Rascasse Audience Intelligence

Forestry Audience in United States

A data profile of the people who buy, follow and care about Forestry in United States — modelled from more than twelve digital signal sources. Forestry has an estimated audience of 18,685,581 people in United States.

#1227among Topic in United States#139in Home & Garden

The average Forestry fan in United States is 45.6 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Tree, Agriculture, AutoZone, with strongest over-indexing on Tree (2.15× the country average).

Demographically, the Forestry audience skews more male with an average age of 45.6, and over-indexes on personality traits such as Community Orientation, DIY Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Forestry fan in United States is more male, around 45.6 years old, with strong Community Orientation tendencies and a notable affinity for Tree.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Forestry profile in United States.

Audience size
18.7M
in United States
Gender
41.1%♀
58.9% male
Age
45.6
average years
Country rank
#1786
Topic in United States
Fig. 01

Search interest · 12-month trend

+15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Forestry fans

41.1% are female, 58.9% are male, average age 45.6.

Fig. 02

Gender split

41.1%
Female
58.9%
Male
Demographic split for Forestry audience in United States
MetricValue
Female41.1%
Male58.9%
Average age45.6
Estimated audience size18,685,581
Fig. 03

Age distribution

Ø 45.6
average years
Age distribution of the Forestry audience in United States
Age bracketShare%
16-199%
20-2913%
30-3918%
40-4923%
50+37%
Fig. 04

Worldwide distribution

24.9%

of the worldwide Forestry audience comes from United States.

Worldwide audience distribution share by country for Forestry
CountryShare
United States24.9%
United Kingdom6.2%
Italy4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Forestry audience in United States is strongest.

Fig. 05

Top regions by affinity

Forestry fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~400K2.38×
02Utah~200K1.30×
03Oregon~300K1.29×
04Maine~80K1.24×
05Washington~500K1.22×
06Idaho~100K1.22×
07Virginia~500K1.20×
08Michigan~600K1.14×
09California~2M1.09×
10Texas~1.5M1.09×
11Wisconsin~300K1.09×
12Montana~60K1.08×
13Arizona~400K1.06×
14Ohio~600K1.05×
15Indiana~400K1.04×
16Kansas~200K1.04×
17South Dakota~40K1.02×
18Alaska~40K1.02×
19New Mexico~90K1.01×
20Nebraska~90K1.01×
21Kentucky~200K1.00×
22Oklahoma~200K1.00×
23Vermont~30K0.99×
24Nevada~200K0.98×
25North Dakota~40K0.98×
26Hawaii~80K0.97×
27Pennsylvania~600K0.96×
28Georgia~600K0.96×
29North Carolina~500K0.95×
30Missouri~300K0.94×
31Colorado~300K0.94×
32Illinois~600K0.93×
33Minnesota~200K0.93×
34Arkansas~100K0.93×
35West Virginia~80K0.93×
36South Carolina~300K0.91×
37Louisiana~200K0.89×
38New Hampshire~60K0.88×
39Alabama~200K0.86×
40New York~900K0.84×
41Florida~1M0.83×
42New Jersey~400K0.83×
43Tennessee~300K0.83×
44Iowa~100K0.83×
45Massachusetts~300K0.80×
46Connecticut~200K0.80×
47Maryland~200K0.78×
48Rhode Island~50K0.78×
49Delaware~40K0.73×
50Washington, District of Columbia~40K0.69×
Fig. 06

Affinity by region

Affinity by region — Forestry, United States
0.69×1.00×2.38×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Forestry audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Forestry audience
#·InterestCategoryAffinity×
01LoggingTechnology & Electronics2.97×
02Tractor Supply CompanyShopping2.34×
03Heavy equipmentHome & Garden2.16×
04TreeHome & Garden2.15×
05TractorCars & Mobility2.11×
06ForestTravel & Leisure1.94×
07National parkTravel & Leisure1.86×
08MenardsHome & Garden1.84×
09BotanyHome & Garden1.79×
10Ace HardwareHome & Garden1.77×
11RanchTravel & Leisure1.77×
12SiblingKids & Family1.73×
13LawnHome & Garden1.62×
14Survival skillsPolitics & Society1.61×
15AutoZoneCars & Mobility1.60×
16Dick Van DykeMovies & TV1.57×
17Freight transportCars & Mobility1.56×
18AgricultureBusiness & Career1.54×
19PlantHome & Garden1.52×
20RoadTravel & Leisure1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Forestry audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Forestry audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.32×
DIY MentalityTHRILL1.32×
TraditionCONSERVATISM1.30×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Forestry audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.83×
MindfulnessBALANCE0.91×
Pet OwnershipJOY0.93×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Forestry have in United States?

Forestry has an estimated audience of 18,685,581 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Forestry fans?

41.1% of Forestry fans are female, 58.9% are male, with an average age of 45.6 years.

03

Which brands do Forestry fans like most?

Forestry fans show strongest brand affinity for Tree (2.15×), Agriculture (1.54×), and AutoZone (1.6×) over the country average.

04

Where do Forestry fans live in United States?

Forestry fans in United States are most concentrated in California (reach ~2M), Texas (reach ~1.5M), and Florida (reach ~1M). These three regions account for the largest share of the active audience.

05

What other brands do Forestry fans also like?

Beyond Forestry itself, the audience over-indexes on Agriculture (1.54×), AutoZone (1.6×), Plant (1.52×), and Menards (1.84×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Home & Garden audiences in United States

See Forestry audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Forestry. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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