A data profile of the people who buy, follow and care about Forestry in Spain — modelled from more than twelve digital signal sources. Forestry has an estimated audience of 2,032,392 people in Spain.
The average Forestry fan in Spain is 47.7 years old, balanced, and lives primarily in Catalonia.
The audience is concentrated in Catalonia, Andalusia, Community of Madrid.
Top brand affinities include Composite material, Tree, Botany, with strongest over-indexing on Composite material (10.47× the country average).
Demographically, the Forestry audience skews balanced with an average age of 47.7, and over-indexes on personality traits such as DIY Mentality, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.
The typical Forestry fan in Spain is balanced, around 47.7 years old, with strong DIY Mentality tendencies and a notable affinity for Composite material.
The key figures that characterise the Forestry profile in Spain.
48.7% are female, 51.3% are male, average age 47.7.
| Metric | Value |
|---|---|
| Female | 48.7% |
| Male | 51.3% |
| Average age | 47.7 |
| Estimated audience size | 2,032,392 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 5% | |
| 20-29 | 10% | |
| 30-39 | 18% | |
| 40-49 | 27% | |
| 50+ | 40% |
of the worldwide Forestry audience comes from Spain.
| Country | Share |
|---|---|
| United States | 24.9% |
| United Kingdom | 6.2% |
| Italy | 4.8% |
Where the Forestry audience in Spain is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Canary Islands | ~100K | 1.35× | |
| 02 | Catalonia | ~400K | 1.21× | |
| 03 | Balearic Islands | ~60K | 1.13× | |
| 04 | Region of Murcia | ~80K | 1.11× | |
| 05 | Comunidad Valenciana | ~200K | 1.09× | |
| 06 | Community of Madrid | ~400K | 1.05× | |
| 07 | Navarre | ~30K | 1.00× | |
| 08 | Galicia | ~90K | 0.97× | |
| 09 | Castile and León | ~90K | 0.97× | |
| 10 | Aragon | ~50K | 0.97× | |
| 11 | La Rioja | ~10K | 0.97× | |
| 12 | Andalusia | ~400K | 0.96× | |
| 13 | Castilla-La Mancha | ~80K | 0.96× | |
| 14 | Basque Autonomous Country | ~70K | 0.91× | |
| 15 | Principality of Asturias | ~40K | 0.91× | |
| 16 | Cantabria | ~20K | 0.90× | |
| 17 | Extremadura | ~40K | 0.86× |
The strongest cross-interests of the Forestry audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Composite material | Technology & Electronics | 10.47× | ||
| 02 | Logging | Technology & Electronics | 9.01× | ||
| 03 | Botany | Home & Garden | 5.13× | ||
| 04 | Tree | Home & Garden | 4.96× | ||
| 05 | Brico Dépôt | Shopping | 2.97× | ||
| 06 | Plant | Home & Garden | 2.93× | ||
| 07 | Industry | Business & Career | 2.37× | ||
| 08 | Agriculture | Business & Career | 2.23× | ||
| 09 | Mediterranean Sea | Travel & Leisure | 2.21× | ||
| 10 | El Confidencial | News | 2.14× | ||
| 11 | IBEX 35 | Business & Career | 2.00× | ||
| 12 | Earth | Travel & Leisure | 1.91× | ||
| 13 | Architecture | Business & Career | 1.83× | ||
| 14 | Home improvement | Home & Garden | 1.77× | ||
| 15 | Monarchy | Politics & Society | 1.73× | ||
| 16 | House | Home & Garden | 1.72× | ||
| 17 | Iberia (airline) | Travel & Leisure | 1.64× | ||
| 18 | Automobiles | Cars & Mobility | 1.55× | ||
| 19 | Family | Kids & Family | 1.53× | ||
| 20 | BBVA | Business & Career | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 1.94× | |
| Community Orientation | OPEN | 1.66× | |
| Creativity | OPEN | 1.50× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Urban Lifestyle | OPEN | 0.94× | |
| Early Adopter Mentality | POWER | 0.95× | |
| Extroversion | THRILL | 1.03× |
Forestry has an estimated audience of 2,032,392 people in Spain, concentrated in Catalonia and Andalusia.
48.7% of Forestry fans are female, 51.3% are male, with an average age of 47.7 years.
Forestry fans show strongest brand affinity for Composite material (10.47×), Tree (4.96×), and Botany (5.13×) over the country average.
Forestry fans in Spain are most concentrated in Catalonia (reach ~400K), Andalusia (reach ~400K), and Community of Madrid (reach ~400K). These three regions account for the largest share of the active audience.
Beyond Forestry itself, the audience over-indexes on Tree (4.96×), Botany (5.13×), BBVA (1.52×), and El Confidencial (2.14×) compared to the Spain average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Forestry. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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