Agronomy Audience in Germany
Agronomy has an estimated audience of 2,542,677 people in Germany. 36.8% are female, 63.2% are male, average age 40.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Icon (magazine), Gil Ofarim, Urban Outfitters, Ensiferum, Israel.
The average Agronomy fan in Germany is 40.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Icon (magazine), Gil Ofarim, Urban Outfitters, with strongest over-indexing on Icon (magazine) (5.61× the country average). Demographically, the Agronomy audience skews more male with an average age of 40.7, and over-indexes on personality traits such as DIY Mentality, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Home & Garden · Type: Topic · Subtype: Field of study
Demographics of Agronomy fans
| Metric | Value |
|---|---|
| Female | 36.8% |
| Male | 63.2% |
| Average age | 40.7 |
| Estimated audience size | 2,542,677 |
Audience persona
The typical Agronomy fan in Germany is more male, around 40.7 years old, with strong DIY Mentality tendencies and a notable affinity for Icon (magazine).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 443,328 | 0.8× |
| Bayern | 370,416 | 0.91× |
| Baden-Württemberg | 290,072 | 0.84× |
| Hessen | 254,328 | 1.31× |
| Berlin | 189,960 | 1.67× |
| Niedersachsen | 161,575 | 0.65× |
| Rheinland-Pfalz | 95,730 | 0.75× |
| Sachsen | 56,994 | 0.46× |
| Thüringen | 56,937 | 0.88× |
| Hamburg | 55,372 | 0.96× |
| Sachsen-Anhalt | 55,297 | 0.84× |
| Brandenburg | 53,692 | 0.68× |
| Mecklenburg-Vorpommern | 48,634 | 1× |
| Saarland | 48,347 | 1.55× |
| Schleswig-Holstein | 47,467 | 0.52× |
| Bremen | 47,445 | 2.18× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Icon (magazine) | 5.61× | Arts & Culture |
| Gil Ofarim | 1.53× | Music & Radio |
| Urban Outfitters | 1.95× | Shopping |
| Ensiferum | 13.76× | Music & Radio |
| Israel | 1.89× | Travel & Leisure |
| Urban horticulture | 1.62× | Home & Garden |
| Eco Friendly Living | 2.58× | Home & Garden |
| KLIX (AM) | 1.6× | Music & Radio |
| MK | 1.75× | Music & Radio |
| Keeper (password manager) | 2.47× | Technology & Electronics |
| Corfu (regional unit) | 1.78× | Travel & Leisure |
| Parade's End (TV series) | 11.7× | Movies & TV |
| HardwareZone | 14.37× | Technology & Electronics |
| Pantsuit | 3.21× | Fashion & Accessoires |
| Samanyolu Haber | 2.08× | Movies & TV |
| Emmi Pikler | 5.61× | Health |
| Emperor Entertainment Group | 1.66× | Business & Career |
| Figure painting (hobby) | 1.78× | Arts & Culture |
| Bull riding | 2.83× | Sports |
| Acoustic music | 1.61× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| DIY Mentality | THRILL | 1.9 |
| Patriotism | CONSERVATISM | 1.8 |
| Tradition | CONSERVATISM | 1.47 |
| Healthy Lifestyle | BALANCE | 1.26 |
| Pet Ownership | JOY | 1.24 |
| Sports Activity | POWER | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| Brazil | 14.3% |
| United States | 13.7% |
| India | 5.8% |
See Agronomy audiences in other countries
More Field of study audiences in Germany
- Music (36,021,786)
- Politics and social issues (25,114,359)
- Architecture (15,753,302)
- Advertising (15,166,229)
- Psychology (15,090,985)
Frequently asked questions
How many fans does Agronomy have in Germany?
Agronomy has an estimated audience of 2,542,677 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Agronomy fans?
36.8% of Agronomy fans are female, 63.2% are male, with an average age of 40.7 years.
Which brands do Agronomy fans like most?
Agronomy fans show strongest brand affinity for Icon (magazine) (5.61×), Gil Ofarim (1.53×), and Urban Outfitters (1.95×) over the country average.
Where do Agronomy fans live in Germany?
Agronomy fans in Germany are most concentrated in Nordrhein-Westfalen (reach 443,328), Bayern (reach 370,416), and Baden-Württemberg (reach 290,072). These three regions account for the largest share of the active audience.
What other brands do Agronomy fans also like?
Beyond Agronomy itself, the audience over-indexes on Gil Ofarim (1.53×), Urban Outfitters (1.95×), Ensiferum (13.76×), and Israel (1.89×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Agronomy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.