A data profile of the people who buy, follow and care about Logging in United States — modelled from more than twelve digital signal sources. Logging has an estimated audience of 11,494,418 people in United States.
The average Logging fan in United States is 46.7 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Littlest Pet Shop (2012 TV series), Taron Egerton, Forestry, with strongest over-indexing on Littlest Pet Shop (2012 TV series) (24.59× the country average).
Demographically, the Logging audience skews more male with an average age of 46.7, and over-indexes on personality traits such as DIY Mentality, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Logging fan in United States is more male, around 46.7 years old, with strong DIY Mentality tendencies and a notable affinity for Littlest Pet Shop (2012 TV series).
The key figures that characterise the Logging profile in United States.
30.8% are female, 69.2% are male, average age 46.7.
| Metric | Value |
|---|---|
| Female | 30.8% |
| Male | 69.2% |
| Average age | 46.7 |
| Estimated audience size | 11,494,418 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 11% | |
| 30-39 | 17% | |
| 40-49 | 24% | |
| 50+ | 40% |
of the worldwide Logging audience comes from United States.
| Country | Share |
|---|---|
| United States | 32.3% |
| United Kingdom | 5.6% |
| Brazil | 4.1% |
Where the Logging audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Illinois | ~500K | 1.29× | |
| 02 | Washington | ~300K | 1.23× | |
| 03 | California | ~1.5M | 1.21× | |
| 04 | Virginia | ~300K | 1.17× | |
| 05 | New York | ~700K | 1.16× | |
| 06 | Oregon | ~200K | 1.16× | |
| 07 | Mississippi | ~100K | 1.15× | |
| 08 | Florida | ~900K | 1.12× | |
| 09 | Massachusetts | ~300K | 1.12× | |
| 10 | Hawaii | ~60K | 1.12× | |
| 11 | Georgia | ~400K | 1.09× | |
| 12 | New Jersey | ~300K | 1.09× | |
| 13 | Texas | ~1M | 1.08× | |
| 14 | Pennsylvania | ~400K | 1.07× | |
| 15 | West Virginia | ~60K | 1.07× | |
| 16 | Alaska | ~30K | 1.07× | |
| 17 | Arkansas | ~100K | 1.06× | |
| 18 | North Carolina | ~400K | 1.05× | |
| 19 | Louisiana | ~200K | 1.05× | |
| 20 | Kentucky | ~100K | 1.04× | |
| 21 | Indiana | ~200K | 1.03× | |
| 22 | Tennessee | ~200K | 1.01× | |
| 23 | Oklahoma | ~100K | 1.00× | |
| 24 | Idaho | ~60K | 1.00× | |
| 25 | Maine | ~40K | 1.00× | |
| 26 | Michigan | ~300K | 0.98× | |
| 27 | Maryland | ~200K | 0.98× | |
| 28 | Utah | ~100K | 0.98× | |
| 29 | Alabama | ~200K | 0.97× | |
| 30 | Minnesota | ~200K | 0.96× | |
| 31 | Iowa | ~90K | 0.96× | |
| 32 | Montana | ~30K | 0.96× | |
| 33 | Kansas | ~90K | 0.95× | |
| 34 | New Hampshire | ~40K | 0.95× | |
| 35 | Vermont | ~20K | 0.95× | |
| 36 | Connecticut | ~100K | 0.94× | |
| 37 | Ohio | ~300K | 0.93× | |
| 38 | Arizona | ~200K | 0.93× | |
| 39 | Missouri | ~200K | 0.93× | |
| 40 | Nebraska | ~50K | 0.93× | |
| 41 | Washington, District of Columbia | ~30K | 0.93× | |
| 42 | New Mexico | ~50K | 0.92× | |
| 43 | South Carolina | ~200K | 0.90× | |
| 44 | Colorado | ~200K | 0.89× | |
| 45 | Nevada | ~100K | 0.88× | |
| 46 | Rhode Island | ~30K | 0.88× | |
| 47 | Wisconsin | ~100K | 0.86× | |
| 48 | North Dakota | ~20K | 0.86× | |
| 49 | Delaware | ~30K | 0.85× | |
| 50 | South Dakota | ~20K | 0.85× |
The strongest cross-interests of the Logging audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Littlest Pet Shop (2012 TV series) | Movie / TV Show / Series | 24.59× | ||
| 02 | Husqvarna | Home & Garden | 19.72× | ||
| 03 | Taron Egerton | Movies & TV | 14.04× | ||
| 04 | Tractor pulling | Sports | 13.86× | ||
| 05 | Chainsaw | Home & Garden | 9.46× | ||
| 06 | Caterpillar | Fashion & Accessoires | 8.42× | ||
| 07 | Rural King | Home & Garden | 7.27× | ||
| 08 | Petróleo | Cars & Mobility | 6.79× | ||
| 09 | Forestry | Home & Garden | 6.70× | ||
| 10 | Tractor Supply Company | Shopping | 4.94× | ||
| 11 | Tractor | Cars & Mobility | 4.90× | ||
| 12 | Wrench | Home & Garden | 4.68× | ||
| 13 | Heavy equipment | Home & Garden | 4.10× | ||
| 14 | Hammer | Home & Garden | 4.09× | ||
| 15 | Power tool | Home & Garden | 4.05× | ||
| 16 | Drill | Home & Garden | 3.93× | ||
| 17 | O'Reilly Auto Parts | Cars & Mobility | 3.56× | ||
| 18 | Survival skills | Politics & Society | 3.19× | ||
| 19 | Tree | Home & Garden | 2.81× | ||
| 20 | AutoZone | Cars & Mobility | 2.79× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 2.11× | |
| Patriotism | CONSERVATISM | 1.79× | |
| Need for Security | CONSERVATISM | 1.53× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Urban Lifestyle | OPEN | 0.94× | |
| Luxury Orientation | PREMIUM | 0.94× | |
| Indulgence | JOY | 1.02× |
Logging has an estimated audience of 11,494,418 people in United States, concentrated in California and Texas.
30.8% of Logging fans are female, 69.2% are male, with an average age of 46.7 years.
Logging fans show strongest brand affinity for Littlest Pet Shop (2012 TV series) (24.59×), Taron Egerton (14.04×), and Forestry (6.7×) over the country average.
Logging fans in United States are most concentrated in California (reach ~1.5M), Texas (reach ~1M), and Florida (reach ~900K). These three regions account for the largest share of the active audience.
Beyond Logging itself, the audience over-indexes on Taron Egerton (14.04×), Forestry (6.7×), Husqvarna (19.72×), and Tractor pulling (13.86×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Logging. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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