2.67×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Data science audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.79×
ExtroversionTHRILL0.83×
TraditionCONSERVATISM0.94×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Data science have in Germany?

Data science has an estimated audience of 1,217,750 people in Germany, concentrated in Hessen and Nordrhein-Westfalen.

02

What is the gender split and age of Data science fans?

39.5% of Data science fans are female, 60.5% are male, with an average age of 35.4 years.

03

Which brands do Data science fans like most?

Data science fans show strongest brand affinity for Objective-C (60.65×), Electric vehicle conversion (36.16×), and Gemini (11.03×) over the country average.

04

Where do Data science fans live in Germany?

Data science fans in Germany are most concentrated in Hessen (reach ~900K), Nordrhein-Westfalen (reach ~200K), and Bayern (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Data science fans also like?

Beyond Data science itself, the audience over-indexes on Electric vehicle conversion (36.16×), Gemini (11.03×), Database (10.14×), and Python (programming language) (15.46×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Field of study audiences in Germany

See Data science audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Data science. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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