Dairy cattle Audience in Germany

Dairy cattle logo

Dairy cattle has an estimated audience of 1,147,303 people in Germany. 37.1% are female, 62.9% are male, average age 38.8. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Icon (magazine), Ensiferum, Progressive rock, Gil Ofarim, Christmas Gift.

The average Dairy cattle fan in Germany is 38.8 years old, more male, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Icon (magazine), Ensiferum, Progressive rock, with strongest over-indexing on Icon (magazine) (6.73× the country average). Demographically, the Dairy cattle audience skews more male with an average age of 38.8, and over-indexes on personality traits such as Indulgence, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic

Demographics of Dairy cattle fans

Demographic split for Dairy cattle audience in Germany
MetricValue
Female37.1%
Male62.9%
Average age38.8
Estimated audience size1,147,303

Audience persona

The typical Dairy cattle fan in Germany is more male, around 38.8 years old, with strong Indulgence tendencies and a notable affinity for Icon (magazine).

Top regions in Germany

Top regions ranked by reach for Dairy cattle in Germany
RegionReachAffinity
Bayern281,5841.53×
Nordrhein-Westfalen238,1240.95×
Baden-Württemberg176,9471.13×
Niedersachsen147,7801.33×
Hessen78,4340.9×
Sachsen57,9401.03×
Schleswig-Holstein52,0751.26×
Rheinland-Pfalz51,9240.9×
Brandenburg33,8830.95×
Berlin33,5640.65×
Thüringen28,9550.99×
Sachsen-Anhalt27,8400.94×
Hamburg27,1411.05×
Mecklenburg-Vorpommern22,7541.04×
Saarland10,0800.72×
Bremen6,2730.64×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Dairy cattle audience
BrandAffinityCategory
Icon (magazine)6.73×Arts & Culture
Ensiferum29.93×Music & Radio
Progressive rock2.96×Music & Radio
Gil Ofarim1.77×Music & Radio
Christmas Gift2.09×Kids & Family
Optical Society13.49×Politics & Society
Urban Outfitters1.71×Shopping
MK2.85×Music & Radio
Google Home5.21×Technology & Electronics
Pumuckl5.29×Movies & TV
Staycation3.12×Home & Garden
Eichstätt7.94×Travel & Leisure
Grappling1.68×Sports
Tuscany3.47×Travel & Leisure
Natural rubber1.66×Cars & Mobility
Mechanic1.52×Cars & Mobility
Building insulation2.83×Home & Garden
Klis15.37×Travel & Leisure
Nationality1.74×Politics & Society
Karaman4.66×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Dairy cattle audience
TraitClusterScore
IndulgenceJOY1.8
Pet OwnershipJOY1.65
Urban LifestyleOPEN1.56
TravellingTHRILL1.55
SustainabilityBALANCE1.51
Risk AppetiteTHRILL1.38

Worldwide distribution

Worldwide audience distribution share by country for Dairy cattle
CountryShare
United States32.3%
India6.4%
United Kingdom5.0%

See Dairy cattle audiences in other countries

More Pets & Animals audiences in Germany

Frequently asked questions

How many fans does Dairy cattle have in Germany?

Dairy cattle has an estimated audience of 1,147,303 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

What is the gender split and age of Dairy cattle fans?

37.1% of Dairy cattle fans are female, 62.9% are male, with an average age of 38.8 years.

Which brands do Dairy cattle fans like most?

Dairy cattle fans show strongest brand affinity for Icon (magazine) (6.73×), Ensiferum (29.93×), and Progressive rock (2.96×) over the country average.

Where do Dairy cattle fans live in Germany?

Dairy cattle fans in Germany are most concentrated in Bayern (reach 281,584), Nordrhein-Westfalen (reach 238,124), and Baden-Württemberg (reach 176,947). These three regions account for the largest share of the active audience.

What other brands do Dairy cattle fans also like?

Beyond Dairy cattle itself, the audience over-indexes on Ensiferum (29.93×), Progressive rock (2.96×), Gil Ofarim (1.77×), and Christmas Gift (2.09×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Dairy cattle. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.