Agriculture Audience in United States

Agriculture logo

Agriculture has an estimated audience of 64,212,121 people in United States. 52.0% are female, 48.0% are male, average age 43.3. Top regions: California, Texas, Florida. Top brand affinities: Goop, Governor of Michigan, Historic site, Vocal harmony, Wok.

The average Agriculture fan in United States is 43.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Goop, Governor of Michigan, Historic site, with strongest over-indexing on Goop (13.85× the country average). Demographically, the Agriculture audience skews balanced with an average age of 43.3, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic · Subtype: Field of study

Demographics of Agriculture fans

Demographic split for Agriculture audience in United States
MetricValue
Female52.0%
Male48.0%
Average age43.3
Estimated audience size64,212,121

Audience persona

The typical Agriculture fan in United States is balanced, around 43.3 years old, with strong Risk Appetite tendencies and a notable affinity for Goop.

Top regions in United States

Top regions ranked by reach for Agriculture in United States
RegionReachAffinity
California8,424,9051.19×
Texas7,237,0011.31×
Florida4,751,5641.09×
New York3,221,3190.9×
Georgia2,470,4781.25×
North Carolina2,137,0291.11×
Illinois2,069,9920.97×
Pennsylvania1,800,9150.83×
Virginia1,669,7001.07×
Ohio1,645,3260.83×
Washington1,625,6841.26×
Michigan1,467,6040.87×
Tennessee1,331,1291.03×
Arizona1,247,4840.95×
New Jersey1,183,7840.72×
Indiana1,179,0131.01×
Maryland1,031,4740.93×
Minnesota1,010,4701.1×
Missouri988,1870.95×
South Carolina920,1030.95×
Iowa882,8161.67×
Wisconsin865,9090.9×
Massachusetts849,4270.67×
Kentucky836,8691.04×
Louisiana807,5320.98×
Oregon805,3841.09×
Colorado801,9960.79×
Alabama801,7980.89×
Oklahoma787,8371.1×
Mississippi633,2701.2×
Kansas574,1381.13×
Arkansas543,6021.03×
Nevada518,4610.83×
Connecticut466,1750.72×
Utah451,0740.78×
Idaho400,7721.24×
Nebraska373,4131.16×
Hawaii364,1711.32×
New Mexico361,5511.12×
West Virginia314,0291.05×
Washington, District of Columbia218,4321.13×
South Dakota199,4541.34×
North Dakota185,8441.41×
New Hampshire166,6840.66×
Delaware164,6700.93×
Maine161,7910.7×
Montana160,6350.9×
Rhode Island123,9900.61×
Alaska95,0690.69×
Wyoming80,8710.85×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Agriculture audience
BrandAffinityCategory
Goop13.85×Internet & Social Media
Governor of Michigan17.74×Politics & Society
Historic site10.12×Arts & Culture
Vocal harmony9.78×Music & Radio
Wok12.89×Food & Beverages
Elsword31.25×Games
Grinch7.26×Movies & TV
Hibachi13.46×Food & Beverages
Google Home11.02×Technology & Electronics
headspace15.8×Health
Fairy godmother11.78×Literature
Hipster14.75×Politics & Society
Cherish (group)16.67×Music & Radio
Grace Slick13.24×Music & Radio
Israel3.06×Travel & Leisure
El Paso County, Colorado16.84×Travel & Leisure
Kikar HaShabbat19.2×News
TV Fanatic12.35×Movies & TV
No Escape (1994 film)13.05×Movies & TV
Guitarist (magazine)12.3×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Agriculture audience
TraitClusterScore
Risk AppetiteTHRILL2.23
Luxury OrientationPREMIUM1.87
ExtroversionTHRILL1.28
DIY MentalityTHRILL1.21
SustainabilityBALANCE1.19
Healthy LifestyleBALANCE1.09

Worldwide distribution

Worldwide audience distribution share by country for Agriculture
CountryShare
United States18.9%
Italy5.5%
India5.0%

See Agriculture audiences in other countries

More Field of study audiences in United States

Frequently asked questions

How many fans does Agriculture have in United States?

Agriculture has an estimated audience of 64,212,121 people in United States, concentrated in California and Texas.

What is the gender split and age of Agriculture fans?

52.0% of Agriculture fans are female, 48.0% are male, with an average age of 43.3 years.

Which brands do Agriculture fans like most?

Agriculture fans show strongest brand affinity for Goop (13.85×), Governor of Michigan (17.74×), and Historic site (10.12×) over the country average.

Where do Agriculture fans live in United States?

Agriculture fans in United States are most concentrated in California (reach 8,424,905), Texas (reach 7,237,001), and Florida (reach 4,751,564). These three regions account for the largest share of the active audience.

What other brands do Agriculture fans also like?

Beyond Agriculture itself, the audience over-indexes on Governor of Michigan (17.74×), Historic site (10.12×), Vocal harmony (9.78×), and Wok (12.89×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Agriculture. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.