General practitioner Audience in Germany
General practitioner has an estimated audience of 761,378 people in Germany. 69.2% are female, 30.8% are male, average age 44.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Health insurance, Ukrainian language, LinkedIn, Online newspaper, Public health.
The average General practitioner fan in Germany is 44.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Health insurance, Ukrainian language, LinkedIn, with strongest over-indexing on Health insurance (28.28× the country average). Demographically, the General practitioner audience skews more female with an average age of 44.1, and over-indexes on personality traits such as Indulgence, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Health · Type: Touchpoint
Demographics of General practitioner fans
| Metric | Value |
|---|---|
| Female | 69.2% |
| Male | 30.8% |
| Average age | 44.1 |
| Estimated audience size | 761,378 |
Audience persona
The typical General practitioner fan in Germany is more female, around 44.1 years old, with strong Indulgence tendencies and a notable affinity for Health insurance.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 178,009 | 1.07× |
| Bayern | 133,925 | 1.09× |
| Baden-Württemberg | 116,163 | 1.12× |
| Berlin | 108,780 | 3.2× |
| Hessen | 81,241 | 1.4× |
| Niedersachsen | 40,219 | 0.54× |
| Rheinland-Pfalz | 31,248 | 0.82× |
| Sachsen | 28,161 | 0.75× |
| Hamburg | 18,449 | 1.07× |
| Schleswig-Holstein | 17,204 | 0.63× |
| Brandenburg | 16,577 | 0.7× |
| Thüringen | 12,011 | 0.62× |
| Bremen | 9,675 | 1.49× |
| Sachsen-Anhalt | 7,776 | 0.39× |
| Saarland | 6,799 | 0.73× |
| Mecklenburg-Vorpommern | 5,472 | 0.38× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Health insurance | 28.28× | Business & Career |
| Ukrainian language | 32.89× | Politics & Society |
| 9.28× | Internet & Social Media | |
| Online newspaper | 10.81× | News |
| Public health | 16.61× | Politics & Society |
| Funding | 18.73× | Business & Career |
| Pharmacy | 13.9× | Business & Career |
| Dairy cattle | 29.19× | Pets & Animals |
| Neck | 26.92× | Health |
| Commercial mortgage | 19.23× | Business & Career |
| International business | 30.27× | Business & Career |
| Black Friday | 13.69× | Shopping |
| Gated community | 17.52× | Home & Garden |
| Flowering plant | 12.8× | Home & Garden |
| Huk24 | 10.22× | Business & Career |
| Doctolib | 13.41× | Health |
| Medicine | 7.37× | Business & Career |
| Moda Feminina | 14.71× | Fashion & Accessoires |
| Techniker Krankenkasse | 10.05× | Business & Career |
| Veterinary medicine | 9.71× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.99 |
| Convenience Orientation | PREMIUM | 1.68 |
| Spirituality | BALANCE | 1.61 |
| Family Orientation | CONSERVATISM | 1.54 |
| Healthy Lifestyle | BALANCE | 1.45 |
| Pet Ownership | JOY | 1.43 |
Worldwide distribution
| Country | Share |
|---|---|
| Italy | 15.3% |
| United States | 11.6% |
| Brazil | 5.9% |
See General practitioner audiences in other countries
More Health audiences in Germany
- Boutiques (11,567,591)
- Parties (11,488,089)
- Beauty salons (11,178,494)
- Shopping malls (11,108,935)
- Supermarket (10,969,874)
Frequently asked questions
How many fans does General practitioner have in Germany?
General practitioner has an estimated audience of 761,378 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of General practitioner fans?
69.2% of General practitioner fans are female, 30.8% are male, with an average age of 44.1 years.
Which brands do General practitioner fans like most?
General practitioner fans show strongest brand affinity for Health insurance (28.28×), Ukrainian language (32.89×), and LinkedIn (9.28×) over the country average.
Where do General practitioner fans live in Germany?
General practitioner fans in Germany are most concentrated in Nordrhein-Westfalen (reach 178,009), Bayern (reach 133,925), and Baden-Württemberg (reach 116,163). These three regions account for the largest share of the active audience.
What other brands do General practitioner fans also like?
Beyond General practitioner itself, the audience over-indexes on Ukrainian language (32.89×), LinkedIn (9.28×), Online newspaper (10.81×), and Public health (16.61×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for General practitioner. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.