Agriculture Audience in Mexico

Agriculture logo

Agriculture has an estimated audience of 6,242,556 people in Mexico. 43.2% are female, 56.8% are male, average age 36.1. Top brand affinities: Catholic Church, MSN, Banana, Pedro Pascal, Game consoles.

Top brand affinities include Catholic Church, MSN, Banana, with strongest over-indexing on Catholic Church (2.67× the country average). Demographically, the Agriculture audience skews more male with an average age of 36.1, and over-indexes on personality traits such as Spirituality, Travelling.

Category: Business & Career · Type: Topic · Subtype: Field of study

Demographics of Agriculture fans

Demographic split for Agriculture audience in Mexico
MetricValue
Female43.2%
Male56.8%
Average age36.1
Estimated audience size6,242,556

Audience persona

The typical Agriculture fan in Mexico is more male, around 36.1 years old, with strong Spirituality tendencies and a notable affinity for Catholic Church.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Agriculture audience
BrandAffinityCategory
Catholic Church2.67×Politics & Society
MSN2.81×News
Banana2.63×Food & Beverages
Pedro Pascal2.66×Movies & TV
Game consoles2.07×Technology & Electronics
Travel agency2.65×Travel & Leisure
Broadcasting of sports events3.58×Movies & TV
Sarcasm2.35×Politics & Society
El País2.61×News
Freeware2.19×Technology & Electronics
Dentistry2.21×Business & Career
Immigration4.21×Politics & Society
Bruce Willis2.33×Movies & TV
Pilsner3.6×Food & Beverages
Orange (fruit)3.56×Food & Beverages
Multi-level marketing3.09×Business & Career
Wattpad2.08×Internet & Social Media
High school2.61×Business & Career
Sexology2.37×Kids & Family
Breastfeeding2.46×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Agriculture audience
TraitClusterScore
SpiritualityBALANCE1.34
TravellingTHRILL1.21
Risk AppetiteTHRILL1.14
Urban LifestyleOPEN1.07
DIY MentalityTHRILL1.03
Need for SecurityCONSERVATISM1.03

Worldwide distribution

Worldwide audience distribution share by country for Agriculture
CountryShare
United States18.9%
Italy5.5%
India5.0%

See Agriculture audiences in other countries

More Field of study audiences in Mexico

How to read this data

Audience size is the estimated number of people in Mexico who actively search for Agriculture. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.