Eni Audience in Germany
Eni has an estimated audience of 283,216 people in Germany. 30.5% are female, 69.5% are male, average age 38.2. Top regions: Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities: Biofuel, Nuclear power plant, Solar charger, Poultry farming, Agribusiness.
The average Eni fan in Germany is 38.2 years old, more male, and lives primarily in Bayern. The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities include Biofuel, Nuclear power plant, Solar charger, with strongest over-indexing on Biofuel (207.37× the country average). Demographically, the Eni audience skews more male with an average age of 38.2, and over-indexes on personality traits such as Convenience Orientation, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Brand · Subtype: Fuel / petrol
Demographics of Eni fans
| Metric | Value |
|---|---|
| Female | 30.5% |
| Male | 69.5% |
| Average age | 38.2 |
| Estimated audience size | 283,216 |
Audience persona
The typical Eni fan in Germany is more male, around 38.2 years old, with strong Convenience Orientation tendencies and a notable affinity for Biofuel.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 164,384 | 3.61× |
| Baden-Württemberg | 75,166 | 1.95× |
| Nordrhein-Westfalen | 39,329 | 0.63× |
| Hessen | 27,003 | 1.25× |
| Rheinland-Pfalz | 14,934 | 1.05× |
| Niedersachsen | 14,246 | 0.52× |
| Sachsen | 11,487 | 0.83× |
| Berlin | 9,677 | 0.76× |
| Thüringen | 6,799 | 0.94× |
| Brandenburg | 6,761 | 0.77× |
| Sachsen-Anhalt | 5,318 | 0.72× |
| Saarland | 4,535 | 1.3× |
| Schleswig-Holstein | 3,751 | 0.37× |
| Hamburg | 3,169 | 0.5× |
| Mecklenburg-Vorpommern | 2,708 | 0.5× |
| Bremen | 706 | 0.29× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Biofuel | 207.37× | Cars & Mobility |
| Nuclear power plant | 116.07× | Home & Garden |
| Solar charger | 78.67× | Technology & Electronics |
| Poultry farming | 29.66× | Politics & Society |
| Agribusiness | 26.59× | Politics & Society |
| John Deere (inventor) | 39.6× | Cars & Mobility |
| Pig farming | 42.68× | Politics & Society |
| Dairy cattle | 32.61× | Pets & Animals |
| Water purification | 41.4× | Food & Beverages |
| Traktor | 34.99× | Music & Radio |
| Mining | 19.26× | Business & Career |
| Waste | 20× | Home & Garden |
| Combine harvester | 16.7× | Business & Career |
| Cattle feeding | 55.79× | Politics & Society |
| Animal husbandry | 11.7× | Politics & Society |
| Dump truck | 20× | Cars & Mobility |
| Animal feed | 22.01× | Pets & Animals |
| Agricultural science | 18.85× | Business & Career |
| Loader (equipment) | 22.05× | Cars & Mobility |
| New Holland Agriculture | 22.4× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Convenience Orientation | PREMIUM | 1.76 |
| Individualism | JOY | 1.61 |
| Sustainability | BALANCE | 1.51 |
| Risk Appetite | THRILL | 1.48 |
| Early Adopter Mentality | POWER | 1.47 |
| Design Affinity | PREMIUM | 1.43 |
Worldwide distribution
| Country | Share |
|---|---|
| Italy | 55.9% |
| Switzerland | 14.6% |
| France | 8.6% |
See Eni audiences in other countries
More Fuel / petrol audiences in Germany
- Aral AG (14,569,693)
- Esso (4,160,934)
- Classic Tankstellen (1,041,396)
- Liqui Moly (921,327)
- Agip (661,859)
Frequently asked questions
How many fans does Eni have in Germany?
Eni has an estimated audience of 283,216 people in Germany, concentrated in Bayern and Baden-Württemberg.
What is the gender split and age of Eni fans?
30.5% of Eni fans are female, 69.5% are male, with an average age of 38.2 years.
Which brands do Eni fans like most?
Eni fans show strongest brand affinity for Biofuel (207.37×), Nuclear power plant (116.07×), and Solar charger (78.67×) over the country average.
Where do Eni fans live in Germany?
Eni fans in Germany are most concentrated in Bayern (reach 164,384), Baden-Württemberg (reach 75,166), and Nordrhein-Westfalen (reach 39,329). These three regions account for the largest share of the active audience.
What other brands do Eni fans also like?
Beyond Eni itself, the audience over-indexes on Nuclear power plant (116.07×), Solar charger (78.67×), Poultry farming (29.66×), and Agribusiness (26.59×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Eni. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.