Rascasse Audience Intelligence

Forestry Audience in Germany

A data profile of the people who buy, follow and care about Forestry in Germany — modelled from more than twelve digital signal sources. Forestry has an estimated audience of 3,189,106 people in Germany.

#1201among Topic in Germany#159in Home & Garden

The average Forestry fan in Germany is 40.2 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Chainsaw, Stihl, String trimmer, with strongest over-indexing on Chainsaw (22.6× the country average).

Demographically, the Forestry audience skews more male with an average age of 40.2, and over-indexes on personality traits such as DIY Mentality, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Forestry fan in Germany is more male, around 40.2 years old, with strong DIY Mentality tendencies and a notable affinity for Chainsaw.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Forestry profile in Germany.

Audience size
3.2M
in Germany
Gender
41.6%♀
58.4% male
Age
40.2
average years
Country rank
#1958
Topic in Germany
Fig. 01

Search interest · 12-month trend

-17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Forestry fans

41.6% are female, 58.4% are male, average age 40.2.

Fig. 02

Gender split

41.6%
Female
58.4%
Male
Demographic split for Forestry audience in Germany
MetricValue
Female41.6%
Male58.4%
Average age40.2
Estimated audience size3,189,106
Fig. 03

Age distribution

Ø 40.2
average years
Age distribution of the Forestry audience in Germany
Age bracketShare%
16-1918%
20-2917%
30-3921%
40-4922%
50+22%
Fig. 04

Worldwide distribution

4.3%

of the worldwide Forestry audience comes from Germany.

Worldwide audience distribution share by country for Forestry
CountryShare
United States24.9%
United Kingdom6.2%
Italy4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Forestry audience in Germany is strongest.

Fig. 05

Top regions by affinity

Forestry fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~200K1.37×
02Hessen~300K1.32×
03Bremen~30K1.11×
04Baden-Württemberg~500K1.07×
05Bayern~500K1.06×
06Rheinland-Pfalz~200K1.03×
07Hamburg~70K1.00×
08Nordrhein-Westfalen~700K0.99×
09Brandenburg~100K0.99×
10Thüringen~80K0.97×
11Sachsen~200K0.96×
12Niedersachsen~300K0.91×
13Schleswig-Holstein~100K0.87×
14Saarland~30K0.87×
15Sachsen-Anhalt~70K0.85×
16Mecklenburg-Vorpommern~50K0.83×
Fig. 06

Affinity by region

Affinity by region — Forestry, Germany
0.83×1.00×1.37×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Forestry audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Forestry audience
#·InterestCategoryAffinity×
01ChainsawHome & Garden22.60×
02String trimmerHome & Garden22.16×
03StihlHome & Garden17.43×
04LoggingTechnology & Electronics14.92×
05John Deere (inventor)Cars & Mobility11.30×
06SoneparHome & Garden10.97×
07John DeereCars & Mobility9.64×
08Agricultural engineeringBusiness & Career9.23×
09Drill bitHome & Garden9.12×
10AgronomyHome & Garden7.98×
11Combine harvesterBusiness & Career7.66×
12DrillHome & Garden6.22×
13Power toolHome & Garden5.71×
14Garden toolHome & Garden5.67×
15CarpentryHome & Garden4.55×
16ForestTravel & Leisure4.51×
17BauhausShopping3.71×
18FRITZ!BoxTechnology & Electronics3.43×
19HornbachShopping2.78×
20Obi (store)Shopping2.27×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Forestry audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Forestry audience · What stands out
TraitClusterDeviationScore
DIY MentalityTHRILL1.81×
PatriotismCONSERVATISM1.63×
Quality AwarenessPREMIUM1.35×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Forestry audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.65×
Early Adopter MentalityPOWER0.68×
Price SensitivityPREMIUM0.71×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Forestry have in Germany?

Forestry has an estimated audience of 3,189,106 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Forestry fans?

41.6% of Forestry fans are female, 58.4% are male, with an average age of 40.2 years.

03

Which brands do Forestry fans like most?

Forestry fans show strongest brand affinity for Chainsaw (22.6×), Stihl (17.43×), and String trimmer (22.16×) over the country average.

04

Where do Forestry fans live in Germany?

Forestry fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~700K), Bayern (reach ~500K), and Baden-Württemberg (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do Forestry fans also like?

Beyond Forestry itself, the audience over-indexes on Stihl (17.43×), String trimmer (22.16×), Logging (14.92×), and Agricultural engineering (9.23×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Home & Garden audiences in Germany

See Forestry audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Forestry. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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