Logging Audience in United States

Logging logo

Logging has an estimated audience of 11,494,418 people in United States. 30.8% are female, 69.2% are male, average age 46.7. Top regions: California, Texas, Florida. Top brand affinities: Littlest Pet Shop (2012 TV series), Forestry, Husqvarna, Tractor pulling, Chainsaw.

The average Logging fan in United States is 46.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Littlest Pet Shop (2012 TV series), Forestry, Husqvarna, with strongest over-indexing on Littlest Pet Shop (2012 TV series) (24.59× the country average). Demographically, the Logging audience skews more male with an average age of 46.7, and over-indexes on personality traits such as Patriotism, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic

Demographics of Logging fans

Demographic split for Logging audience in United States
MetricValue
Female30.8%
Male69.2%
Average age46.7
Estimated audience size11,494,418

Audience persona

The typical Logging fan in United States is more male, around 46.7 years old, with strong Patriotism tendencies and a notable affinity for Littlest Pet Shop (2012 TV series).

Top regions in United States

Top regions ranked by reach for Logging in United States
RegionReachAffinity
California1,634,3691.29×
Texas1,108,3191.12×
Florida961,9711.24×
New York822,3421.28×
Illinois604,2181.58×
Pennsylvania417,2421.08×
Georgia400,2661.13×
North Carolina374,1901.08×
Virginia339,7501.21×
New Jersey332,5031.14×
Ohio326,7400.92×
Michigan299,2871×
Washington292,6661.27×
Massachusetts272,3891.2×
Tennessee241,2101.05×
Arizona215,0150.92×
Indiana213,0471.01×
Maryland204,5301.03×
Missouri170,3030.92×
Colorado165,5000.91×
Minnesota160,6940.98×
Oregon156,1071.18×
Louisiana153,7411.04×
Alabama152,6490.95×
South Carolina149,2440.86×
Wisconsin148,8470.86×
Kentucky144,0551×
Oklahoma125,3170.98×
Mississippi110,9891.17×
Connecticut109,6910.95×
Nevada103,0750.93×
Utah100,7680.98×
Arkansas96,6321.02×
Iowa90,2950.95×
Kansas84,4070.93×
West Virginia54,5371.02×
Idaho51,3760.89×
Hawaii50,9081.03×
Nebraska49,8100.86×
New Mexico47,7880.83×
New Hampshire40,2110.89×
Maine39,2900.95×
Washington, District of Columbia35,1501.02×
Rhode Island29,8980.82×
Montana27,3830.86×
Delaware24,7750.78×
Alaska23,9850.98×
South Dakota17,3900.65×
North Dakota16,8300.71×
Vermont16,3260.81×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Logging audience
BrandAffinityCategory
Littlest Pet Shop (2012 TV series)24.59×
Forestry6.7×Home & Garden
Husqvarna19.72×Home & Garden
Tractor pulling13.86×Sports
Chainsaw9.46×Home & Garden
Tractor4.9×Cars & Mobility
Taron Egerton14.04×Movies & TV
Wrench4.68×Home & Garden
Tractor Supply Company4.94×Shopping
Rural King7.27×Home & Garden
Power tool4.05×Home & Garden
AutoZone2.79×Cars & Mobility
Drill3.93×Home & Garden
Caterpillar8.42×Fashion & Accessoires
Hammer4.09×Home & Garden
Survival skills3.19×Politics & Society
Tree2.81×Home & Garden
Lowe's2.18×Shopping
Petróleo6.79×Cars & Mobility
Heavy equipment4.1×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Logging audience
TraitClusterScore
PatriotismCONSERVATISM2.18
Urban LifestyleOPEN1.66
DIY MentalityTHRILL1.53
Need for SecurityCONSERVATISM1.45
Convenience OrientationPREMIUM1.22
Risk AppetiteTHRILL1.19

Worldwide distribution

Worldwide audience distribution share by country for Logging
CountryShare
United States32.4%
United Kingdom5.6%
Brazil4.1%

See Logging audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does Logging have in United States?

Logging has an estimated audience of 11,494,418 people in United States, concentrated in California and Texas.

What is the gender split and age of Logging fans?

30.8% of Logging fans are female, 69.2% are male, with an average age of 46.7 years.

Which brands do Logging fans like most?

Logging fans show strongest brand affinity for Littlest Pet Shop (2012 TV series) (24.59×), Forestry (6.7×), and Husqvarna (19.72×) over the country average.

Where do Logging fans live in United States?

Logging fans in United States are most concentrated in California (reach 1,634,369), Texas (reach 1,108,319), and Florida (reach 961,971). These three regions account for the largest share of the active audience.

What other brands do Logging fans also like?

Beyond Logging itself, the audience over-indexes on Forestry (6.7×), Husqvarna (19.72×), Tractor pulling (13.86×), and Chainsaw (9.46×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Logging. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.