Rascasse Audience Intelligence

Agriculture Audience in France

A data profile of the people who buy, follow and care about Agriculture in France — modelled from more than twelve digital signal sources. Agriculture has an estimated audience of 11,466,972 people in France.

The average Agriculture fan in France is 45.5 years old, balanced, and lives primarily in Île-de-France.

The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Nouvelle-Aquitaine.

Top brand affinities include Love & Sex, Christmas Gift, Kitchen garden, with strongest over-indexing on Love & Sex (268.42× the country average).

Demographically, the Agriculture audience skews balanced with an average age of 45.5, and over-indexes on personality traits such as Mindfulness, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.

The typical Agriculture fan in France is balanced, around 45.5 years old, with strong Mindfulness tendencies and a notable affinity for Love & Sex.

Category: Business & Career · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Agriculture profile in France.

Audience size
11.5M
in France
Gender
51.5%
48.5% male
Age
45.5
average years
Country rank
#181
Topic in France
Fig. 01

Search interest · 12-month trend

+77%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Agriculture fans

51.5% are female, 48.5% are male, average age 45.5.

Fig. 02

Gender split

51.5%
Female
48.5%
Male
Demographic split for Agriculture audience in France
MetricValue
Female51.5%
Male48.5%
Average age45.5
Estimated audience size11,466,972
Fig. 03

Age distribution

Ø 45.5
average years
Age distribution of the Agriculture audience in France
Age bracketShare%
16-198%
20-2914%
30-3918%
40-4922%
50+37%
Fig. 04

Worldwide distribution

3.4%

of the worldwide Agriculture audience comes from France.

Worldwide audience distribution share by country for Agriculture
CountryShare
United States18.9%
Italy5.5%
India5.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the France average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Agriculture audience in France is strongest.

Fig. 05

Top regions by affinity

Agriculture fans by region: top regions in France
#RegionReachAffinity×
01Brittany~800K1.40×
02Pays de la Loire~900K1.36×
03Nouvelle-Aquitaine~1.5M1.26×
04Normandy~600K1.08×
05Occitanie~1M1.07×
06Île-de-France~2M1.01×
07Centre-Val de Loire~400K1.00×
08Auvergne-Rhône-Alpes~1.5M0.98×
09Bourgogne-Franche-Comté~400K0.96×
10Grand Est~900K0.92×
11Hauts-de-France~900K0.90×
12Corsica~40K0.74×
13Provence-Alpes-Côte d'Azur~600K0.65×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Agriculture audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Agriculture audience
#·InterestCategoryAffinity×
01Love & SexKids & Family268.42×
02SelfridgesShopping210.92×
03Christmas GiftKids & Family32.65×
04Christmas treeKids & Family24.49×
05Kitchen gardenHome & Garden16.87×
06Girl powerPolitics & Society13.61×
07Breast Cancer awarenessHealth13.31×
08Broadcasting of sports eventsMovies & TV11.99×
09Zoom lensTechnology & Electronics11.39×
10DentistryBusiness & Career10.43×
11HormoneHealth8.41×
12Sustainable productsPolitics & Society8.10×
13Single-lens reflex cameraTechnology & Electronics7.24×
14RoseHome & Garden6.60×
15ImprovisationMusic & Radio3.75×
16Permanent residencyBusiness & Career3.05×
17Organic farmingFood & Beverages1.67×
18KitchenHome & Garden1.66×
19Organic foodFood & Beverages1.57×
20ApartmentBusiness & Career1.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Agriculture audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Agriculture audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE2.63×
PatriotismCONSERVATISM1.73×
Quality AwarenessPREMIUM1.35×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Agriculture audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.87×
Career OrientationPOWER0.88×
Social Media UsageJOY0.93×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Agriculture have in France?

Agriculture has an estimated audience of 11,466,972 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.

02

What is the gender split and age of Agriculture fans?

51.5% of Agriculture fans are female, 48.5% are male, with an average age of 45.5 years.

03

Which brands do Agriculture fans like most?

Agriculture fans show strongest brand affinity for Love & Sex (268.42×), Christmas Gift (32.65×), and Kitchen garden (16.87×) over the country average.

04

Where do Agriculture fans live in France?

Agriculture fans in France are most concentrated in Île-de-France (reach ~2M), Auvergne-Rhône-Alpes (reach ~1.5M), and Nouvelle-Aquitaine (reach ~1.5M). These three regions account for the largest share of the active audience.

05

What other brands do Agriculture fans also like?

Beyond Agriculture itself, the audience over-indexes on Christmas Gift (32.65×), Kitchen garden (16.87×), Christmas tree (24.49×), and Broadcasting of sports events (11.99×) compared to the France average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in France who actively search for Agriculture. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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