A data profile of the people who buy, follow and care about Tree in France — modelled from more than twelve digital signal sources. Tree has an estimated audience of 5,350,727 people in France.
Tree has an estimated audience of 5,350,727 people in France. 58.4% are female, 41.6% are male, average age 45.9. Top brand affinities: Love & Sex, Kitchen garden, Christmas Gift, Christmas tree, Dentistry.
Top brand affinities include Love & Sex, Kitchen garden, Christmas Gift, with strongest over-indexing on Love & Sex (257.36× the country average).
Demographically, the Tree audience skews more female with an average age of 45.9, and over-indexes on personality traits such as Mindfulness, Quality Awareness.
The typical Tree fan in France is more female, around 45.9 years old, with strong Mindfulness tendencies and a notable affinity for Love & Sex.
The key figures that characterise the Tree profile in France.
58.4% are female, 41.6% are male, average age 45.9.
| Metric | Value |
|---|---|
| Female | 58.4% |
| Male | 41.6% |
| Average age | 45.9 |
| Estimated audience size | 5,350,727 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 14% | |
| 30-39 | 17% | |
| 40-49 | 23% | |
| 50+ | 38% |
of the worldwide Tree audience comes from France.
| Country | Share |
|---|---|
| United States | 24.1% |
| United Kingdom | 6.5% |
| Italy | 4.6% |
The strongest cross-interests of the Tree audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Love & Sex | Kids & Family | 257.36× | ||
| 02 | Selfridges | Shopping | 204.99× | ||
| 03 | Christmas Gift | Kids & Family | 34.28× | ||
| 04 | Kitchen garden | Home & Garden | 26.58× | ||
| 05 | Christmas tree | Kids & Family | 23.77× | ||
| 06 | Breast Cancer awareness | Health | 16.91× | ||
| 07 | Zoom lens | Technology & Electronics | 15.27× | ||
| 08 | Dentistry | Business & Career | 14.91× | ||
| 09 | Girl power | Politics & Society | 13.95× | ||
| 10 | Broadcasting of sports events | Movies & TV | 13.69× | ||
| 11 | Rose | Home & Garden | 13.16× | ||
| 12 | Sustainable products | Politics & Society | 13.13× | ||
| 13 | Hormone | Health | 12.66× | ||
| 14 | Single-lens reflex camera | Technology & Electronics | 9.69× | ||
| 15 | New Testament | Politics & Society | 9.19× | ||
| 16 | Burnout (psychology) | Health | 7.07× | ||
| 17 | Improvisation | Music & Radio | 6.49× | ||
| 18 | Forestry | Home & Garden | 5.77× | ||
| 19 | Volunteering | Politics & Society | 2.46× | ||
| 20 | Apartment | Business & Career | 1.88× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 3.04× | |
| Quality Awareness | PREMIUM | 1.64× | |
| Sustainability | BALANCE | 1.46× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 0.84× | |
| Social Media Usage | JOY | 0.91× | |
| Need for Security | CONSERVATISM | 0.91× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Tree. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.