Agriculture Audience in Mexico
Agriculture has an estimated audience of 6,242,556 people in Mexico. 43.2% are female, 56.8% are male, average age 36.1. Top brand affinities: Shopping and fashion, Costa Rica, Game consoles, Catholic Church, Mobile game.
Top brand affinities include Shopping and fashion, Costa Rica, Game consoles, with strongest over-indexing on Shopping and fashion (261.44× the country average). Demographically, the Agriculture audience skews more male with an average age of 36.1, and over-indexes on personality traits such as Spirituality, Travelling.
Category: Business & Career · Type: Topic · Subtype: Field of study
Demographics of Agriculture fans
| Metric | Value |
|---|---|
| Female | 43.2% |
| Male | 56.8% |
| Average age | 36.1 |
| Estimated audience size | 6,242,556 |
Audience persona
The typical Agriculture fan in Mexico is more male, around 36.1 years old, with strong Spirituality tendencies and a notable affinity for Shopping and fashion.
Top brand affinities of Agriculture fans
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Shopping and fashion | 261.44× | Shopping |
| Costa Rica | 487.25× | Travel & Leisure |
| Game consoles | 175.54× | Technology & Electronics |
| Catholic Church | 126.98× | Politics & Society |
| Mobile game | 75.73× | Games |
| Travel agency | 80.3× | Travel & Leisure |
| Sarcasm | 73.76× | Politics & Society |
| Banana | 62.56× | Food & Beverages |
| Broadcasting of sports events | 92.44× | Movies & TV |
| Exfoliation (cosmetology) | 140.91× | Beauty & Wellness |
| El País | 63.49× | News |
| Valentine's Day | 101.69× | Kids & Family |
| Dentistry | 50.42× | Business & Career |
| Orange (fruit) | 56.02× | Food & Beverages |
| Freeware | 30.81× | Technology & Electronics |
| Pilsner | 51.35× | Food & Beverages |
| Immigration | 56.02× | Politics & Society |
| Sexology | 35.48× | Kids & Family |
| Multi-level marketing | 44.82× | Business & Career |
| Love & Sex | 43.02× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 26.28 |
| Travelling | THRILL | 20.85 |
| Urban Lifestyle | OPEN | 4.31 |
| Risk Appetite | THRILL | 2.47 |
| Mindfulness | BALANCE | 1.56 |
| Patriotism | CONSERVATISM | 1.29 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 18.9% |
| Italy | 5.5% |
| India | 5.0% |
See Agriculture audiences in other countries
More Field of study audiences in Mexico
- Music (17,018,882)
- Politics and social issues (13,247,397)
- Education (12,223,172)
- Psychology (11,795,859)
- Philosophy (11,487,709)
How to read this data
Audience size is the estimated number of people in Mexico who actively search for Agriculture. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.