Rascasse Audience Intelligence

Forestry Audience in France

A data profile of the people who buy, follow and care about Forestry in France — modelled from more than twelve digital signal sources. Forestry has an estimated audience of 2,783,965 people in France.

The average Forestry fan in France is 47.0 years old, more male, and lives primarily in Île-de-France.

The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Hauts-de-France.

Top brand affinities include Tree, Botany, Logging, with strongest over-indexing on Tree (5.77× the country average).

Demographically, the Forestry audience skews more male with an average age of 47.0, and over-indexes on personality traits such as DIY Mentality, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.

The typical Forestry fan in France is more male, around 47.0 years old, with strong DIY Mentality tendencies and a notable affinity for Tree.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Forestry profile in France.

Audience size
2.8M
in France
Gender
42.6%
57.4% male
Age
47.0
average years
Country rank
#1584
Topic in France
Fig. 01

Search interest · 12-month trend

-32%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Forestry fans

42.6% are female, 57.4% are male, average age 47.0.

Fig. 02

Gender split

42.6%
Female
57.4%
Male
Demographic split for Forestry audience in France
MetricValue
Female42.6%
Male57.4%
Average age47.0
Estimated audience size2,783,965
Fig. 03

Age distribution

Ø 47.0
average years
Age distribution of the Forestry audience in France
Age bracketShare%
16-197%
20-2913%
30-3916%
40-4921%
50+43%
Fig. 04

Worldwide distribution

3.7%

of the worldwide Forestry audience comes from France.

Worldwide audience distribution share by country for Forestry
CountryShare
United States24.9%
United Kingdom6.2%
Italy4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the France average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Forestry audience in France is strongest.

Fig. 05

Top regions by affinity

Forestry fans by region: top regions in France
#RegionReachAffinity×
01Île-de-France~900K1.78×
02Hauts-de-France~300K1.17×
03Auvergne-Rhône-Alpes~300K1.06×
04Grand Est~200K1.06×
05Occitanie~300K1.04×
06Provence-Alpes-Côte d'Azur~200K1.02×
07Nouvelle-Aquitaine~200K0.96×
08Brittany~100K0.94×
09Pays de la Loire~100K0.89×
10Normandy~100K0.89×
11Bourgogne-Franche-Comté~100K0.88×
12Centre-Val de Loire~90K0.87×
13Corsica~10K0.87×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Forestry audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Forestry audience
#·InterestCategoryAffinity×
01LoggingTechnology & Electronics8.53×
02String trimmerHome & Garden7.94×
03ChainsawHome & Garden7.20×
04StihlHome & Garden6.63×
05Composite materialTechnology & Electronics6.55×
06TreeHome & Garden5.77×
07StuttgartTravel & Leisure4.73×
08AgronomyHome & Garden4.41×
09LumberHome & Garden4.31×
10ForestTravel & Leisure4.01×
11BotanyHome & Garden3.44×
12SugarFood & Beverages2.89×
13AgricultureBusiness & Career1.96×
14FruitFood & Beverages1.81×
15PlantHome & Garden1.76×
16Guillaume CanetMovies & TV1.75×
17OscaroCars & Mobility1.73×
18EarthTravel & Leisure1.71×
19Brico DépôtShopping1.55×
20CastoramaShopping1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Forestry audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Forestry audience · What stands out
TraitClusterDeviationScore
DIY MentalityTHRILL1.46×
Community OrientationOPEN1.28×
TraditionCONSERVATISM1.19×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Forestry audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.83×
ExtroversionTHRILL0.84×
Social Media UsageJOY0.87×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Forestry have in France?

Forestry has an estimated audience of 2,783,965 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.

02

What is the gender split and age of Forestry fans?

42.6% of Forestry fans are female, 57.4% are male, with an average age of 47.0 years.

03

Which brands do Forestry fans like most?

Forestry fans show strongest brand affinity for Tree (5.77×), Botany (3.44×), and Logging (8.53×) over the country average.

04

Where do Forestry fans live in France?

Forestry fans in France are most concentrated in Île-de-France (reach ~900K), Auvergne-Rhône-Alpes (reach ~300K), and Hauts-de-France (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Forestry fans also like?

Beyond Forestry itself, the audience over-indexes on Botany (3.44×), Logging (8.53×), Chainsaw (7.2×), and Forest (4.01×) compared to the France average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in France who actively search for Forestry. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →